Recent Graduate Cover Letter Examples and Templates for 2024

Recent Graduate Cover Letter Examples and Templates for 2024

Frank Hackett

  • Cover Letter Examples

How To Write a Recent Graduate Cover Letter

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A great recent graduate cover letter can help you differentiate yourself from the competition during the job search. Even if you lack hands-on experience, you can still make a lasting impression on prospective employers by highlighting your academic achievements and industry knowledge. This guide provides examples and expert tips to help you build a winning recent graduate cover letter and land your first entry-level job.

Recent Graduate Cover Letter Templates and Examples

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  • Senior-Level

Entry-Level

To write a great recent graduate cover letter that can truly help you break into your industry, the key is to show the most compelling aspects of your academic career and internships. Carefully analyze the role you’re applying for and identify how your unique skill sets align with the company’s needs. By tailoring your document towards individual opportunities, you’ll maximize your chances of landing an entry-level position. Below, we’ll walk you through each step of building your recent graduate cover letter:

1. Contact information and salutation

List all essential contact information at the top of your recent graduate cover letter, including your name, phone number, email, and LinkedIn URL. Be sure to address the hiring manager by name — Mr. or Ms. [Last Name]. If you can’t find the hiring manager’s name, use a variation of “Dear Hiring Manager.” This is preferable to salutations such as “To Whom It May Concern,” as these types of greetings are largely considered outdated.

2. Introduction

Open your recent graduation cover letter with a powerful introduction to grab the hiring manager’s attention and convey your interest in the job. Feature an eye-catching achievement from your resume and highlight key skills the organization is looking for. If you don’t have an internship you can point to, showcase academic achievements that demonstrate your qualifications for the job.

In the example below, the candidate has a unique advantage due to their experience interning at a large financial institution. This adds a certain level of credibility to the knowledge and skills they gained. That said, even if you haven’t had a similar opportunity, you can still hook the reader in the opening paragraph of your recent graduate cover letter by carefully tailoring it toward the job description.

During my internship with Brooklyn Financial Services, I interacted with a team of financial analysts to evaluate investment opportunities for a multimillion-dollar firm. This experience gave me valuable knowledge of business models, product use cases, and financial forecasting, which makes me the ideal candidate for the financial analyst position with your company.

3. Body paragraphs

In the body paragraphs of your recent graduate cover letter, continue to focus on achievements from your internships. If you haven’t had the opportunity to work in your field, draw attention to your academic projects. Using a list of bullet points to break up the monotony of the text on the page is helpful here, as this will improve the overall readability of your document. It’s also important to mention the organization’s reputation or mission statement and how it aligns with your background and professional values.

New England Marketing Inc.’s reputation for driving customer success draws me to apply for this position. My expertise in brand messaging and social media marketing will allow me to provide valuable contributions to your organization based on my career achievements:

  • Supported the marketing team in executing social media campaigns on Facebook, LinkedIn, and Twitter platforms and utilized Hootsuite to schedule posts based on KPIs, resulting in a 500% increase in followership on LinkedIn
  • Collaborated with copywriters and SEO specialists to create engaging copy and brand messaging, which resulted in a 10% increase in page views for a customer website
  • Served on a student marketing team to manage Twitter, Facebook, and LinkedIn social media pages for Columbia University under the supervision of the marketing manager

4. Recent graduate cover letter skills and qualifications

To compensate for a lack of hands-on industry experience, leverage the skills and knowledge you’ve gained from your academic career in your recent graduate cover letter. Instead of providing a comprehensive list, focus on integrating relevant key terms from the job description into your paragraph. Emphasize how you’ve utilized these skill sets in your internships and academic projects. Below, you’ll find a range of potential skills across a variety of industries:

Key Skills and Qualifications
Academic research Analytical
Business analysis Business strategy
Client relations Cloud technology
Communication Computer science
Content writing Cross-functional collaboration
Data analysis Data analytics
Financial analysis Marketing
Nursing Patient care
Sales Team leadership

5. Closing section

Include a call to action in the conclusion of your recent graduate cover letter. Invite the hiring manager to bring you in for an interview or reach out for more information on your background. Emphasize how your skill sets can translate effectively to a professional industry setting. Be sure to thank the hiring manager for their time and consideration in the last sentence.

I look forward to speaking with you further regarding how my application development experience can aid Solaris Software Inc. in continuing to create value for users. You may contact me via phone or email at your earliest convenience. I appreciate your time and consideration.

Curtis Jones

Recent Graduate Cover Letter Tips

1. leverage your internships.

One of the best ways to grab the hiring manager’s attention is by leveraging your internships. This shows potential employers you’ve acquired hands-on experience, which can be exactly the type of information that advances you to the next phase of the hiring process. Be sure to provide context and numbers for any notable achievements, as this will heighten the impact of your positive contributions.

2. Feature academic achievements and certifications

If you haven’t had the opportunity to pursue an internship, you can still make a strong impression on the hiring manager by featuring your academic achievements. Instead of only mentioning coursework, call out impressive projects that demonstrate how you’ve applied industry skills while completing your degree.

3. Showcase volunteerism and community service

Another way to compensate for a lack of hands-on work experience is by highlighting community service and volunteerism on your cover letter. Even if this isn’t relevant to your field, in some instances, this can help show potential employers you’re the right culture fit for their organization. It also sends a positive message in regard to your personal values.

Recent Graduate Text-Only Cover Letter Templates and Examples

Curtis Jones Software Developer | [email protected] | (123) 456-7890 | Portland, OR 12345 | LinkedIn

Jan. 1, 2024

Caroline Matthews Hiring Manager Solaris Software Inc. (987) 654-3210 [email protected]

Dear Ms. Matthews,

As an intern at Portland Technology Inc., I collaborated with a dynamic team of software developers and engineers to design innovative mobile applications for the education industry. While supporting the development of three separate applications, I gained valuable knowledge and training in Agile methodology and software development lifecycles. My internship and academic experience will allow me to deliver valuable contributions to your organization.

Solaris Software Inc.’s reputation for creating value for users draws me to apply for this position. My bachelor’s degree in software engineering from the University of Portland and my experience as a software developer intern will allow me to aid your teams in designing scalable applications based on the following achievements from my career:

  • Supported the software development team in designing a mobile Android application to aid college students in comparing prices for used college textbooks and subscription services, which garnered over 500,000 downloads following the launch
  • Executed an academic project to design an application platform for users to improve vocabulary across 10 different languages by providing a database of common colloquial phrases
  • Completed coursework in Python, Ruby on Rails, SQL, Jira, and JavaScript, graduated with summa cum laude distinction, and achieved a 3.8 GPA

Jessica Adams Financial Analyst | [email protected] | (123) 456-7890 | New York, NY, 12345 | LinkedIn

Raymond Johnson Hiring Manager Cohen Financial Partners (987) 654-3210 [email protected]

Dear Mr. Johnson,

Cohen Financial Partners has a reputation for ethical business practices, which strongly aligns with my core values as a finance professional. I can continue to help your organization grow your investment portfolio based on my previous achievements from my work experience and academic career:

  • Conducted financial analysis of investment opportunities for new products in coordination with a team of economists and analysts, which included evaluating long-term financial outlook, product use cases, and long-term growth potential
  • Supported the team in creating financial models and PowerPoint presentations on investments
  • Wrote a 15-page research paper evaluating financial projections for the housing market and the impact of COVID-19 on first-time homebuyers

I would like to schedule an interview to discuss further how my experience in financial analysis and risk management can benefit your organization. Feel free to contact me at your earliest convenience with any additional questions you may have about my background. Thank you for your time and consideration.

Jessica Adams

Arthur Morris Marketing Professional | [email protected] | (123) 456-7890 | Boston, MA 12345 | LinkedIn

January 1, 2024

Sarah Taylor Hiring Manager New England Marketing Inc. (987) 654-3210 [email protected]

Dear Ms. Taylor,

As a marketing intern with the Falmouth Marketing Consulting Agency, I coordinated with a team of specialists to enhance social media presence and web marketing for clients. I also attended meetings with creative teams to define brand messaging based on target audiences. Through these experiences, I developed an advanced understanding of social media marketing, which will allow me to thrive in the marketing specialist position with your organization.

  • Supported the marketing team in executing social media campaigns on Facebook, LinkedIn, and Twitter platforms and utilized Hootsuite to schedule posts based on key performance indicators (KPIs), resulting in a 500% increase in followership on LinkedIn
  • Collaborated with copywriters and search engine optimization (SEO) specialists to create engaging copy and brand messaging for clients, which resulted in a 10% increase in page views for a customer website
  • Served on a student marketing team to manage Twitter, Facebook, and LinkedIn social media pages for the University of Columbia under the supervision of the marketing manager

I hope to speak with you further regarding my expertise in social media marketing and how it can benefit your organization. You may contact me via phone or email at your convenience. I appreciate your time and consideration.

Arthur Morris

Recent Graduate Cover Letter FAQs

Why should i include a recent graduate cover letter -.

While not every job will require a cover letter during the application process, including one can help bolster your chances of landing the interview, especially as a recent graduate. This allows you to make a strong introduction and display your most relevant qualifications using a more personal approach than you would on your resume.

How do I make my cover letter stand out? -

To make your cover letter stand out, carefully research the company you’re applying to. Think about how your academic background and experience match the needs of the organization. Mention something specific about the company and why it drew you to pursue the opportunity. This shows you’re a serious candidate who’s truly engaged in the hiring process.

How long should my cover letter be? -

Keep your cover letter concise and focused, limited to no more than three or four paragraphs. This ensures your document is centered on your most relevant academic achievements, internships, and industry-related skills. Avoid padding your cover letter with fluff and generic buzzwords, as this doesn’t provide any valuable information that would interest the hiring manager.

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Frank Hackett

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Frank Hackett is a professional resume writer and career consultant with over eight years of experience. As the lead editor at a boutique career consulting firm, Frank developed an innovative approach to resume writing that empowers job seekers to tell their professional stories. His approach involves creating accomplishment-driven documents that balance keyword optimization with personal branding. Frank is a Certified Professional Resume Writer (CPRW) with the Professional Association of Resume Writers and Career Coaches (PAWRCC).

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Fresher Digital Marketing Cover Letter Example

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Start your Fresher Digital Marketing cover letter by addressing the hiring manager directly, if possible. Then, introduce yourself and express your interest in the digital marketing position. Briefly mention your educational background related to digital marketing and any relevant internships or projects you have completed. Highlight your passion for digital marketing and your eagerness to learn and grow in this field. For example, "Dear [Hiring Manager's Name], I am excited to apply for the Digital Marketing position at [Company's Name]. As a recent graduate in Digital Marketing from [Your University's Name], I have gained hands-on experience in SEO, content marketing, and social media campaigns during my internship at [Previous Company's Name]. I am passionate about leveraging digital platforms to drive brand awareness and customer engagement."

The best way for Fresher Digital Marketings to end a cover letter is by expressing enthusiasm for the opportunity, summarizing their qualifications, and inviting the hiring manager to take the next step. For example, "I am excited about the opportunity to bring my unique blend of skills and experience to your team. I am confident that my knowledge of digital marketing strategies and my ability to work in a fast-paced environment make me a strong candidate for this role. I look forward to the possibility of discussing my application with you further." This ending is assertive, shows eagerness, and encourages the hiring manager to move forward with the application process. Always remember to thank the reader for their time and consideration.

Fresher Digital Marketers should include the following elements in their cover letter: 1. Contact Information: Start with your name, address, phone number, and email address. If you have a professional online presence relevant to the job, like a LinkedIn profile or a digital marketing blog, include those links as well. 2. Salutation: Address the hiring manager directly if you know their name. If not, use a general salutation like "Dear Hiring Manager." 3. Introduction: Briefly introduce yourself and mention the role you're applying for. 4. Skills and Qualifications: Highlight your skills and qualifications that are relevant to the job. As a fresher, you may not have a lot of work experience, but you can mention any relevant coursework, internships, or projects that you've completed. 5. Knowledge about the Company: Show that you've done your research about the company and the industry. Mention why you're interested in working for them and how you can contribute to their goals. 6. Call to Action: Conclude your letter by thanking the hiring manager for their time and expressing your interest in further discussing your qualifications. 7. Signature: End with your name and a professional closing like "Sincerely" or "Best regards." Remember, your cover letter should complement your resume, not duplicate it. It's your chance to tell a story about who you are, showcase your communication skills, and demonstrate your knowledge about the company and the industry.

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Marketing Graduate Cover Letter

15 marketing graduate cover letter templates.

Marketing Graduate Cover Letter Sample

How to Write the Marketing Graduate Cover Letter

In response to your job posting for marketing graduate, I am including this letter and my resume for your review.

Previously, I was responsible for daily, weekly, monthly and adhoc reports and analysis documentation as briefed by the business – this would include presenting findings or test results.

Please consider my experience and qualifications for this position:

  • The jobholder will require experience in analysing and integration and interpretation of data
  • Experience of programme communications and or marketing
  • Proactive and self-motivated, demonstrating flexibility in the workplace
  • Leadership skills and knowledge management
  • Background and familiarity in delivering enterprise software as a service (SaaS)
  • Strong leader, self-starter and proven team player in a high paced and achievement-oriented environment
  • Attention to detail to ensure integrity of product
  • An interest and understanding of the importance of communications

I really appreciate you taking the time to review my application for the position of marketing graduate.

Oakley Christiansen

  • Microsoft Word (.docx) .DOCX
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Responsibilities for Marketing Graduate Cover Letter

Marketing graduate responsible for product and marketing expertise while optimizing for the account’s objectives in order to increase partner trust in Microsoft.

Marketing Graduate Examples

Example of marketing graduate cover letter.

In the previous role, I was responsible for other assistance with covering sports will be asked of the position within the marketing department, and all Football Home games will be required.

  • Confident in learning new computer programs and tools
  • Good presentation and report skills are highly desirable
  • Writing and editing skills – requires peer or manager review
  • Strong analytical thinking & business sense
  • Good at intuition, understanding self & others
  • Passionate about brands and fascinated by what people do and why
  • Sharp observations and practical creativity
  • Great interpersonal skills, teamwork and articulation

Thank you for considering me to become a member of your team.

Cameron Bauch

I would like to submit my application for the marketing graduate opening. Please accept this letter and the attached resume.

In my previous role, I was responsible for guidance for traditional and digital marketing to work with the sales team to reach a broader set of customers than would normally be possible.

  • Extra Curricular Activities & Volunteer work
  • Admission to, and continued enrollment in, a University of Kansas Graduate School
  • GraduateDegree (not longer than 24 months after graduation) or a graduating student
  • Experience in Google Analytics Preferred
  • A background in marketing and a good level of understanding of B2C & B2B marketing techniques
  • Excellent written and organisational skills, including time management & prioritisation
  • Using initiative, working independently and being proactive
  • A passion for the technology industry

Thank you for your time and consideration.

Previously, I was responsible for strategic guidance to the countries on their different marketing initiatives in order to be aligned to the global marketing strategies, principles and guidelines.

I reviewed the requirements of the job opening and I believe my candidacy is an excellent fit for this position. Some of the key requirements that I have extensive experience with include:

  • Malaysian citizen / Malaysian PR
  • Minimum Second Class Upper or CGPA 3.2
  • Job contingent on admission into the Ole Miss Graduate School
  • High-energy work ethic
  • Computer Literate in Excel, PowerPoint, Word, Lotus Notes/Outlook
  • University graduate with Honors or a High GPA
  • Extracirricular actitivies & volunteer experience
  • Fluency in English, Arabic and Kurdish

River Rolfson

I submit this application to express my sincere interest in the marketing graduate position.

In my previous role, I was responsible for creative direction to Creative team to drive development of marketing assets; responsible for creative review and approval.

My experience is an excellent fit for the list of requirements in this job:

  • Self-Starters and self-motivated applicants
  • Driven & Ambitious
  • Tertiary qualification in Marketing
  • Appreciation of technology and the benefits it brings
  • Some experience and passion in social media
  • Some graphic design skills in Creative would be advantageous
  • It will be considered experience in Insights / feedback gathering
  • It will be considered previous experience in 3D

Thank you in advance for taking the time to read my cover letter and to review my resume.

Spencer Weber

In the previous role, I was responsible for recommendations of what needs to be changed with a customer’s online business in order to drive positive ROI.

  • Driven and passionate about continuous learning and ambitious to work across different areas
  • Experience in a marketing role with hands-on experience creating marketing materials such as posters, emails, power point
  • Keep programs on schedule, while maintaining the highest quality for marketing deliverables
  • Support running of events from start to finish, including use of appropriate cost controls and liaising with all relevant departments involved
  • Support the planning, management and evaluation of multiple activities to drive marketing objectives and revenue
  • Manage appropriate usage of Channel partner communication portal (PartnetNet)
  • Supporting the Strategy and Marketing Programmes Manager in the delivery of digital marketing campaigns and events
  • Development and execution of digital marketing campaigns to support Marketing strategy across business areas in SS&T

Thank you in advance for reviewing my candidacy for this position.

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Marketing Executive Cover Letter Example [w/ Samples for 2024]

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You've fine-tuned your skills since those early days of drafting mock ad campaigns in your college dorm.

Marketing was always your passion, and now you're geared up to dive into the industry headfirst as a full-fledged marketer.

It’s an exciting journey.

But there's a little hitch.

Crafting that perfect cover letter seems like trying to nail a brand's voice on the first try. You're staring at that empty document, waiting for the right words, feeling like you've hit a marketer's version of writer's block.

But guess what? We've got your back!

In this article, we're going to guide you, bit by bit, to marketing yourself like a pro.

We're delving into:

  • What Sets Apart a Stellar Marketing Executive Cover Letter
  • 5 Steps to Drafting the Ultimate Marketing Executive Cover Letter
  • 3 Key Cover Letter Tips for Marketing Executives

... and so much more!

Ready to get your pitch perfect? Let's lay it all out! 

Marketing Executive Cover Letter Example

Marketing Executive Cover Letter

5 Steps for an Amazing Marketing Executive Cover Letter

You've seen what a killer marketing executive cover letter looks like, and guess what? You're more than ready to write your own .

Just follow some simple steps, and you'll craft a cover letter that'll make hiring managers sit up and take notice. 

Ready to roll up those sleeves and get to it? Let's go!

#1. Put Contact Information in the Header

Kick off your marketing executive cover letter with all your contact details. Stick them in the header, just like you do on your resume . 

Here’s what to include here:

  • Full Name. Your name should always be front and center at the top.
  • Job Title. Clearly state the marketing role you're applying for. The hiring manager is likely hiring for multiple roles, so being specific helps everyone.
  • Email Address. Use a professional and straightforward email. Your whimsical email from years ago won't cut it (e.g., swap out "[email protected]" for "[email protected]" ).
  • Phone Number. Give an accurate number, and if you're eyeing an overseas role, don't forget the dialing code.
  • Location. Your city and country are usually enough. If you’re open to remote work or relocating, make that clear.
  • Relevant Links (optional). Feel free to add any important links, like your LinkedIn profile.

Once you’ve got your contact details sorted, it's time for the hiring manager.

Here’s what to list:

  • Company Name. Note down the company you're interested in.
  • Hiring Manager’s Name. If you can, find and list the name of the department’s hiring manager. Check the job listing, company website, or LinkedIn.
  • Location. List the city and country, especially if it’s an international company. You can be more specific with a street address if you want.
  • Date (optional). You can add the date you're writing the cover letter for an extra professional touch.

#2. Address the Hiring Manager

After you've nailed down your own and the hiring manager's contact details, it's time to start the actual cover letter. 

But wait, who are you writing to? This isn’t the time to settle for the overused "To Whom It May Concern."

Believe it or not, the way you address your cover letter can set the tone for the rest of it. A personal address shows you've done some digging and that you care about this role.

First up, do your homework. Look at the job ad, the company's website, or their LinkedIn page to find the hiring manager's name and email for the marketing department you're interested in.

If you find their name, respectfully address them. We suggest using "Mr." or "Ms." followed by their last name. If you're not sure about their gender, just use their full name. Like so:

  • Dear Mr. Johnson
  • Dear Emily Johnson

However, if you've searched high and low and still can't find the hiring manager's details, don't stress. You can address the letter to the department or the company. For example:

  • Dear Marketing Team
  • Dear Marketing Department
  • Dear Head of Marketing

Remember to avoid these common mistakes as you write your cover letter.

#3. Write an Eye-Catching Opening Statement

The truth is that hiring managers are swamped. They'll skim your cover letter in mere seconds to decide if it's worth a full read.

So writing an attention-grabbing opening paragraph is where you can make or break your chances of impressing the hiring manager from the get-go.

Start by stating why you're writing . For example, if you’re responding to a job ad or following up on a referral, be upfront. Show your passion and sprinkle in some of your expertise right off the bat.

It’s not enough to say, "I'm passionate about marketing." Prove it. Have you aced a marketing certification or increased website traffic in your past role?

This is just the spot to mention your standout skills or achievements that relate to the job. The opening paragraph sets the tone for the rest of your marketing cover letter, so make those first lines compelling and packed with the 'wow' factor.

cover letter templates

#4. Use the Cover Letter Body for the Details

Alright, you've nailed the opening paragraph. Great start! 

Now, let’s talk about the body of your cover letter. This is your stage, your moment to shine by diving deep into why you're the perfect fit for the job.

First things first: your cover letter isn't just a repeat of your marketing executive resume . Think of it as a platform to elaborate on your top skills and experiences in a way that your resume can't. 

Have you got an employment gap in your job history, or are you in the midst of a career change ? This is where you can give it some context.

Then, show that you've done your homework. Mention how your skills align not just with the role but also with the company culture. Are they all about innovation? Talk about how you love to think outside the box and give an example of how you've done so in the past.

Last but not least, keep the job ad close by when writing. Tailor each point in the body to match the qualifications and skills the employer is after. For example, if they’re looking for someone adept at content marketing, focus on the successful campaign you spearheaded that boosted engagement rates.

The body of your cover letter is where you make your strongest case. It lets you connect the dots for the hiring manager and paints a picture of what you can bring to the table.

#5. Wrap It Up and Sign It

Closing your cover letter the right way is like a strong call to action in a killer marketing campaign. It’s your last chance to leave a positive impression and make the hiring manager remember you.

Begin by summarizing your skills and experiences that make you a perfect match for the marketing executive role. This is your final pitch, so make it count. Keep it brief but impactful, focusing on the most important things you bring to the table.

Next, it's time for a call to action. Encourage the hiring manager to contact you to discuss your application further. This not only shows initiative but also leaves the door open for them to engage with you.

Wrap it up with a professional closing line, followed by your full name. It goes something like this:

I'm available to chat at the email or phone number provided to discuss my application further. I am eager to delve into the specifics at your convenience.

Warm regards,

If "Warm regards" feels a bit stale, other good options include:

  • Best regards,
  • Yours truly,
  • Thank you for your time and consideration.

Looking for more inspiration for your marketing cover letter? Try these cover letter examples !

3 Essential Marketing Cover Letter Tips

You're up to speed on cover letters, so let's elevate yours with some top-notch tips for marketers. 

Believe us, these are worth your time:

#1. Match Your Resume

Your marketing executive cover letter should mirror the precision of a well-planned campaign. Ensure it complements your resume in style and format; you wouldn’t want it to come off as scattered or off-brand. 

Have your details aligned crisply on the page and maintain a uniform font throughout. Just like setting up a catchy ad layout, mind those margins and spacings. And always aim for a cover letter that wraps up neatly within a page .

Or Use A Cover Letter Template Instead

Short on time?

Use our free resume builder to create the best marketing executive resume, and grab one of our cover letter templates to match your whole application. 

Created in collaboration with global hiring managers, they hit every industry mark. Get a cover letter that matches your resume seamlessly. 

No fuss, all professionalism.

#2. Mention Skills And Other Keywords

When you're crafting your marketing executive cover letter, don't overlook the power of keywords .

List the terms listed in the job ad that outline the skills and qualities the company values. This shows the hiring manager that you've paid attention to what they're looking for. You're not just sending out generic cover letters to every marketing job out there.

Incorporating these keywords also helps guide the hiring manager's eyes to what they care about most. For example, if the job ad asks for "SEO expertise". If you've got it, make sure to flaunt it right there in your cover letter. This makes the hiring manager’s job easier, and it sets you apart as someone who has the most important skills for the role.

So, take a few minutes to review that job ad one more time. Pick out the key skills and qualifications you’ve got, then weave them naturally into your cover letter. Hiring managers will appreciate the effort, and it'll make you a stronger candidate overall.

#3. Proofread The Final Draft

Proofreading isn't just the last step; it's a crucial one. A single typo can ruin the strong impression you've worked so hard to make. 

Most hiring managers will toss out an application over minor mistakes. After all, who wants to hire a candidate who lacks attention to detail and doesn’t care enough to proofread their job application? So don't let a spelling mistake be the reason you miss out on a great opportunity.

Start by reading your cover letter multiple times and checking each line carefully. A fresh set of eyes can also catch things you might've missed, so consider asking a friend to read it over.

Spell-check tools are another great way to catch sneaky errors. A popular option is Grammarly , which does more than just flag typos—it can even help with tone and style. With these strategies in place, you're well on your way to a flawless cover letter.

Key Takeaways

And that’s all there is to making the perfect marketing executive cover letter!

We hope our guide helped you create a job-winning cover letter of your own.

But before we part ways, here are some key takeaways from our article:

  • Always start your marketing executive cover letter by including your and the hiring manager’s contact information at the top. Make sure this information is factual since a single typo could mean a missed opportunity.
  • The opening paragraph of your cover letter needs to grab the hiring manager’s attention without giving away too much. It’s your elevator pitch, so keep it short and compelling.
  • Use the body of your cover letter to go into detail about everything your resume can’t cover. Mention relevant skills, qualifications, and experiences that align with the job ad.
  • Present yourself like a pro by matching the documents in your job application. Instead of adjusting margins and font sizes from scratch, you can just pick templates from a resume builder and complete your application in minutes.

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Dear Recent College Grads, Here's How to Write a Great Cover Letter

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A job search can quickly become a full-time job on its own. As a recent graduate looking for your next step, you might be tempted to attach your resume and click apply without bothering to send an accompanying cover letter. But taking the time to write one is worth the effort. This is the only place where you have free rein to explain why you’re interested in the job and how exactly you’re a good match. A compelling letter makes it so much easier for the reader to think, “ Yes! Let’s interview them!”

In my experience as a hiring manager, a cover letter can make or break my interest in moving forward with a candidate. If an application doesn’t include one, I’m almost certain to pass unless the resume is pretty much a perfect match. Admittedly, there are other recruiters and hiring managers who don’t look at the cover letter at all—but it’s best to assume that they will (it certainly beats wondering if you didn’t make the cut just because you didn’t send one!). And even if they don’t read it, you’re still ahead of the game in your preparation if you get called for an interview.

The basics of a cover letter boil down to this outline:

  • An introductory paragraph (who you are, why this company and this job, and a bridge between the two)
  • One or two themed paragraphs (highlighting and showing you have skills that match the job)
  • A closing paragraph (some quick additional highlights and a request to speak further)

Four paragraphs should be a breeze—I bet you’ve written plenty of assignments longer than that to earn your degree! So how can you leverage your letter to effectively win over the recruiter or hiring manager even as a new grad who doesn’t have much experience?

Here are seven tips along with an example of what a recent college graduate cover letter could look like.

1. Tell Them Who You Are

Right off the bat, the person reading your letter is going to want to know some basic information in the introductory paragraph—like a quick synopsis of who you are, what you’re applying for, and why you’re interested in this opportunity. Sharing up front that you’re a recent grad signals that you’re likely able to be onboarded quickly, which is great if they need an expedited hiring process (or if they’re looking to train new talent). Here’s what a quick opening might look like:

Dear Mr. Fortman,

I am excited to submit my application for the UX Designer opening at CompanyDesign. As a recent graduate with a software engineering degree from Big State University, I am confident I could contribute to the success of your team.

2. Highlight Why This Company

Once you introduce yourself, it’s time to tell the reader why you’re trying to land a job at this specific organization. Showing them clearly and explicitly why you’re interested, excited, or passionate about the work they do and explaining how you’re connected to it can help convince them to add you to their interview list.

If you have some sort of contact at the company—someone at the company referred you, you spoke to a recruiter at your college’s career fair or info session, or you have a friend who interned there—mention what you learned from them and how what they shared makes you feel this would be an exciting opportunity and a good fit. Be specific where you can. If you were applying for that UX design role, you might say:

In February, I had the pleasure of speaking with Allison Ro from the product team at a career panel on campus. After learning about the company’s focus on human-centered design and your multidisciplinary team approach to creating products that improve the world, I knew CompanyDesign was where I wanted to work.

If you don’t have any “ins” at the company or first-hand information like this, don’t worry! You can do a bit of sleuthing and research in other ways. What can you find on their website or Muse profile about their work that excites you? Do they have values that are top priorities for you—like sustainability? Check out their mission page to find out! Is their work culture the type of environment where you can thrive and contribute? Have they been in the news recently for innovation or a new product? Find some nuggets of information that resonate with you and weave those specifics into answering the all-important “ Why this company? ” question. 

No matter where you got your information, you want to show you understand the company and what you can add as a new hire. Conveying an interest and excitement for working specifically for this job at this company—rather than a desire to get any job at any company that’ll pay you a salary—can go a long way. After all, it can be easier to hire someone who is super into the work you do and needs a bit of training over someone with all the skills who doesn’t care about the work or mesh with the team.

3. Identify Their Needs for This Role

Once you’ve connected at a higher level with the company, the next two paragraphs can help you stand out as a top candidate if you align yourself and your skills closely with what the company needs. Unlike cover letters you may have written when applying to internships , where it may make sense to talk about being excited for the learning opportunity, your focus as a new grad seeking full-time employment should shift to how you can meet the company’s needs. It’s all about how you can contribute to their success rather than the other way around.

The best way to do this is to identify the top skills and qualities for the role and explicitly match those with what you have to offer. Use the job description as your blueprint. Typically, the most important attributes of the role will be mentioned higher up in the description. Pay attention to themes that are repeated throughout, too. If they mention design skills, or aspects of design, in multiple spots that’s an area you should highlight. If they mention collaboration, teamwork, and communication, that’s another clue for a theme you should address.

Unfortunately, not all job descriptions are detailed. If you need more information to figure out what recruiters and hiring managers are looking for, see if you can find a person currently (or previously) in this role—or a similar role—at the company by searching on LinkedIn. You’re likely to get some good insights from their experience entries or the recommendations their colleagues or clients wrote for them. If you have any connections at the company you may be able to get a better sense of what they look for through an informational interview . However, be mindful not to wait too long to get your application in!

4. Demonstrate Your Value—Show, Don’t Tell

Once you’ve done some reconnaissance, pick three or four of the main themes you identified that correlate to the skills, strengths, and attributes you have. Your goal in the next couple of paragraphs of your cover letter will be to share a few stories that demonstrate how you’ll bring those skills, strengths, and attributes to the position.

Having recently graduated, you may be applying to your very first full-time job or trying to get your foot in the door in a role or field you don’t have direct experience in. That’s OK! College classes, internships, research experiences, part-time jobs, work-study programs, extracurricular activities, volunteer work, and personal projects can all be used as examples to back up and show your value to the employer. And you can always highlight transferable and additive skills .

If you’re applying to a marketing job and you didn’t land a marketing internship before you graduated, for example, you may have had a relevant class project or gained experience using a similar skill set when you advertised events as a Resident Assistant. Maybe you had a work-study job at the campus bookstore and you maintained its social media pages, or you were in charge of recruiting new students to your student club and increased the membership. Perhaps you had a job where you had to be a data whiz in a fast-paced and collaborative environment and that could be an added benefit to this employer. Find the connections between some of the skills you used in these situations—advertising, telling a story to reach your audience, increasing engagement, and making data-informed decisions—and explain how they can transfer into what was outlined in the job description.

One common pitfall to avoid as a new grad is highlighting things you don’t specifically have yet. If you’re leading with a negative like, “Although I don’t have…”—skip it! Jump right to what you were going to say next. So instead of saying:

Although I don’t have experience with Tableau, I have experience leveraging analytics to make data informed decisions using Looker.

You should just say:

I have experience leveraging analytics to make data informed decisions using Looker.

Remember, with these paragraphs you want to tell a compelling story. Don’t just reiterate the facts on your resume. Take time to highlight the theme(s) you’re focusing on at the beginning of the paragraph. Next, show you have these qualities instead of just saying you have them with nothing to back it up. Share an example that highlights the value you added and connects back to the job opportunity. So if you’re applying for a data analyst role, your paragraph might look like this:

I have experience using business intelligence software and leveraging analytics to make data-informed decisions. While interning at Startup, I used Looker to analyze customer service ratings and identified trends that correlated with high satisfaction ratings. I presented the data to my team along with three key recommendations that I predicted could increase overall customer service ratings by 10%. I discovered that I most enjoy trying to understand the “why” behind the data and translating that into strategies for improvement. I would be thrilled to apply this same motivation to help A-Company manage and gain insights from their data to drive innovation.

5. Show Off Those Soft Skills

When reviewing the job and deciding what to highlight, remember that soft skills , like collaboration and communication, are often highly sought after as well. Technical skills are no use to an employer if you can’t communicate with a client or lead a project to completion. If these skills frequently show up in a job description you may choose to highlight them in a separate paragraph. You can also demonstrate them within stories that showcase your technical themes.

Group projects for internships or classes are prime experiences that can help you highlight many interpersonal skills . Collaborative work, like being on athletic teams or in student clubs, are also gold mines to draw upon as examples.

A word of caution: I often see new grads relay the entire story from the group “we” perspective, which can be detrimental as the employer doesn’t know what you did. It’s important to give context about the makeup of the team, and certainly give credit where credit is due, but then it’s most useful to transition and describe what responsibilities you had, how you contributed to the overall project, and what the outcome was. Here’s an example of how to set up that transition:

Through my Business Insights class, I was part of a team of four students tasked with developing and pitching a new business idea. Once we landed on an idea for a new food delivery service targeting college students, I led our efforts on market analysis...

6. Keep Connecting Back to the Company

Instead of calling it quits after highlighting relevant past experiences and demonstrating your skills and qualities, be sure to tell the reader how what you’re sharing matches with the role and company. This takes the guesswork out of how or if you might be a fit. Don’t assume they’ll make the connections themselves. Spell them out and make them impossible to miss! 

You might be noticing a theme here: You should keep looping back to the specific role and company you’re applying for at every turn. From the intro to the experience paragraphs to the closing, you can only strengthen your cover letter by directly aligning yourself with this opportunity.

7. Watch Your Formatting

The content of your letter is most important, but here are some helpful formatting tips for traditional cover letters if you’re new to writing them.

The top of your document should include the following information:

  • Your name, address, and contact information
  • The company’s address

If you’re writing the cover letter directly in an email, then you can skip those details at the top. But either way, try to include the name of the person to whom you are writing in your greeting. It’s always best if you can find the recruiter or the supervisor for the position so you can address your cover letter to them. If you can’t, then go with something more general like, “ Dear Hiring Manager,” or “ Dear Editorial Team .” Just stay far away from, “ To Whom It May Concern ”!

A few additional pointers:

  • Don’t go over the one-page mark.
  • Margins are usually between one and 0.7 inches.
  • Make sure your font and font size are easily readable. Think Times New Roman or Arial at a font size of 11 or above.
  • Sign off formally (“Sincerely” is always solid) and include your contact information below your signature if you didn’t include it elsewhere.

What Does a Good Recent Grad Cover Letter Look Like?

So what does all of this actually look like in practice? Below is a sample cover letter for an entry-level job. Anything in bold directly aligns this candidate with the job description.

Dear Hiring Manager,

I am excited to apply for the Content Specialist (Req. #04321) opening at Consumer P. Company. As a recent graduate from Local College with a communications major and a digital media concentration, I have a passion for elevating consumer products that change the world . After speaking with Tanya Jones at our spring career fair and learning about CPC’s fast-paced environment, collaborative spirit, and goal to reach its audience in creative ways, I knew this role would be perfect. I admire CPC’s mission to design five-star products that make life easier and believe my knowledge and experiences would allow me to add value to the marketing team.

Through my internship at ContentCo I gained hands-on experience in understanding consumer insights, building partnerships with influencers , and developing content strategies . Working on a tight deadline prior to a new product launch, my fellow intern and I gathered early user testimonials, stories, and media . I also developed a short video mockup for a social media campaign that I’m proud to say was selected to be part of the launch. I would be eager to bring these same skills and passion for storytelling to CPC’s brand and world-class products.

During my time at Local College I also gained experience interpreting data and leading social media campaigns. As part of a semester-long project, my group collaborated with a local bakery on their marketing strategies . I led our efforts to launch a new Instagram account and was responsible for data collection and interpretation . Our client implement ed several of our recommendations, which resulted in an increase in social media traffic and purchases. I was particularly motivated by the bakery’s commitment to the community—donating daily to local food pantries—and am excited to know CPC similarly values giving back to the community.

Through my internship and academic experiences in communications, along with my involvement in our college chapter of the American Institute of Graphic Arts (AIGA), where I learned new trends for innovation in design , I have developed a strong skill set to add value as a CPC Content Specialist. I would be thrilled to speak with you further about how I can contribute to the marketing team. Thank you for your time and consideration, and I look forward to hearing from you.

Patrick Lai

cover letter fresh graduate marketing

Examples

Fresh Graduate Cover Letter

Cover letter maker.

cover letter fresh graduate marketing

Applying for your first job or internship after graduation can be challenging, especially when you have little to no experience in the workforce. A well-crafted cover letter can significantly increase your chances of landing that dream job. This article will guide you on how to write an effective fresh graduate cover letter, provide examples, and offer practical tips to help you stand out from the competition.

What is a Fresh Graduate Cover Letter?

A Fresh Graduate Cover Letter is a document accompanying a resume, specifically written by recent graduates seeking their first job or internship opportunity. This letter focuses on their academic achievements, internship experience, coursework, and relevant skills that align with the job’s requirements.

What is the Best Example of a Fresh Graduate Cover Letter?

The best cover letter example of a fresh graduate seamlessly merges academic accomplishments, relevant skills, and any internships or volunteer work to demonstrate a candidate’s potential to succeed in the targeted role. The key is to focus on transferable skills and highlight how you can contribute to the company.

Dear Hiring Manager,

I am excited to apply for the junior analyst position at XYZ Company, as advertised on your careers page. As a recent Business Administration graduate from ABC University, I am eager to apply my academic knowledge in a practical setting.

During my time at ABC University, I majored in Finance and completed an internship with DEF Firm. I worked directly under the senior analyst and assisted with data analysis and presentation. This experience, combined with my academic background, makes me a strong candidate for this position.

I am confident that my passion for data analysis and strong analytical skills would allow me to make a significant contribution to the XYZ team. Thank you for considering my application. I look forward to the opportunity to discuss how I can contribute to your team.

Yours Sincerely, [Your Name]

Fresh Graduate Cover Letter

Size: 27 KB

Free Fresh Graduate Cover Letters – Copy & Paste

We understand that writing a cover letter can be daunting, especially when you’re fresh out of college. Here are some free templates to guide you. You can copy, paste, and customize them to suit your specific circumstances and the job you’re applying for.

Fresh Graduate Cover Letter with No Experience Example

Writing a cover letter with no work experience can be a challenge, but it’s certainly not impossible. In such a case, your aim should be to highlight your academic achievements, volunteer work, internships, and transferable skills. The example below is a guide on how to write a compelling cover letter even with no work experience:

Dear [Hiring Manager’s Name],

I am writing to apply for the [Job Title] position at [Company Name], as advertised on [Job Advertisement Source]. As a recent graduate from [Your University] with a degree in [Your Degree], I am eager to start my career in [Industry Name] with an innovative company such as yours.

During my time at university, I [talk about a project or accomplishment]. Additionally, I developed strong [mention specific skills] skills, which I believe are highly applicable to the role of [Job Title].

I am excited about the opportunity to bring my unique blend of skills and experience to your esteemed company and am confident in my ability to become a productive member of your team.

Thank you for considering my application.

Fresh Graduate Cover Letter with No Experience Example

Size: 26 KB

How to Use: Use this template as a guide. Remember to personalize it with your own details, and add specific accomplishments and skills that align with the job description. Tailoring your cover letter to each job application will show the hiring manager that you’re genuinely interested in the position and the company.

Fresh Graduate Cover Letter for Job Application Examples

Crafting an effective cover letter for job application as a fresh graduate for a specific job application requires highlighting your academic achievements, relevant coursework, internships, or projects related to the job. Here is an example to guide you:

I am writing to apply for the [Job Title] position at [Company Name] as advertised on [Job Advertisement Source]. As a recent graduate from [University Name] with a degree in [Degree Name], I believe I am well-equipped to contribute effectively to your team.

In my final year project, I worked on [describe the project and your role briefly]. This experience gave me hands-on exposure to [mention relevant skills or knowledge that are pertinent to the job]. I am eager to apply this knowledge and grow further at [Company Name].

Thank you for considering my application. I look forward to the possibility of discussing my application with you further.

Fresh Graduate Cover Letter for Job Application Examples

How to Use: Remember to replace the placeholders with your information and tailor the content to match the job requirements and the company’s culture.

Fresh Engineering Graduate Cover Letter Example

As a fresh engineering graduate, your cover letter should highlight technical skills, academic projects, and engineering internships. Here’s an example:

I’m writing to apply for the [Job Title] position at [Company Name], as advertised on [Job Advertisement Source]. I recently graduated from [University Name] with a Bachelor’s degree in [Engineering Discipline].

During my time at university, I worked on a project [describe the project and your role], which helped me develop practical skills in [mention specific engineering skills]. In addition, my internship at [Company Name] allowed me to gain hands-on experience in the field.

I am eager to contribute my energy, dedication, and technical skills to your esteemed company. Thank you for considering my application.

Fresh Engineering Graduate Cover Letter Example

How to Use: Adapt this  engineering cover letter  to fit your own experiences and achievements. Be sure to highlight engineering projects or internships that align with the job you’re applying for.

Fresh Medical Graduate Cover Letter Example

A cover letter for a fresh medical graduate should focus on clinical experiences, internships, and your passion for medicine. Here’s a suitable example:

I am writing to express my interest in the [Job Title] position at [Company Name], as advertised on [Job Advertisement Source]. As a recent graduate from [University Name] with a [Degree Name], I am eager to begin my career at your respected institution.

During my clinical rotations at [Hospital/Clinic Name], I gained hands-on experience in [specific medical skills]. My experience, coupled with my passion for helping others, makes me a strong candidate for this position.

I look forward to the opportunity to provide compassionate and dedicated care to your patients. Thank you for considering my application.

Fresh Medical Graduate Cover Letter Example

How to Use: Modify this example by inserting your details, the hiring manager’s name, and specific skills or experiences relevant to the job.

Fresh Architect Graduate Cover Letter Example

A fresh architect graduate cover letter should showcase your design skills, technical knowledge, and any relevant projects or internships you’ve completed. Here’s an example:

I’m applying for the [Job Title] position at [Company Name], which I saw listed on [Job Advertisement Source]. I have recently graduated from [University Name] with a Bachelor’s degree in Architecture.

In my final year, I was part of a project [describe the project and your role]. This experience allowed me to develop my design and technical skills in [mention specific skills].

I am excited about the opportunity to contribute to [Company Name] and to grow as a professional. Thank you for considering my application.

Fresh Architect Graduate Cover Letter Example

Size: 188 KB

How to Use: Personalize this template by including your specific experiences, skills, and academic achievements related to the field of architecture.

Fresh Graduate Cover Letter for Customer Service Example

As a fresh graduate applying for a customer service position, your cover letter should highlight your communication skills, problem-solving abilities, and any customer service or sales-related experience. Here’s a sample:

I am writing to apply for the [Job Title] position at [Company Name] as advertised on [Job Advertisement Source]. I recently graduated from [University Name] with a degree in [Degree Name], and I believe my skills and experiences align with your needs.

During my part-time role at [Previous Company Name], I developed strong customer service skills and a solution-focused mindset. I also learned to handle customer complaints and maintain a positive customer experience.

I am excited about the possibility of bringing my unique blend of skills and experience to [Company Name]. Thank you for considering my application.

Fresh Graduate Cover Letter for Customer Service Example

How to Use: Modify this customer service cover letter to include your own experiences, especially any roles or projects where you have demonstrated strong customer service skills.

Fresh Graduate Cover Letter for Internship Example

When applying for an internship as a fresh graduate, your cover letter should highlight your eagerness to learn, relevant coursework, and any academic or extracurricular achievements. Here’s a sample:

Dear [Hiring Manager’s Name],

I’m excited to apply for the internship position at [Company Name] which I discovered on [Job Advertisement Source]. As a recent graduate from [University Name] with a degree in [Degree Name], I’m eager to apply my knowledge in a practical setting.

During my university career, I excelled in [mention specific courses or projects], which I believe will be beneficial for this role. My professors commended my [mention specific skills or attributes], and I’m confident these will be valuable in this internship.

Thank you for considering my application. I am looking forward to the possibility of contributing to [Company Name].

Fresh Graduate Cover Letter for Internship Example

How to Use: Modify this template by including your specific academic and extracurricular achievements. Highlight skills and experiences that align with the internship role.

Fresh Graduate Cover Letter for Bank Teller Example

A fresh graduate cover letter for a bank teller position should showcase your attention to detail, mathematical skills, and any relevant internships or part-time roles. Here’s a sample:

I am writing to apply for the Bank Teller position at [Company Name] that I saw advertised on [Job Advertisement Source]. I recently graduated from [University Name] with a degree in [Degree Name], and I am eager to apply my skills in the banking industry.

During my time at university, I took several courses in banking and finance, which have given me a solid understanding of banking principles. I also completed an internship at [Internship Company Name], where I developed strong customer service skills.

I am excited about the possibility of bringing my dedication and strong work ethic to [Company Name]. Thank you for considering my application.

Fresh Graduate Cover Letter for Bank Teller Example

How to Use: Personalize this template by including your specific experiences, especially any roles or projects where you have demonstrated relevant skills.

Fresh Graduate Cover Letter for Finance Management Example

Applying for a position in finance management as a fresh graduate necessitates a cover letter that highlights analytical skills, attention to detail, and knowledge of financial principles. Consider this example:

I am excited to apply for the Finance Management trainee position at [Company Name] that I learned about from [Job Advertisement Source]. As a recent graduate from [University Name] with a degree in [Degree Name], I am eager to bring my financial acumen to your team.

My coursework in corporate finance, investment strategies, and business valuation, along with my proficiency in Excel, makes me a strong candidate for this position. During my internship at [Internship Company Name], I gained hands-on experience in financial reporting and analysis.

I am confident that I can contribute to [Company Name]’s goals and look forward to potentially joining your team. Thank you for considering my application.

Fresh Graduate Cover Letter for Finance Management Example

How to Use: Modify this  finance cover letter  to fit your specific skills and experiences. Highlight academic and internship experiences relevant to finance management.

Fresh Graduate Cover Letter for Job Application Example

For a fresh graduate job application, the cover letter should exhibit transferable skills, academic knowledge, and a willingness to learn. Here is an example:

I am writing to express my interest in the [Job Position] at [Company Name], as advertised on [Job Advertisement Source]. I recently graduated from [University Name] with a degree in [Degree Name] and am eager to apply my academic knowledge in a professional setting.

During my time at [University Name], I excelled in [mention specific courses or projects]. I am confident that these experiences have prepared me well for the responsibilities of the [Job Position].

I am excited about the possibility of joining the [Company Name] team and am confident that I can contribute to your mission. Thank you for considering my application.

Fresh Graduate Cover Letter for Job Application Example

How to Use: This general template can be adapted to any job application. Include specifics about your degree and university experience, and tailor the letter to the job responsibilities.

Fresh Mechanical Engineering Graduate Cover Letter Example

A cover letter for a fresh mechanical engineering graduate should emphasize technical knowledge, hands-on experiences during internships or projects, and problem-solving skills. Here is an example:

I am writing to apply for the Mechanical Engineer position at [Company Name] that was advertised on [Job Advertisement Source]. I recently graduated from [University Name] with a Bachelor’s degree in Mechanical Engineering and I am excited to apply the skills I have acquired in a practical setting.

During my university studies, I undertook a project on [briefly describe a project or achievement], which honed my problem-solving and teamwork skills. My internship at [Internship Company Name] gave me hands-on experience in designing mechanical systems and conducting failure analysis, both of which are critical for the [Job Position].

I am eager to bring my engineering skills to [Company Name] and contribute to your ongoing projects. Thank you for considering my application.

Fresh Mechanical Engineering Graduate Cover Letter Example

How to Use: Modify this template to fit your specific skills and experiences. Highlight academic and internship experiences relevant to mechanical engineering.

Sample Fresh Graduate Cover Letter Example

A general cover letter sample for fresh graduates across fields may look like this:

I am writing to apply for the position of [Job Position] at [Company Name], as advertised on [Job Advertisement Source]. Having recently graduated from [University Name] with a degree in [Degree Name], I am excited to bring my skills and knowledge to your team.

Throughout my academic career, I have demonstrated [mention specific skills or accomplishments]. These experiences have equipped me with the ability to [describe how these experiences will benefit the job role].

I look forward to the opportunity of discussing my application with you further. Thank you for considering my application.

Sample Fresh Graduate Cover Letter Example

How to Use: This is a broad fresh graduate cover letter template that can be modified to suit any job application. Replace the placeholders with your specific details and tailor the skills and experiences to match the job description.

Fresh Graduate Cover Letter for Human Resource Example

A fresh graduate applying for a position in human resources should highlight their understanding of employee relations, data analysis, and legal regulations. Let’s consider this example:

I am excited to apply for the Human Resource Assistant position at [Company Name] as advertised on [Job Advertisement Source]. I recently graduated from [University Name] with a Bachelor’s degree in Human Resources Management and am eager to start my career in your esteemed organization.

During my final year, I completed an internship with [Company Name], where I gained firsthand experience in employee relations, HR software, and legal compliance. I believe these skills will greatly contribute to your team.

I look forward to the possibility of contributing to [Company Name]. Thank you for considering my application.

Fresh Graduate Cover Letter for Human Resource Example

How to Use: Customize this human resource cover letter with your details. Emphasize any internship experiences, HR-related coursework, or capstone projects.

Fresh Graduate Cover Letter for Accounting Example

For an accounting position, a fresh graduate should emphasize their proficiency with accounting software, attention to detail, and understanding of accounting principles. Here’s an example:

I am writing to apply for the Accountant position at [Company Name] advertised on [Job Advertisement Source]. I am a recent graduate from [University Name] with a Bachelor’s degree in Accounting, ready to start my career in the field.

At university, I took part in an intensive Accounting practicum where I developed strong analytical skills and familiarity with popular accounting software, such as QuickBooks and Sage. I am confident that my skills will contribute to [Company Name].

Thank you for considering my application. I look forward to the possibility of discussing it further with you.

Alternative Hypothesis Statement Examples

How to Use: Adapt this letter by including specific coursework or projects relevant to the job role. You can also mention certifications (like CPA) if you have any.

Fresh Graduate Cover Letter for Business Administration Example

For a Business Administration role, a fresh graduate can underline their understanding of business processes, organizational behavior, and project management. Here is a great example:

I’m thrilled to apply for the Business Administration Trainee position at [Company Name], as posted on [Job Advertisement Source]. I am a recent graduate from [University Name] with a degree in Business Administration and am keen to apply the knowledge and skills I have acquired in a practical setting.

As part of my course, I have completed projects in areas such as project management, organizational behavior, and business strategy. I believe these experiences will be beneficial to [Company Name] and align with the duties of the position.

I look forward to the opportunity to discuss my application further.

Fresh Graduate Cover Letter for Business Administration Example

How to Use: Replace the brackets with your own information, and feel free to highlight any specific business administration projects or internships that would make you a strong candidate.

Fresh Graduate Cover Letter for Interior Design Example

A fresh graduate applying for an Interior Design role might want to highlight their creativity, knowledge of design software, and understanding of design principles. Here’s a sample:

I am writing to apply for the Interior Designer position at [Company Name] listed on [Job Advertisement Source]. As a recent graduate from [University Name] with a degree in Interior Design, I am eager to apply my creative skills and education in a practical setting.

I have developed a keen eye for design and a proficiency in [mention design software], which I believe align well with the job description. In addition, my senior year project, which involved redesigning a commercial space, has given me practical experience that I can bring to your team.

Sincerely, [Your Name]

Fresh Graduate Cover Letter for Interior Design Example

How to Use: Be sure to include details about your design software skills and any hands-on experience from school projects or internships.

Fresh Graduate Cover Letter for Graphic Designer Example

A graphic designer cover letter for fresh graduate can highlight their creative skills, software expertise, and understanding of design principles. Here’s a sample:

I am excited to apply for the Junior Graphic Designer position at [Company Name], as advertised on [Job Advertisement Source]. As a recent graduate from [University Name] with a degree in Graphic Design, I am passionate about visual communication and eager to put my creativity to work.

In my coursework, I honed my skills in Adobe Creative Suite, which I understand is a requirement for this position. My portfolio, which I have included as an attachment, demonstrates a variety of design skills including typography, color theory, and digital illustration.

I look forward to potentially discussing my qualifications further.

How to Use: Replace the placeholders with your details. Make sure to highlight any specific graphic design software skills or projects that you have worked on.

Fresh Graduate Cover Letter for Graphic Designer Example

General Fresh Graduate Cover Letter Example

For a more general application, a fresh graduate might highlight transferable skills, academic achievements, and eagerness to learn. Here’s an example:

I am eager to apply for the [Job Title] role at [Company Name], as listed on [Job Advertisement Source]. As a recent graduate from [University Name] with a degree in [Your Degree], I am confident that my academic achievements and passion for learning will make me a strong candidate for this role.

I have honed my skills in research, project management, and teamwork during my time at university and I’m excited to bring these skills to a professional setting.

How to Use: Be sure to include information about your degree and any transferable skills that would be relevant to the role you’re applying for.

General Fresh Graduate Cover Letter Example

Fresh College Graduate Cover Letter Example

For fresh college graduates, a cover letter might highlight academic accomplishments, internships, and relevant coursework. Here’s a sample:

I’m thrilled to apply for the [Job Title] role at [Company Name] advertised on [Job Advertisement Source]. As a recent graduate from [University Name], I have a strong educational foundation in [Your Major], and I am eager to bring my knowledge and enthusiasm to this role.

During my time in college, I completed an internship at [Internship Company] where I gained experience in [describe what you learned or did]. I believe this experience, coupled with my academic accomplishments, makes me a strong fit for this role.

How to Use: Replace the placeholders with your details. Highlight any internships, relevant coursework, or academic accomplishments that make you a strong candidate for the role.

Fresh College Graduate Cover Letter Example

Fresh Graduate Cover Letter for Technician Example

A technician’s cover letter would showcase technical skills, practical experience, and relevant academic knowledge. Here’s a sample:

I am excited to apply for the Technician position at [Company Name], as listed on [Job Advertisement Source]. As a recent graduate of [University/College Name] with a degree in [Your Degree], I am well equipped with the theoretical knowledge and practical training necessary for this role.

During my academic tenure, I gained hands-on experience in troubleshooting, maintaining and repairing various types of equipment, which I believe will serve me well in this role. I am confident in my ability to quickly learn and adapt to new systems and procedures.

How to Use: Personalize this letter by including specific details about the technical skills and experience you possess that align with the job requirements.

Fresh Graduate Cover Letter for Technician Example

Fresh Graduate Cover Letter for IT Job Example

An IT job cover letter would showcase software and hardware knowledge, problem-solving skills, and relevant academic achievements. Here’s an example:

I am thrilled to apply for the IT Specialist role at [Company Name], as advertised on [Job Advertisement Source]. As a recent graduate of [University Name] with a degree in Information Technology, I am excited to apply my skills in a practical setting.

During my studies, I excelled in my coursework on networks, databases, and user support. I also gained practical experience through an internship at [Company Name], where I honed my problem-solving skills and learned to provide excellent customer service.

How to Use: Replace the placeholders with your specific details. Be sure to emphasize any coursework, internships, or skills that are relevant to the role you’re applying for.

Fresh Graduate Cover Letter for IT Job Example

Recent Graduate Cover Letter Example

A recent graduate can highlight their academic achievements, eagerness to contribute, and transferable skills. Here’s an example:

I am excited to apply for the [Job Title] role at [Company Name], as listed on [Job Advertisement Source]. As a recent graduate of [University Name] with a degree in [Your Degree], I am confident in my ability to make a meaningful contribution to your team.

Throughout my academic career, I have consistently demonstrated a strong work ethic, critical thinking skills, and the ability to meet deadlines. I am eager to apply these skills in a professional setting and believe I would make a valuable addition to your team.

How to Use: Fill in the placeholders with your personal details. Be sure to emphasize your strengths and any skills or experiences that make you a strong fit for the role.

Recent Graduate Cover Letter Example

Fresh Computer Science Graduate Cover Letter Example

A cover letter for a Computer Science graduate would highlight programming skills, problem-solving abilities, and project experience. Here’s a sample:

I am writing to apply for the [Job Title] position at [Company Name], as advertised on [Job Advertisement Source]. As a recent Computer Science graduate from [University Name], I have a solid foundation in data structures, algorithms, and software engineering principles.

I have honed my coding skills through a variety of group projects and independent work, using languages like Java, Python, and C++. Additionally, my experience as an intern at [Company Name] allowed me to develop my problem-solving skills and learn to collaborate effectively with a team.

How to Use: Personalize this letter by including the specific programming languages and tools you’re familiar with. Mention any internships or projects that provided practical experience.

Fresh Computer Science Graduate Cover Letter Example

How do you Write a Cover Letter for a Fresh Graduate?

1. Start with a Formal Greeting: Address the hiring manager by their name, if it’s known. Otherwise, use a generic greeting like “Dear Hiring Manager.”

2. Open with Enthusiasm: State the position you’re applying for and express your excitement about the opportunity.

3. Highlight Relevant Skills and Experiences: Discuss your academic achievements, internships, and any skills that make you a good fit for the role.

4. Show Your Knowledge of the Company: Demonstrate that you’ve researched the company and explain why you’re interested in working there.

5. Close with a Call to Action: Thank the hiring manager for considering your application and express your interest in discussing the position further.

Tips for Fresh Graduate Cover Letter Format

1. Keep It Brief: Limit your cover letter to a single page.

2. Use a Professional Tone: Write in a formal, respectful tone. Avoid using slang or overly casual language.

3. Customize Each Letter: Tailor each cover letter to the specific job you’re applying for. Highlight the skills and experiences that are most relevant to the role.

4. Proofread: Ensure your cover letter is free of spelling and grammar mistakes. Consider having someone else read it over as well.

Writing a cover letter as a fresh graduate can be a challenging task. However, by carefully highlighting your academic achievements, skills, and enthusiasm for the role, you can make a strong impression on hiring managers. Remember to tailor each cover letter to the specific job you’re applying for and to proofread carefully.

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Marketing Cover Letter Example and Writing Tips

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Sample Job Posting

Include related skills in your cover letter.

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Sending an Email Cover Letter

More cover letter examples.

Are you interested in making marketing your career? When applying for your first position in marketing, make sure to include in your cover letter any previous experience that highlights your related skills and abilities, and builds upon your resume. 

The following is a sample cover letter for an entry-level marketing position. Use this example as a guide and make adjustments based on your qualifications to fit the position you are applying to.

Tips for Writing a Marketing Cover Letter

  • Include related experience:  In the body of your letter, include any experiences that are related to the job you’re applying for. Even if you have never had a marketing job, include experiences where you demonstrated the skills and abilities required for the job.
  • Use specific examples:  You want your cover letter to expand upon your resume. One way to make your cover letter stand out is to provide specific examples of times you demonstrated skills or qualities needed for the job. Examples prove that you have what it takes to do the job well. 
  • Use keywords:  Look for keywords in the job description—words that emphasize the skills or qualities needed for the job. Include some of these keywords in your cover letter.
  • Begin with a sample or template:  A cover letter sample or template can help you decide what information to include, and how to format your cover letter. However, when you use a sample or template, be sure to change the information to fit the job you are applying for.
  • Use business letter format:  Use the  official business letter format  when writing your letter. You want this letter to be professional.

Be sure to thoroughly proofread your cover letter. Your letter needs to be polished and professional so that you make a strong first impression.

Match Your Qualifications to the Job

The first step to take before you actually put pen to paper to write your cover letter is to take a highlighter to the job announcement. Mark the most important skills or qualifications it requires (these are typically placed under subheadings such as “Job Requirements,” “Required Qualifications,” or “Preferred Qualifications”). 

Next, try to pepper your cover letter as well as your resume with these keyword phrases. Since many employers now use automated applicant tracking systems (ATS) to review the first round of submissions they receive, your application documents all need to contain the keywords that these systems are programmed to seek.

Applications are ranked according to the positioning of significant keywords and the number of times they are used. If your cover letter and resume do not contain these keywords, they may never reach the human eye of a hiring manager.

Here is a sample job posting for an entry-level marketing position. The most significant keywords are highlighted in boldface.

Job Summary

Our team at ABC Marketing Group is seeking a talented Marketing Assistant / Coordinator to be our next rising star!

We are looking for a charismatic communicator with superb interpersonal and client relations skills. If you are creative , diligent , and passionate about formulating unique and dynamic marketing strategies for major players in the eCommerce sector, we’d love to talk with you about the career opportunities we offer.

Job Responsibilities : Facilitate print , digital , and email marketing campaigns and promotions . Create and administer web pages ; manage social media platforms for clients. Communicate with clients through email and in one-on-one meetings.

Job Skills & Qualifications

Required Qualifications:  Bachelor’s degree in Marketing , Advertising , or Communications . Strong writing , digital design , and communications talents.

Preferred Qualifications:  Successful intern experience in marketing or public relations . WordPress and HTML.

You can see that common keywords for an entry-level marketing job include words like “marketing,” “public relations,” “email,” “social media,” and “web pages.” Many of these are used in the text of the following cover letter example.

Marketing Cover Letter Template

You can use this cover letter sample as a model. Download the template (compatible with Google Docs and Word Online), or read the text version below.

The Balance

Marketing Cover Letter Example

Entry-level marketing cover letter sample.

Trent Applicant 123 Main Street Anytown, CA 12345 555-555-5555 trent.applicant@email.com

April 20, 2022

Sarah Lee Director, Marketing ABC Marketing Group 123 Business Rd. Business City, NY 54321

Dear Ms. Lee,

I am very interested in the open marketing position with ABC Marketing Group. I believe that my education and employment experiences make me an ideal candidate for the position.

During my tenure at XYZ College, I developed a passion for marketing and public relations. I have sought out multiple opportunities to develop my marketing skills. For example, last summer, I interned at the National Sculpture Society in New York City. My position entailed developing web pages and slideshows publicizing the success of the society's artists. I was able to utilize my web authoring skills to assist the organization in its goal to promote sculpture.

As an assistant at XYZ College’s career services office, I am responsible for updating information on alumni, career advisors, and companies that publicize internships with our office. This involves heavy calling during my shifts at the office. In addition to calling, I also email clientele. This calls for me to employ interpersonal skills to communicate with clients effectively. Due to my strong communication skills, I have been given even more responsibilities. For example, I now publicize all career services events via multiple social media platforms.

I believe that my experiences in marketing and my interpersonal skills make me a prime candidate for this position. I am a diligent worker, and passionate about my work. I will be a valuable asset to your company and will use this as an opportunity to grow and further the development of my marketing skill set.

Thank you very much for considering my application for candidacy. I will follow up within a week to confirm that all of my materials were received and hopefully set up an interview time.

Best regards,

Your Signature  (hard copy letter)

Trent Applicant

If you're sending your cover letter via email, list your name and the job title in the subject line of the email message:

Subject:  Marketing Position - Your Name

Include your contact information in your email signature, and don't list the employer's contact information. 

Here are more cover letter examples for college students and graduates that you can use as a starting point for your own correspondence.

  • Retail Cover Letter Examples and Writing Tips
  • Cover Letter Examples for Students and Recent Graduates
  • Cover Letter Examples for Sales and Marketing Jobs
  • Public Relations Cover Letter Example
  • Admissions Counselor Cover Letter and Resume Examples
  • Administrative Assistant Cover Letter Examples
  • Consulting Cover Letter Samples and Writing Tips
  • Teaching Assistant Cover Letter Samples
  • Cook Cover Letter and Resume Examples
  • Social Media Manager Resume and Cover Letter Examples
  • Receptionist Cover Letter Examples and Writing Tips
  • Event Planner Resume and Cover Letter Examples
  • How to Write an Academic Cover Letter With Examples
  • Important Advertising Skills That Employers Value
  • Teacher Cover Letter Example and Writing Tips
  • Customer Service Cover Letter Samples and Writing Tips
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Applications

Writing a covering letter for graduate marketing, advertising and pr jobs.

targetjobs editorial team

25 Jan 2023, 13:37

Covering letters are tough to write at the best of times. For marketing, advertising and PR jobs, you'll need to have some extra flair to get yourself hired.

Writing a covering letter for graduate marketing, advertising and PR jobs

Hook the recruiter in with a great opening line and avoid any clichés.

A covering letter is your opportunity to tell the recruiter why you are applying, what skills you have that would make you a good fit and what motivates you.

If you’re uncertain about how to handle the basics of a covering letter, check out our guide to covering letter essentials before you come back here to tailor your covering letter specifically to marketing, advertising or PR employers.

For advertising, marketing and PR jobs, your covering letter is your sales pitch. In marketing, advertising or PR jobs, as well as the basics covered in the link above, the recruiter will be looking at the style of your covering letter to see how well you can get a message across. Hook the recruiter in with a great opening line and avoid any clichés, such as ‘I have always wanted to...’ or ‘I am passionate about...’, as they will make you seem unoriginal. If you have a mutual contact, put their name in the first sentence too – it will help to set you apart from other candidates.

You could also consider putting together a creative application. Check out our advice to find out more about the pros, cons, risks and potential rewards .

Opening line

You are applying to be part of a business communications chain. As such you are expected to creatively sell products. In your covering letter, you are the product. Consider some of the following approaches for opening lines:

  • Lead with your success: eg ‘my last project went viral on Twitter and hooked XX retweets, I want to do more and that’s why I’m applying…’
  • Lead with an interesting character trait (but only if the employer is seeking that trait in the advert): eg ‘after my ten-day Sahara trek, my feet were worn and I was dehydrated, but I had developed a great sense of resilience. I can see this is a trait appreciated in your account executives so…’
  • Namedrop if you can: eg ‘I met John Smith from your agency, and what he said about your digital strategy persuaded me to apply because…’

At the end of the day, these examples are just there to help get your creative juices flowing. Only an original covering letter that doesn’t depend on recruitment clichés will get you noticed in the marketing industry.

The rest of the letter

Make sure to mention in your letter why you want to work for a particular agency, what experiences you’ve had that have developed the skills they need and how you would like to develop in future.

For PR and advertising copywriter jobs in particular, first-rate persuasive writing skills are crucial. Concise, snappy sentences are a must and don’t be afraid to let a little personality or humour in if appropriate. For more help, read our advice on how to brand yourself through your style, name and tone.

Get the insights and skills you need to shape your career journey with Pathways. We’ll show you exactly what goes into a convincing cover letter, so you can give yourself the best chance of getting to the next stage of the application process.

How to write a convincing cover letter

Remember where you are applying

As you would do if you were marketing a new product, research the organisation and establish who your target market is. Are you applying to a quirky agency that would value a more creative application? Or are you competing for a job at a large corporation where formal is the norm?

If the correct contact name isn’t included on the job advert, you should be able to find out with a quick phone call to the organisation. It may be part of your job in future to remember names and faces in the industry, demonstrate this early on.

Startups or newer agencies that recruit may choose a creative name for their business. It’s all well and good if it attracts you, but if an agency is named after an unusual animal or colour and doesn’t have an about us section on its website, it is worth trying to find out a bit more about them. Call up the organisation and ask a few questions. It will also show how proactive you are.

The golden rule

The final golden rule of writing CVs and covering letters is to get them proofread by a friend. If an employer is going to trust you to write press releases or advertising copy, your spelling, grammar and punctuation needs to be up to scratch. Any mistakes or inconsistencies could instantly put you out of the running.

targetjobs editorial advice

This describes editorially independent and impartial content, which has been written and edited by the targetjobs content team. Any external contributors featuring in the article are in line with our non-advertorial policy, by which we mean that we do not promote one organisation over another.

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We've got you

Sample cover letters for fresh graduates (HR, Marketing, Sales)

We know it’s not easy to write a cover letter. You have spent almost two decades of your life in education, for some actively involved in sports, school activities, clubs, associations and others. And then there are those who have experience in internship, part-time jobs, industrial training and others. So how to cramp that much in a one-page cover letter?

What is a cover letter, you ask? As explained by the balance , a  cover letter is a document sent with your resume to provide additional information on your skills and experience. It acts like a sales pitch document that allows you to ‘sell’ to the hirer on why you are qualified for the job you are applying for.    

Here are 3 types of sample cover letters that will make your application stands out. We also include a sample cover letter for candidates that has no internship experience.

Cover Letter Sample 1 (HR, print version)





Dear ,

I am writing to express my interest for the position of Recruitment Assistant in your esteemed company.

Having recently obtained my Bachelor’s Degree in Business Administration, majoring in Human Resource Development Management from the XYZ University, I wish to bring my knowledge, skills and commitment to excellence to your company’s innovative environment.

Throughout my education, I’ve become equipped with the necessary knowledge that come with the position including manpower recruitment, workforce organisation, personnel training and compensation as well as legal provisions and other labour concerns.

My internship at ABC Company also afforded me with the crucial skills to work with some of the best professionals in the recruitment and human resources industry. During the course of my four months internship, I developed enthusiasm and passion for human resources and the internship has subsequently convinced me that human resource management is my true calling.

Some of my achievements during internship include being the project lead for the company’s sports engagement activity. I worked alongside with other interns and we successfully organised an outing for 100 employees. We received a 95% ‘good to excellent’ rating from the survey feedback that we conducted amongst the employees after the event.   

For additional details regarding my qualification and expertise, please review my resume as attached with this letter.

Thank you for taking the time to consider this application and I look forward to hearing from you.

Yours sincerely,


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Cover Letter Sample 2 (Marketing, email version)

Email Subject: for



Dear ,

I would like to express my interest in applying for the position of Marketing Associate that was recently made available in your company.



I believe that my degree in Business Administration (BSBA) majoring in Marketing from the XYZ University has prepared me for this position. As a student, I was equipped with the necessary knowledge and skills to help develop and drive effective marketing strategies.



During my six months internship at ABC Company’s Marketing Department, I learned how companies determine what product or services to sell, how to reach target demographics with the aid of analytic tools and how to respond to the some of the threats from competitors. More importantly, I had the opportunity to work with seasoned professionals who taught me how to easily grasp complex marketing concepts and at certain times, how to roll with the punches in order to achieve various objectives.



I have also acquainted myself with a wide range of skills that allow me to blend with the group or team’s culture and to continuously strive to reach common goals amidst failures and setbacks.



My proudest achievement during the internship would be organising a guerilla marketing for a newly launched product. I secured a venue at GHI Shopping Mall and we conducted a social experiment to introduce the new product. We received tremendous positive response from the shoppers and 50% of the shoppers eventually purchased our product that day. 



In addition, my active involvement in many academic and extracurricular activities has helped me tremendously in developing my communication and leadership skills, which are vital in finding success in the corporate world.



With this application letter, I attach herewith my resume for your full consideration. Thank you for taking time to review my application and I am looking forward to your reply so that we can further discuss my application.

 

Yours sincerely,


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Cover Letter Sample 3 (Sales, without internship experience, print version)





Dear ,

Please accept my resume as an application for the open position of Sales Associate in your company. As a fresh graduate of Business Administration, the position appears to fit wonderfully with my education, experience, and career interests.



Being a student of XYZ University, not only did I maintain excellent grades, but I was also a member of our school’s highly competitive and successful football team.



My background as a student and an athlete has taught me to be disciplined and focused which, I am confident, is one of the important qualities needed by any professional in the sales industry. My experience with working in a team environment has also instilled in me the value of teamwork and cooperation. 



As a member of the team, I have also contributed tremendously in improving the team’s morale, spirit and engagement through the various team activities that I organised. From the scale of 1-10 (10 being the highest score), the team rated 8 for ‘successfulness of activities when it comes to engagement’. Through my achievements as a student and an athlete, I have proven that I am passionate and dedicated about the things I do.



While this would be my first time working in the field of sales, I am quite confident that with my skills and abilities, I can learn quickly and make an immediate impact to your team and to the company.



Thank you for taking the time to consider my application and I look forward to hearing from you.



Yours sincerely,


NOTE: These application letter samples are for reference only. All information provided should be considered as fictional.

This article is either written or edited by Jobsdb HK and the author. If you would like to publish on other website or publication, please contact us by email:  [email protected] . Jobsdb and the author reserve the right to take legal action against any person that infringes the copyright.

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StandOut CV

  • Marketing graduate CV examples

Andrew Fennell photo

There is enormous competition for marketing graduate roles, so you want your CV to really wow the crowd if you want to attract the best employers.

To shape a distinctive and captivating marketing CV, follow this step-by-step guide and check out our real-life marketing graduate CV examples.

Guide contents

  • Structuring and formatting your CV
  • Writing your CV profile
  • Detailing work experience
  • Your education
  • Skills required for your Marketing graduate CV

CV templates 

Marketing graduate CV example 1

Marketing Graduate CV 1 - page 1

This example CV demonstrates how to effectively structure and format your own Marketing graduate CV, so that it can be easily digested by busy employers, and quickly prove why you are the best candidate for the jobs you are applying to.

It also gives you a good idea of the type of skills, experience and qualifications that you need to be including and highlighting.

Marketing graduate CV structure & format

The format and structure of your CV is important because it will determine how easy it is for recruiters and employers to read your CV.

If they can find the information they need quickly, they’ll be happy; but if they struggle, your application could be overlooked.

A simple and logical structure will always create a better reading experience than a complex structure, and with a few simple formatting tricks, you’ll be good to go. Check them out below:

CV structure

Formatting Tips

  • Length: Whether you’ve got one year or three decades of experience, your CV should never be more than two sides of A4. Recruiters are busy people who’re often juggling numerous roles and tasks, so they don’t have time to read lengthy applications. If you’re a recent graduate or don’t have much industry experience, one side of A4 is fine.
  • Readability: Help out time-strapped recruiters by formatting your CV for easy reading. Using lots of bullet points and lists will help them to skim through your info, while clearly formatted headings will allow them to navigate towards the content which is most useful to them.
  • Design: It’s generally best to stick to a simple CV design, as funky or elaborate designs rarely add any value to your application. A clear, modern font and a subtle colour scheme work perfectly and allow your skills, experience and achievements to speak for themselves.
  • Avoid photos: Logos, profile photos or other images aren’t necessary and rarely add any value – save the space for written content, instead!

Structuring your CV

Divide your CV into the following major sections when writing it:

  • Name and contact details  – Head your CV with your name and contact details, to let the reader know who you are and how to contact you.
  • CV profile – A brief paragraph which summarises your skills and experience and highlights why you’re a good match for the role.
  • Core skills list – A snappy, bullet-pointed list of your most relevant skills.
  • Work experience – A structured list of your work experience in reverse chronological order.
  • Education – A summary of any relevant qualifications or professional training you’ve completed.
  • Hobbies and interests – An optional section, which should only be used if your hobbies are relevant to the jobs you’re applying to.

Now I’ll guide you through exactly what you should include in each CV section.

CV Contact Details

Contact details

Write your contact details in the top corner of your CV, so that they’re easy to find but don’t take up too much space.

You only need to list your basic details, such as:

  • Mobile number
  • Email address
  • Location – Don’t list your full address. Your town or city, such as ‘Norwich’ or ‘Coventry’ is perfect.
  • LinkedIn profile or portfolio URL – Remember to update these before listing them on an application.

Marketing graduate CV Profile

Your CV profile is the first thing recruiters will read – so your goal is to give them a reason to read onto the end of the document!

Create a short and snappy paragraph that showcases your key skills, relevant experience and impressive accomplishments.

Ultimately, it should prove to the reader that you’ve got what it takes to carry out the job.

CV profile

Tips for creating an impactful CV profile:

  • Keep it brief: The best CV profiles are short, sharp and highly relevant to the target role. For this reason, it’s best to write 3-4 lines of high-level information, as anything over might be missed.
  • Tailor it: No matter how much time you put into your CV profile, it won’t impress if it’s irrelevant to the role you’re applying for. Before you start writing, make a list of the skills, knowledge and experience your target employer is looking for. Then, make sure to mention them in your CV profile and throughout the rest of your application.
  • Don’t add an objective: You only have a short space for your CV profile, so avoid writing down your career goals or objectives. If you think these will help your application, incorporate them into your cover letter instead.
  • Avoid cliches: “Determined team player who always gives 110%” might seem like a good way to fill up your CV profile, but generic phrases like this won’t land you an interview. Recruiters hear them time and time again and have no real reason to believe them. Instead, pack your profile with your hard skills and tangible achievements instead.

What to include in your Marketing graduate CV profile?

  • Summary of experience: Demonstrate your suitability for your target jobs by giving a high level summary of your previous work experience, including the industries you have worked in, types of employer, and the type of roles you have previous experience of.
  • Relevant skills: Make your most relevant Marketing graduate key skills clear in your profile. These should be tailored to the specific role you’re applying for — so make sure to check the job description first, and aim to match their requirements as closely as you can.
  • Essential qualifications: Be sure to outline your relevant Marketing graduate qualifications, so that anyone reading the CV can instantly see you are qualified for the jobs you are applying to.

Quick tip: Your CV is your first impression on recruiters, so it’s vital to avoid spelling and grammar mistakes if you want to appear professional. Use our quick-and-easy CV Builder to add pre-written content that has been crafted by recruitment experts.

Core skills section

Underneath your profile, create a core skills section to make your most relevant skills jump off the page at readers.

It should be made up of 2-3 columns of bullet points of your relevant skills.

Before you do this, look over the job description and make a list of any specific skills, specialisms or knowledge required.

Then, make sure to use your findings in your list. This will paint you as the perfect match for the role.

CV core skills

Work experience/Career history

Now it’s time to get stuck into your work experience, which should make up the bulk of your CV.

Begin with your current (or most recent) job, and work your way backwards.

If you’ve got too much experience to fit onto two pages, prioritise space for your most recent and relevant roles.

Work experience

Structuring your roles

Whilst writing your CV, it’s essential to look at it from the eyes of a recruiter.

If they’re met with giant blocks of text which are impossible to navigate, they might get frustrated and skip onto the next CV.

Instead, make use of the 3-step structure shown below, to give them a pleasant reading experience.

Role descriptions

Start with a solid introduction to your role as a whole, in order to build some context.

Explain the nature of the organisation you worked for, the size of the team you were part of, who you reported to and what the overarching purpose of your job was.

“The Marketing Agency is an international marketing consultancy creating print and online marketing materials for multi-sector SMEs. As a Marketing Intern, I draft content to enhance client profiles and brand awareness.”

Key responsibilities

Use bullet points to detail the key responsibilities of your role, highlighting hard skills, software and knowledge wherever you can.

Keep them short and sharp to make them easily digestible by readers.

  • Attending initial client meetings with prospective new clients, taking vital notes on requirements
  • Handling requests from printers and ensuring specifications for print material are correct
  • Working with photographers, ensuring images capture client’s brand story

Key achievements

Round up each role by listing 1-3 key achievements , accomplishments or results.

Wherever possible, quantify them using hard facts and figures, as this really helps to prove your value.

  • Launching an email campaign for an SME recruitment firm leading to a 40% increase in registration
  • Receiving 100% positive feedback on printed promotional material for a client’s exhibition stand

Next up, you should list your education and qualifications.

This can include your formal qualifications (a degree , A-Levels and GCSEs), as well as sector-specific Marketing graduate qualifications and/or training.

While school leavers and recent grads should include a lot of detail here to make up for the lack of work experience, experienced candidates may benefit from a shorter education section, as your work experience section will be more important to recruiters.

Interests and hobbies

Although this is an optional section, it can be useful if your hobbies and interests will add further depth to your CV.

Interests which are related to the sector you are applying to, or which show transferable skills like leadership or teamwork, can worth listing.

On the other hand, generic hobbies like “going out with friends” won’t add any value to your application, so are best left off your CV.

Essential skills for your Marketing graduate CV

Tailoring your CV to the roles you are applying for is key to success, so make sure to read through the job descriptions and tailor your skills accordingly.

However, commonly desired Marketing graduate skills include:

  • Collaboration – Highlight your ability to work effectively with others to create successful campaigns.
  • Creativity – Prove that you can think creatively and apply this in multiple ways from words on a page to design concepts.
  • Accuracy – Showcase that you have a meticulous and thorough approach to work so that the brand is always portrayed professionally.
  • Analytical – Be able to show that you can comfortably handle data to provide strong frameworks for various marketing campaigns.
  • IT skills – Demonstrate confidence across a range of platforms from basic office programmes to marketing and CRM software.

Writing your Marketing graduate CV

A strong, compelling CV is essential to get noticed and land interviews with the best employers.

To ensure your CV stands out from the competition, make sure to tailor it to your target role and pack it with sector-specific skills and results.

Remember to triple-check for spelling and grammar errors before hitting send.

Good luck with the job search!

CLIMB

Digital Marketing Assistant Cover Letter Examples

Use these Digital Marketing Assistant cover letter examples to help you write a powerful cover letter that will separate you from the competition.

cover letter fresh graduate marketing

Digital marketing assistants help businesses to create and execute digital marketing campaigns. They use a variety of online tools to reach and engage customers.

To get hired as a digital marketing assistant, you need to write a cover letter that shows hiring managers that you’re the right person for the job.

Use these examples to write a digital marketing assistant cover letter that stands out.

Formal/Professional Writing Style Example

I am a highly motivated and results-driven professional with a strong background in digital marketing and a passion for all things online. With my comprehensive understanding of current digital marketing trends, technical skills, and a genuine passion for helping businesses grow, I am confident that my abilities align well with the Digital Marketing Assistant role.

I have recently completed my Bachelor’s degree in Marketing with a focus on digital marketing strategies. During my academic career, I completed an internship at XYZ Marketing Agency where I gained hands-on experience in social media content management, website optimization, email marketing, and pay-per-click advertising. This internship allowed me to become proficient in using tools such as Google Analytics, MailChimp, Buffer, and WordPress. This experience, combined with my strong analytical and problem-solving abilities, makes me adept at driving successful digital marketing campaigns.

In my previous role at ABC Company, I was responsible for managing multiple social media accounts and generating consistent growth in follower count, engagement rates, and referral traffic. My ability to think creatively and strategically allowed me to develop campaign ideas that significantly contributed to increasing the company’s online presence. I also demonstrated exceptional organization and time management skills by consistently delivering projects on schedule and multitasking effectively to meet tight deadlines.

I am incredibly eager to join your team and contribute my expertise in digital marketing to assist in the continued success of your organization. I am confident that my combination of skills, experience, and unwavering enthusiasm would make a positive impact.

Thank you for considering my application. I look forward to the opportunity to discuss my qualifications further and how I can contribute to your company’s success.

Yours sincerely,

[Your Name]

Entry-Level Writing Style Example

As a recent graduate with a Bachelor of Science in Marketing from XYZ University, I am eager to begin my career in digital marketing and contribute to the growth and success of your organization.

During my time at XYZ University, I gained a strong foundation in digital marketing principles, as well as practical skills in social media management, content creation, and search engine optimization. I was actively involved in the university’s marketing club, which allowed me to apply my knowledge and collaborate with peers on marketing campaigns for local businesses. Additionally, I completed an internship at ABC Company, where I was responsible for managing social media accounts, creating engaging content, and analyzing performance data to improve the effectiveness of digital marketing efforts. This hands-on experience has equipped me with the necessary skills to excel in this role.

I am confident that my passion for digital marketing, strong work ethic, and willingness to learn will make me an excellent addition to your team. I am excited about the opportunity to work with your company and contribute to the development and execution of successful digital marketing campaigns. Thank you for considering my application. I look forward to the opportunity to further discuss my qualifications and how I can contribute to your organization’s success.

Networking/Referral Writing Style Example

I was thrilled to be referred to this opportunity by [Referrer’s Name], who I have had the pleasure of working closely with for the past two years in my current role as a Marketing Coordinator. My experience working with [Referrer’s Name] has not only given me deep insights into the dynamic digital marketing landscape, but it has also enabled me to cultivate the necessary skills required to excel in a role like the one you are offering.

Throughout my career, I have gained a strong foundation in developing and executing marketing campaigns, analyzing data and trends, and creating engaging content. In my previous position, I helped to grow our online presence by over 50% in just six months, demonstrating my ability to deliver results.

As someone who is always eager to stay updated on the latest trends in the digital marketing world, I have also recently completed a certification course in social media marketing, which I believe will further contribute to the success of your team.

I am confident that my passion for marketing, combined with the knowledge and insights I have gained through my connection with [Referrer’s Name], make me an excellent fit for the Digital Marketing Assistant role at your company.

Thank you for considering my application. I look forward to the opportunity to discuss my candidacy further in an interview.

Best regards,

Enthusiastic/Passionate Writing Style Example

Ever since I discovered the dynamic world of digital marketing, I have been captivated by its power to shape consumer behavior and transform businesses. With a strong desire to create meaningful connections and deliver engaging content that speaks to the heart of your audience, I am thrilled to apply for a position that aligns perfectly with my passions and professional aspirations.

As a recent graduate with a degree in marketing and communications, I have immersed myself in various marketing projects and internships that allowed me to hone my skills in digital marketing, content creation, and data-driven analysis. Some of my proudest achievements include running successful social media campaigns, increasing organic traffic by implementing trending SEO practices, and boosting conversions through creative email marketing strategies. I am also well-versed in digital marketing tools such as Google Analytics, Hootsuite, and Mailchimp, which I am confident will be valuable assets for the role.

Your company’s reputation for innovation and commitment to delivering consistently exceptional results has always been an inspiration to me. I am excited about the opportunity to work alongside an amazing team of professionals and contribute my skills and enthusiasm to drive further success.

The prospect of bringing my energy, creativity, and deep-rooted passion for digital marketing to your company truly excites me. I believe that together, we can make a significant impact on your target audience and set new benchmarks in the industry. Thank you in advance for considering my application. I am eager to discuss my qualifications further and demonstrate my passion for this role.

Sincerely, [Your Name]

Problem-Solving Writing Style Example

Having closely followed the recent growth and success of your company, I have come to understand the challenges faced in effectively leveraging digital marketing platforms to engage with your target audience and achieve a competitive edge. As a professional with a strong background in digital marketing and an innate ability to pinpoint areas of improvement, I am confident that my skill set can help address these challenges and significantly contribute to the continued success of your business.

One challenge I have identified lies in optimizing the company’s search engine ranking and social media presence. With my extensive knowledge of search engine optimization (SEO), I am well-equipped to analyze your website, identify areas for optimization, and improve your organic search performance. Furthermore, having managed multiple social media profiles across various channels, I can effectively utilize social media platforms to bolster your company’s brand and engage with potential clients, driving traffic and conversions.

In my previous role as a Digital Marketing Intern, I executed campaigns that generated a 35% increase in web traffic and a 20% rise in customer engagement rates. This was achieved by employing a combination of SEO, content marketing, and targeted social media advertising. Moreover, I collaborated with cross-functional teams to develop cohesive and robust marketing strategies, ensuring alignment across all platforms.

I am keen to bring this innovative problem-solving approach to your organization and am excited to contribute my skills and experiences to drive significant improvement in your digital marketing performance. Thank you for considering my application, and I look forward to the opportunity to further discuss how my capabilities can help address your company’s marketing challenges.

Storytelling/Narrative Writing Style Example

I cannot forget the day I discovered the power of digital marketing. It was a rainy Saturday afternoon, and I was volunteering at a local animal shelter that was struggling to find homes for abandoned pets. As someone who has always been passionate about animals, I felt compelled to help this shelter in any way I could.

With my knowledge of social media and online advertising, I decided to create a Facebook page and Instagram account for the shelter, hoping to increase awareness and find homes for these loving pets. I began by crafting heartfelt posts, showcasing each animal’s unique personality, and sharing their stories through photos and videos. To my surprise, within just a few weeks, the number of adoptions had significantly increased, and the shelter was receiving an outpour of support from the local community.

This experience ignited my passion for digital marketing and highlighted the potential for me to make a meaningful impact through my work. I believe that my hands-on experience in social media management, content creation, and online advertising make me the ideal candidate for the Digital Marketing Assistant position at your organization.

As a Digital Marketing Assistant, I will utilize my skills to create captivating content, optimize your online presence, and engage with your target audience. I am confident that my creative storytelling abilities, coupled with my dedication and enthusiasm for this field, will contribute to the success of your organization.

Thank you for considering my application. I am excited about the opportunity to join your team and contribute to the growth of your brand. I look forward to the possibility of discussing my qualifications further.

Client Liaison Cover Letter Examples

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Fresh Graduates: How to Make Effective Cover Letters that Stand Out

Starting out on your career journey is an achievement on its own, but how do you stand out in a sea of candidates? Start with an impressive cover letter that gives employers a glimpse of your work experience (or internships), extracurriculars, and other notable achievements.

We know it's not easy to write a cover letter, especially for a fresh graduate. You have spent almost two decades of your life in education, for some actively involved in sports, school activities, clubs, associations, and others. And then there are also your experiences in internship, part-time jobs, industrial training, and others. You may not have a lot of job experience, but you may have quite a few transferable skills . So how do you cram that much in a one-page cover letter?

Almost every article out there offering tips on writing cover letters and/or CVs stresses the same thing : it needs to stand out from the crowd. But that’s much easier said than done. How exactly does one come up with a cover letter that knocks the HR Manager’s socks off?  Keep reading and we’ll tell you how.

What Is a Cover Letter?

A cover letter is a document commonly sent with your resume to provide additional information on your skills and experience when applying for a job. It acts as a sales pitch to present yourself positively to the hirer; it also compliments your resume and further explains why you’re the ideal person for the job.

Unlike your CV, which typically employs formal and professional language, your cover letter should adopt a more intimate and personalised tone, allowing you to convey your unique personality and style. By using language that reflects your character and values, you can provide a more comprehensive and detailed account of your qualifications and suitability for the role, giving your prospective employer a better understanding of who you are as an individual.

How to Write a Cover Letter (Plus Tips)

When writing your cover letter, it's important to avoid duplicating phrases directly from your CV. This approach is unproductive and takes up valuable space. Instead, focus on providing the hiring manager with persuasive and distinct reasons to consider you for the job. Your cover letter should highlight your unique qualifications, achievements, and experiences that make you a standout candidate for the position.

To make your application stand out, it's crucial to emphasise experiences, achievements, and skills that will bring value to the team and company. Review the job description and highlight how your qualifications align with the key requirements. Your statements should demonstrate that you possess the skills and experience necessary to succeed in the role. This approach will capture the Hiring Manager's attention and keep them engaged with your application.

This advice also holds true for recent graduates. Even if you lack actual work experience, you can still highlight leadership positions you held in sports teams, social clubs, or organisations, as well as any competition awards and outstanding academic or social achievements. These experiences can demonstrate your skills and abilities, and show how you have developed valuable qualities that are relevant to the job.

Before you start your first cover letter, take a look at these tips and tricks that can help your cover letter stand out among the rest.

Tip 1: Provide specific details and statistics regarding your previous job or internship experiences.

Numbers are an objective and precise way to measure achievement, and employers appreciate them. Using statistics to illustrate your accomplishments is an effective strategy to impress the hiring manager. This approach conveys your dedication to producing results and attaining goals, which is highly valued by employers.

Including relevant statistics in your cover letter and resume can make a strong impression on potential employers. Here are some examples of good statistics to add:

  • Revenue generated: If you have a background in sales or business development, include the amount of revenue you helped generate. For example, "Increased revenue by 25% in the first quarter."
  • Sales figures: If you have experience in sales, showcase your performance with specific figures such as the number of deals closed or the amount of revenue generated.
  • Growth percentages: Part of a team that helped grow a company or project? Include the percentage growth achieved. For instance, "Led a team that achieved a 50% increase in website traffic."
  • Project completion rates: If you have experience managing projects, highlight your success rates such as completion rates or deadlines met. E.g., "Completed 100% of projects on time and within budget."
  • Social media engagement: If you have experience managing social media accounts, include engagement rates, such as the number of followers, likes, comments, or shares you helped generate.
  • Cost savings: If you have experience in cost savings, quantify your impact by including the amount saved. Such as, "Implemented a cost-saving strategy that resulted in RM200,000 in savings annually."

For recent graduates, internships or volunteering experience can be valuable assets. Alternatively, part-time work experience with relevant responsibilities can also provide strong examples of your skills and abilities.

Tip 2: Confirm the name of the intended recipient of your application.

It's surprising how few people take this step, but it can make a significant difference. Invest the extra time to determine the name of the person to whom you should address your cover letter. If you can't find the name online, be resourceful. Contact the company and enquire about the name of the hiring manager responsible for the position you're applying for. Avoid using generic greetings like "To whom it may concern" or "Dear Mr/Miss." Doing so conveys a lack of effort in finding out who will be deciding your employment fate. Keep in mind that personalisation is key.

Tip 3: Don’t use worn-out catchphrases and keywords.

Steer clear of words like "team player," "people-person," "good communication skills," "dynamic," and "resourceful." Although it's typical to use broad and generic descriptions (employers are also guilty of this), your objective should be to convey your message quickly and effectively. This entails providing specific examples that demonstrate your strengths and abilities.

Utilise descriptive statements such as "I have experience working in multicultural teams and interacting with individuals from diverse social and cultural backgrounds." Similarly, for recent graduates, emphasise pertinent skills and experiences from university, internships, or part-time jobs.

Tip 4: Always print a copy of your CV and cover letter before you send it (even if you’re sending it via email).

Don’t get sloppy on the final lap! Printers simply don’t always portray writing as nicely as the screen does. Typically, the reader will print out your document. Therefore, it's recommended to print it out yourself to verify alignment, margins, and page appearance. This is also an effective method for reviewing your spelling and grammar to ensure accuracy and correctness.

Sample Cover Letters

For fresh graduates, remember that a personal tone does not mean being too casual. It is important to maintain a professional and approachable tone in your writing. Remember that "personal" should not equate to "casual." If you struggle with writing, don't hesitate to ask friends or family members for assistance.

Crafting a tailored cover letter demands additional planning and consideration, but the rewards will be significant when you receive an interview invitation .

Here are 3 sample cover letters for fresh graduates that will stand out to potential employers and HR managers:

Cover Letter Sample 1

(with internship experience, print version).

(Your Address)

(Recipient’s Name)

(Job Title)

Dear (Salutation & Name)

I am writing to express my interest in the position of Recruitment Assistant in your esteemed company.

Having recently obtained my Bachelor’s Degree in Business Administration, majoring in Human Resource Development Management from XYZ University, I wish to bring my knowledge, skills and commitment to excellence to your company’s innovative environment.

As a Business Administration student, majoring in HR management, I’ve become equipped with the necessary knowledge that come with the position including manpower recruitment, workforce organisation, personnel training and compensation as well as legal provisions and other labour concerns.

My internship at ABC Company also afforded me with the crucial skills to work with some of the best professionals in the recruitment and human resources industry. During the course of my four months internship, I developed enthusiasm and passion for human resources and the internship has subsequently convinced me that human resource management is my true calling.

Some of my achievements during internship include being the project lead for the company’s sports engagement activity. I worked alongside with other interns and we successfully organised an outing for 100 employees. We received a 95% ‘good to excellent’ rating from the survey feedback that we conducted amongst the employees after the event.

For additional details regarding my qualification and expertise, please review my resume as attached with this letter.

Thank you for taking the time to consider this application and I look forward to hearing from you.

Yours sincerely,

(Signature)

(Your Name)

(Your email address & contact number)

Cover Letter Sample 2

(with internship experience, email version).

Email Subject: (Your name) for (Position)

(Note: Keep the email title short and simple, yet highlight the key information for the recruiter’s attention: e.g., your name and the position you’re applying for .)

I would like to express my interest in applying for the position of Marketing Associate that was recently made available in your company.

I believe that my degree in Business Administration (BSBA) majoring in Marketing from XYZ University has prepared me for this position. As a student, I was equipped with the necessary knowledge and skills to help develop and drive effective marketing strategies.

During my six months internship at ABC Company’s Marketing Department, I learned how companies determine what product or services to sell, how to reach target demographics with the aid of analytic tools, and how to respond to some of the threats from competitors. More importantly, I had the opportunity to work with seasoned professionals who taught me how to easily grasp complex marketing concepts and at certain times, how to roll with the punches in order to achieve various objectives.

I have also acquainted myself with a wide range of skills that allow me to blend with the group or team’s culture and to continuously strive to reach common goals amidst failures and setbacks.

My proudest achievement during the internship would be organising guerilla marketing for a newly launched product. I secured a venue at GHI Shopping Mall and we conducted a social experiment to introduce the new product. We received a tremendous positive response from the shoppers and 50% of the shoppers eventually purchased our product that day.

In addition, my active involvement in many academic and extracurricular activities has helped me tremendously in developing my communication and leadership skills, which are vital in finding success in the corporate world.

With this application letter, I attach herewith my resume for your full consideration. Thank you for taking time to review my application and I am looking forward to your reply so that we can further discuss my application.

Cover Letter Sample 3

(without internship experience, print version).

Please accept my resume as an application for the open position of Sales Associate in your company. As a fresh graduate of Business Administration, the position appears to fit wonderfully with my education, experience, and career interests.

Being a student of XYZ University, not only did I maintain excellent grades, but I was also a member of our school’s highly competitive and successful football team.

My background as a student and an athlete has taught me to be disciplined and focused, which, I am confident, are two of the important qualities needed by any professional in the sales industry. My experience with working in a team environment has also instilled in me the value of teamwork and cooperation.

As a member of the team, I have also contributed tremendously in improving the team’s morale, spirit and engagement through the various team activities that I organised. From the scale of 1-10 (10 being the highest score), the team rated 8 for ‘successfulness of activities when it comes to engagement’. Through my achievements as a student and an athlete, I have proven that I am passionate and dedicated about the things I do.

While this would be my first time working in the field of sales, I am quite confident that with my skills and abilities, I can learn quickly and make an immediate impact to your team and to the company.

Thank you for taking the time to consider my application and I look forward to hearing from you.

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The Best Cover Letter for Fresher (Download Free PDF)

dulingo

  • Updated on  
  • Nov 16, 2023

Cover Letter for Fresher

Whenever we are applying for a particular job or role at an organisation, we are required to submit an application, a cover letter . This situation is a little challenging for freshers as they have zero experience about things to add in their cover letter, its right format, writing style, etc. A cover letter is a document that provides information to the prospective employer about your educational qualifications, career goals, projects, and other key details in a very crisp manner. It is a document which quickly and directly communicates the position you are looking for in the organization so that the recruiter does not confuse two candidates who have the same qualifications. Also termed as a ‘ Job Application Letter ’, a cover letter for freshers must highlight one’s exceptional academic records and educational qualifications. Read this blog to find the best cover letter for job freshers, sample cover letters, format as well as free templates.

5 Best Resume Designs for 2023 

This Blog Includes:

How to write a cover letter for fresher, cover letter for fresher: sample #1, cover letter for fresher: sample #2, cover letter for fresher: sample #3, cover letter for an engineering fresher: sample #4 , cover letter for a teacher: sample #5.

  • Cover Letter for an MBA Fresher: Sample #6

Cover Letter for Job Application for Fresher: Sample #6

Cover letter for job application for fresher: sample #7, email cover letter for fresher: sample #8, cover letter for data analyst fresher: sample #9, tips and tricks to write the perfect job application letter.

Also Read: How to Write a Cover Letter?

While building a perfect cover letter , the candidate should follow the chronology to make it systematic and clear for the employer to have a glance at. Your potential recruiter will take around 5 to 6 seconds to scan through your resume, which means you need to sincerely work on your cover letter to serve as the opening act. Given below are the different components of a cover letter for fresher:

  • Name of the employer/organization and the person to be contacted should be mentioned at the top-left corner of the page.
  • Date of the application.
  • Now comes the reference line or the subject of the cover letter which must contain the position you are applying for. For example, “Application for the position of Public Relations Officer .”
  • Greet the employer directly by writing their name (for example Dear Mr X) instead of writing, “To whomsoever, it may concern”.
  • After the greeting, start the body of the cover letter by introducing yourself to the reader.
  • The second paragraph should highlight your educational background and your skills and qualities in a very crisp manner.
  • Conclude the body of the cover letter by talking about “why should you be hired.”
  • Lastly, thank the employer and mention your name and contact details.

Here’s our exclusive guide on Resume Format for Fresher !

A well-written cover letter for freshers can help employers pick out the most suitable candidate for the job. Thus, we have come up with a sample to help you write that perfect cover letter and get the recruiter’s attention. 

Download Cover Letter for Fresher Sample PDF here!

Cover letter sample for fresher

Mr. Kapoor Brainside  Link Road, Andheri, Mumbai,-400053 (xxx)xxxxxxx [email protected]

Subject: Application for the Counselor Position at Brainside

Dear Recruiter’s Name, I am excited to write this letter about the job opening as a counsellor at Brainside. I chanced upon your company’s opening at LinkedIn and upon reading the required qualities, I certainly believe I meet those requisite skills. 

I completed my M. A in Psychology from KC College, Mumbai, and have also completed various certificate courses in REBT and CBT which add to my field of expertise. I hold a CGPA of 7.0 and have maintained above-average scores consistently throughout my master’s. Being passionate about my subject, I also invested considerable time in assisting senior psychologists and learning from them at every step. 

I have also attached my resume and certainly believe that my skills and education qualifications make me fit for the position of counsellor. I assure you that I’ll put my best foot forward and conform with the team. 

I’m grateful for this opportunity and waiting in anticipation to discuss the position in detail. My contact details are mentioned above for your reference.

Thank you.  Respectfully, Rishi Sharma

Aarushi Jain  [email protected] 98765432129876543210

June 24th, 2021

Mr. Shinde Planet Research  C-14 Gurugram, Haryana, 110038 (xxx)xxxxxxx [email protected]

Subject: Application for the Engineer Position at Planet Research

Dear Mr. Shinde,

I am very eager to apply for the Engineer post at  Planet Research. This particular position fully encapsulates everything I aspired to achieve as an engineer when I began my career. Your company’s work is intriguing, and I’ve read extensively about the cutting-edge technology that’s being used. This employment would put me on the proper track to achieving my professional objectives.

I learned to work in multidisciplinary teams that encompassed both technical and non-technical fields during my prior position as an intern at ABC Tech. Here, I was able to thrive as an excellent communicator, ensuring that all stakeholders’ demands were both properly conveyed to the team and satisfied to the greatest degree of customer satisfaction.

I was able to adopt a new testing method that reduced our beta testing period by up to 18%, allowing our clients to see a completed prototype weeks before our competition. In addition, I am presently preparing for my Fundamentals of Engineering test, which will put me on the route to becoming a Professional Engineer. I aim to improve as a Planet Research employee and as a professional in this job. In my new position, I am eager to work hard to fulfil the demands of the firm and to become a valuable member of the team as soon as possible.

Thank you for your thoughts and time. I’m excited to learn more about the Engineer role and Planet Research. My experience qualifies me for this role, and I want to be allowed to demonstrate to the team personally what a valuable contribution I can be. I’m looking forward to hearing from you.

Thank You Best Regards, Aarushi JainAarushi Jain 

Mrs Ram, The Indian School C-77 Green Park Extension New Delhi, 110016 (xxx)xxxxxxx [email protected]

Subject: Application for 7th grade Mathematics Teacher Position at The Indian School.

Dear Mrs Ram,

I am writing to apply for the post of 7th grade Mathematics teacher at The Indian School. I acquired considerable student teaching experience with students while studying elementary education at the University of Delhi. I think that my commitment to teaching in urban settings, as well as my enthusiasm for assisting students who do not find Mathematics enjoyable, uniquely qualifies me to fill this role and contribute to The Indian School’s mission of shaping the leaders of tomorrow.

My nearly five years of studying Mathematics and 6 months of student teaching experience as an intern have properly equipped me to teach Mathematics to students with a distinct mentality and approach. I have considerable expertise with major digital teaching platforms, and I am dedicated to assisting students in mastering Mathematics to better prepare them for future and other competitive tests. I am also fluent in English and Hindi, so I can interact successfully with the bulk of the school’s student population.

As a teacher, I am deeply devoted to helping children learn new skills and expand on their unique abilities. I have a Master’s degree in Mathematics as well as a Bachelor’s degree in Education . I’m certified in bilingual education, technological education , and mathematics. I am now pursuing further certifications in Vedic Mathematics.

I would welcome the chance to meet with you in person to discuss this 7th grade Mathematics teacher vacancy. Thank you for taking the time to read this. I’m looking forward to conversing with you more.

Thank You Best Regards, Aarushi Jain 

Cover Letter for an MBA Fresher: Sample # 6

Aarushi Jain  [email protected] 9876543210

Mr Ahuja, ABS Consultancy Services A/77 Malviya Nagar  New Delhi 110017 (xxx)xxxxxxx [email protected]

Subject: Application for the position of Recruitment Assistant.

Dear Mr Ahuja,

I’m writing to convey my enthusiasm for the post of Recruitment Assistant at your prestigious organisation. I have just completed my Master’s Degree in Business Administration with a major in Human Resource Management from ZXY University and would like to contribute my knowledge, talents, and dedication to excellence to your company’s creative atmosphere.

Throughout my schooling, I’ve gained the information required for the role, such as manpower recruiting, workforce organisation, personnel training and pay, as well as legal provisions and other labour problems.

My internship at JK Brothers & Company also provided me with valuable experience working with some of the top experts in the recruiting and human resources industries. During my four-month internship, I acquired an excitement and love for human resources, and the experience convinced me that human resource management is my genuine calling.

Among my accomplishments during my internship was serving as the project lead for the company’s sports engagement programme. I also collaborated with other interns, and we successfully organised an outing for 150 employees, for which we earned a 90 per cent ‘good to outstanding’ grade from the post-event survey comments.

Please see my résumé, which is attached to this letter, for further information on my qualifications and experience. Thank you for considering this application; I look forward to hearing from you.

Subject: Application for ________ position

Dear Mr/Ms/Mrs (Manager’s Name)

My name is _______. I came across the recent opening for _______(job position) on LinkedIn and I believe that the role describes me perfectly. I have always been interested in the workspace that your organisation is known to have in the market. I am seeking a challenging, competitive yet friendly environment and I truly believe that working at your organisation will be an enriching experience.

I have studied ________ (course) at _______ (university/college name) and I have recently completed a 3-month internship at _______ where I was a part of _______ team. It helped me learn about the type of roles and responsibilities in the field of ______, the work ethics that need to be followed as well as deadlines that need to be adhered to. I possess excellent communication and teamwork skills.

I have attached my resume along with the cover letter which contains my educational and professional qualifications. I will give a call to your office the next week to know more about the job profile. You can also reach out to me at the contact details mentioned in the resume.

Sincerely, 

Subject: Application for ________ position

Dear Mr/Ms/Mrs (Manager’s Name)

I am ________ (your name) currently pursuing _______ (course name). As I am seeking opportunities in _______ (field), I came across the job opening for the position of _______. I am very interested in working for ________ (company name). I believe that I meet the required qualifications and skills for this position. I have strong analytical and problem-solving skills (mention any other skills related to the position) and have no problem working under tight deadlines as and when required of me. Along with being at the top of my class during my undergraduate degree, I have also been extensively involved in extracurricular activities. More details are present in my resume which is enclosed with this letter. I await your call for a personal interview with regard to this position.

Thank you for your consideration.

Sincerely, 
Name

A job application e-mail is quite similar to a cover letter since you have to elaborate on your educational and professional qualifications, skills as well as how well you fit the job role. Here is a job application email sample for freshers:

Subject: Application for the Role of Junior Editor- Content (Job Role) at Headspace (Company Name)

Dear Mr./Miss ______ (Name of the Recruiter or Manager),

I recently came across the opening of Junior Editor – Content at Headspace on LinkedIn and I wanted to apply for this role. The job role fits my qualifications and skills thus making me a perfect fit for this position.

I recently graduated with a first-class honours degree in English Literature from the University of Delhi and have also worked as a magazine editor for my college magazine during my undergraduate studies. Further, I have also worked as an editorial intern at Rupa Publications assisting the team of head editors and managing editors for over 6 months. I believe that I have the requisite qualifications and skills required for this role.

Please find attached my CV and cover letter with this email. I look forward to hearing back from you.

Thanks and Regards, Ritu

Subject: Application for the role of Associate Data Analyst at Infoysis

Dear Sir/ Ma’am ________ (Name of Recruiter or Manager)

I am writing to express my strong interest in the Entry-Level Data Analyst position at [Company Name], as advertised on your website. As a recent graduate with a degree in [Your Degree] from [Your University], I am eager to contribute my analytical skills and passion for data to your dynamic team.

During my academic studies, I developed a solid foundation in statistical analysis, data interpretation, and database management. My coursework included hands-on experience with tools such as Python, R, and SQL, and I successfully completed projects that involved collecting, cleaning, and analyzing data to derive actionable insights.

In my internship at [Previous Company/Institution], I had the opportunity to apply my skills in a real-world setting. What excites me about [Company Name] is your commitment to innovation and the use of cutting-edge technologies.

I am confident that my academic achievements, coupled with my practical experience, make me a strong candidate for this position. I am excited about the opportunity to contribute to [Company Name] and grow as a professional in the field of data analysis.

Thank you for considering my application. I look forward to the possibility of discussing how my skills and enthusiasm align with the goals of [Company Name].

Writing a cover letter is not as easy as you think it to be. It takes a great deal of patience and self-introspection to formulate a cover letter which proves your worthiness and makes your job application outshine other applications. Let us have an insightful look into the different tips to keep in mind while creating a cover letter for freshers:

  • Never restate anything that you have already mentioned in your resume.
  • Since you are a fresher, all you have as an asset is your education and your skills. Highlight these two factors most gracefully and cleverly possible.
  • After you draft your cover letter , make sure there are no grammatical errors.
  • Avoid making your cover letter too long and keep it limited to one page. 
  • Never be dishonest at any point or brag about your qualities.
  • Think of a good conclusion and sign off with words such as, “Thanking You,” “Best Regards,” “Sincerely,” etc.
  • When writing a cover letter for fresher, be specific about the job role and description.

Explore more interesting reads below

In the 1st Paragraph- Introduce yourself. In the 2nd Paragraph- highlight your relevant skills, work experiences, achievements, and accomplishments. In the 3rd Paragraph- Highlight your best qualities and explain why you’re a good fit for an XYZ company or organization. In the 4th Paragraph- Conclude with a call to action.

Examine the job posting carefully and do some research on the company’s website. At the start of the paper, include your contact information. Introduce yourself and greet the reader. Explain your relevant abilities and achievements for the role. Remind them why you’re the ideal candidate for the job.

A well-written cover letter for a fresher can assist companies in selecting the best applicant for the position.

Your cover letter should accomplish four goals: Introduce yourself as a strong prospect to the possible employer. Include your reasoning for why the employer should hire you. Make a pleasant and lasting first impression of the company as a candidate.

There are 3 types of cover letters: the application cover letter, the prospecting cover letter, and the networking cover letter.

As a fresher, job hunting can be a tedious task and creating a resume or a cover letter for a fresher are equally important. There are certain things we tend to miss out – when we lack work experience. But do not worry, our study abroad experts at Leverage Edu will assist you in developing a job-winning resume with perfection. Give us a follow on Facebook , Instagram , and LinkedIn . Call us immediately at 1800 57 2000 for a free 30-minute counselling session.

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IMAGES

  1. Marketing Graduate Cover Letter

    cover letter fresh graduate marketing

  2. Marketing Cover Letter—Examples & Tips [also for Interns]

    cover letter fresh graduate marketing

  3. Fresh Graduate Cover Letter

    cover letter fresh graduate marketing

  4. FREE 8+ Sample Marketing Assistant Cover Letter Templates in PDF

    cover letter fresh graduate marketing

  5. How to write a graduate cover letter

    cover letter fresh graduate marketing

  6. Digital Marketing Cover Letter: Examples & Guide

    cover letter fresh graduate marketing

VIDEO

  1. [GRATIS TEMPLATE!] CONTOH SURAT LAMARAN KERJA DAN COVER LETTER #SHORTS

  2. Job Application

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  4. Cover Letter for Job Application Part 78

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COMMENTS

  1. Cover Letter Examples and Tips for Recent Graduate

    Example 1: Recent graduate with professional experience. Dear Jordan Colman, I am applying for the role of Marketing Coordinator at Tallson Financial Services. I originally came across the job posting on a professional networking site and was immediately intrigued by your employer's mission to help those in need.

  2. Marketing Cover Letter Example and Template for 2024

    Sadie Peterson. 341-555-0117. [email protected] March 18, 2023 Dear Hiring Manager, My name is Sadie Peterson, and I'm excited to be applying for the Marketing Specialist position at Rose and Steel Marketing. As someone with over seven years of experience in the marketing field, I am excited by the opportunity to work for such a modern ...

  3. Marketing Cover Letter Example and Template

    Here are three tips for writing a marketing cover letter to increase your chances of getting a callback: 1. Highlight marketing skills. Because marketing encompasses various jobs, your duties will vary depending on the role. However, the ideal marketing cover letter highlights your marketing expertise along with a good mix of hard and soft skills.

  4. Recent Graduate Cover Letter Examples and Templates for 2024

    Below, we'll walk you through each step of building your recent graduate cover letter: 1. Contact information and salutation. List all essential contact information at the top of your recent graduate cover letter, including your name, phone number, email, and LinkedIn URL. Be sure to address the hiring manager by name — Mr. or Ms.

  5. New & Recent Graduate Cover Letter Samples & Proper Format

    2. Create a good recent grad cover letter header. Create a cover letter heading with your name and contact information identical to the one on your resume. Include your basic contact details: phone number, email address, and LinkedIn profile. Your home address is optional, put it there only if applying for stiff corporate jobs.

  6. 2024 Fresher Digital Marketing Cover Letter Example (+Free Tools

    Fresher Digital Marketers should include the following elements in their cover letter: 1. Contact Information: Start with your name, address, phone number, and email address. If you have a professional online presence relevant to the job, like a LinkedIn profile or a digital marketing blog, include those links as well.

  7. Marketing Cover Letter—Examples & Tips [also for Interns]

    She doesn't have experience in marketing like Beatrice, so she's applying to an entry-level marketing job as an intern. Take a look at this sample cover letter for a marketing job with no experience: Example #2: Entry-Level Marketing Cover Letter With No Experience. Amanda Araujo Alves. Marketing Graduate.

  8. Marketing Graduate Cover Letter

    How to Write the Marketing Graduate Cover Letter. 581 Cormier Circles. Carlotown, MA 35452. Dear Quinn Muller, In response to your job posting for marketing graduate, I am including this letter and my resume for your review. Previously, I was responsible for daily, weekly, monthly and adhoc reports and analysis documentation as briefed by the ...

  9. Marketing Executive Cover Letter Example [w/ Samples for 2024]

    Top ↑ Marketing Executive Cover Letter Example 5 Steps for an Amazing Marketing Executive Cover Letter #1. Put Contact Information in the Header #2. Address the Hiring Manager #3. Write an Eye-Catching Opening Statement #4. Use the Cover Letter Body for the Details #5. Wrap It Up and Sign It 3 Essential Marketing Cover Letter Tips #1.

  10. 7 Tips for a Recent College Graduate Cover Letter

    The basics of a cover letter boil down to this outline: An introductory paragraph (who you are, why this company and this job, and a bridge between the two) One or two themed paragraphs (highlighting and showing you have skills that match the job)

  11. 3 Graduate cover letter examples [Get the job]

    This will give your cover letter a slick appearance and also give the recruiter all of the necessary contact information they need to get in touch with you. The information to add should include: A friendly sign off - e.g. "Kindest regards". Your full name. Phone number (one you can answer quickly)

  12. Fresh Graduate Cover Letter

    A cover letter for a fresh medical graduate should focus on clinical experiences, internships, and your passion for medicine. Here's a suitable example: Dear [Hiring Manager's Name], I am writing to express my interest in the [Job Title] position at [Company Name], as advertised on [Job Advertisement Source].

  13. Marketing Cover Letter Example and Writing Tips

    Include Related Skills in Your Cover Letter. You can see that common keywords for an entry-level marketing job include words like "marketing," "public relations," "email," "social media," and "web pages.". Many of these are used in the text of the following cover letter example.

  14. Writing a covering letter for graduate marketing ...

    Covering letters are tough to write at the best of times. For marketing, advertising and PR jobs, you'll need to have some extra flair to get yourself hired. Hook the recruiter in with a great opening line and avoid any clichés. A covering letter is your opportunity to tell the recruiter why you are applying, what skills you have that would ...

  15. Marketing Manager Cover Letter (Example & Tips)

    Follow these three tips for writing a marketing manager cover letter that increases your chances of landing your dream job: 1. Highlight your specific marketing-related skills. As a marketing manager, you'll spend most of your time researching trends, analyzing data to monitor performance, and developing campaign strategies.

  16. Craft a Job-Winning Cover Letter for Fresh Graduates (w/ Examples

    This relevant experience can serve as an evidence of your eligibility and capability for the position. 3. Mention any academic awards, extracurriculars, and certifications. In the fresh graduate cover letter, do mention academic awards, extracurriculars, and certifications that highlight your hard and soft skills relevant to the job match. 4.

  17. Sample cover letters for fresh graduates (HR, Marketing, Sales)

    Cover Letter Sample 3 (Sales, without internship experience, print version) (Your Address) (Date) (Recipient's Name) (Job Title) (Address) Dear (Salutation & Name), Please accept my resume as an application for the open position of Sales Associate in your company. As a fresh graduate of Business Administration, the position appears to fit ...

  18. Marketing graduate CV examples + writing guide [Get noticed]

    Marketing graduate CV example 1. CV templates. This example CV demonstrates how to effectively structure and format your own Marketing graduate CV, so that it can be easily digested by busy employers, and quickly prove why you are the best candidate for the jobs you are applying to. It also gives you a good idea of the type of skills ...

  19. Digital Marketing Assistant Cover Letter Examples

    Formal/Professional Writing Style Example. I am a highly motivated and results-driven professional with a strong background in digital marketing and a passion for all things online. With my comprehensive understanding of current digital marketing trends, technical skills, and a genuine passion for helping businesses grow, I am confident that my ...

  20. Examples of Cover Letters for Fresh Graduates

    Fresh graduate cover letter example Here are a few cover letter examples for fresh graduates in different situations: With experience Here's a cover letter example for a fresh graduate with some experience: Dear Mr Kong, I am applying for the role of Marketing Coordinator at Greater Bay Financial Services. I originally came across the job posting on a professional networking site and was ...

  21. Cover Letter for Fresh Graduate: Tips & Templates

    Crafting a tailored cover letter demands additional planning and consideration, but the rewards will be significant when you receive an interview invitation. Here are 3 sample cover letters for fresh graduates that will stand out to potential employers and HR managers: Cover Letter Sample 1 (with Internship Experience, Print version) (Your Address)

  22. How to write a graduate marketing CV (template and example)

    2. Start with a header. At the top of your CV, include a header with your name and contact details. Write your first and last name and add your contact details below, including your telephone number and email address. You can also add a reference to your location in your CV header, such as your town, city or county.

  23. Best Cover Letter for Fresher: Sample, Format, Templates

    Cover Letter for Fresher: Sample #2. Cover Letter for Fresher: Sample #3. Cover Letter for an Engineering Fresher: Sample #4. Cover Letter for a Teacher: Sample #5. Cover Letter for an MBA Fresher: Sample #6. Cover Letter for Job Application for Fresher: Sample #6. Cover Letter for Job Application for Fresher: Sample #7.