how to write purpose in essays

Thesis and Purpose Statements

Use the guidelines below to learn the differences between thesis and purpose statements.

In the first stages of writing, thesis or purpose statements are usually rough or ill-formed and are useful primarily as planning tools.

A thesis statement or purpose statement will emerge as you think and write about a topic. The statement can be restricted or clarified and eventually worked into an introduction.

As you revise your paper, try to phrase your thesis or purpose statement in a precise way so that it matches the content and organization of your paper.

Thesis statements

A thesis statement is a sentence that makes an assertion about a topic and predicts how the topic will be developed. It does not simply announce a topic: it says something about the topic.

Good: X has made a significant impact on the teenage population due to its . . . Bad: In this paper, I will discuss X.

A thesis statement makes a promise to the reader about the scope, purpose, and direction of the paper. It summarizes the conclusions that the writer has reached about the topic.

A thesis statement is generally located near the end of the introduction. Sometimes in a long paper, the thesis will be expressed in several sentences or an entire paragraph.

A thesis statement is focused and specific enough to be proven within the boundaries of the paper. Key words (nouns and verbs) should be specific, accurate, and indicative of the range of research, thrust of the argument or analysis, and the organization of supporting information.

Purpose statements

A purpose statement announces the purpose, scope, and direction of the paper. It tells the reader what to expect in a paper and what the specific focus will be.

Common beginnings include:

“This paper examines . . .,” “The aim of this paper is to . . .,” and “The purpose of this essay is to . . .”

A purpose statement makes a promise to the reader about the development of the argument but does not preview the particular conclusions that the writer has drawn.

A purpose statement usually appears toward the end of the introduction. The purpose statement may be expressed in several sentences or even an entire paragraph.

A purpose statement is specific enough to satisfy the requirements of the assignment. Purpose statements are common in research papers in some academic disciplines, while in other disciplines they are considered too blunt or direct. If you are unsure about using a purpose statement, ask your instructor.

This paper will examine the ecological destruction of the Sahel preceding the drought and the causes of this disintegration of the land. The focus will be on the economic, political, and social relationships which brought about the environmental problems in the Sahel.

Sample purpose and thesis statements

The following example combines a purpose statement and a thesis statement (bold).

The goal of this paper is to examine the effects of Chile’s agrarian reform on the lives of rural peasants. The nature of the topic dictates the use of both a chronological and a comparative analysis of peasant lives at various points during the reform period. . . The Chilean reform example provides evidence that land distribution is an essential component of both the improvement of peasant conditions and the development of a democratic society. More extensive and enduring reforms would likely have allowed Chile the opportunity to further expand these horizons.

For more tips about writing thesis statements, take a look at our new handout on Developing a Thesis Statement.

Writing Process and Structure

This is an accordion element with a series of buttons that open and close related content panels.

Getting Started with Your Paper

Interpreting Writing Assignments from Your Courses

Generating Ideas for Your Paper

Creating an Argument

Thesis vs. Purpose Statements

Developing a Thesis Statement

Architecture of Arguments

Working with Sources

Quoting and Paraphrasing Sources

Using Literary Quotations

Citing Sources in Your Paper

Drafting Your Paper

Introductions

Paragraphing

Developing Strategic Transitions

Conclusions

Revising Your Paper

Peer Reviews

Reverse Outlines

Revising an Argumentative Paper

Revision Strategies for Longer Projects

Finishing Your Paper

Twelve Common Errors: An Editing Checklist

How to Proofread your Paper

Writing Collaboratively

Collaborative and Group Writing

How to Write a Purpose Statement (Templates, Examples)

By Status.net Editorial Team on September 30, 2023 — 15 minutes to read

• Key Elements of a Purpose Statement Part 1
• How to Write a Purpose Statement Step-by-Step Part 2
• Identifying Your Goals Part 3
• Defining Your Audience Part 4
• Outlining Your Methods Part 5
• Stating the Expected Outcomes Part 6
• Purpose Statement Example for a Research Paper Part 7
• Purpose Statement Example For Personal Goals Part 8
• Purpose Statement Example For Business Objectives Part 9
• Purpose Statement Example For an Essay Part 10
• Purpose Statement Example For a Proposal Part 11
• Purpose Statement Example For a Report Part 12
• Purpose Statement Example For a Project Part 13
• Purpose Statement Templates Part 14

A purpose statement is a vital component of any project, as it sets the tone for the entire piece of work. It tells the reader what the project is about, why it’s important, and what the writer hopes to achieve.

Part 1 Key Elements of a Purpose Statement

When writing a purpose statement, there are several key elements that you should keep in mind. These elements will help you to create a clear, concise, and effective statement that accurately reflects your goals and objectives.

1. The Problem or Opportunity

The first element of a purpose statement is the problem or opportunity that you are addressing. This should be a clear and specific description of the issue that you are trying to solve or the opportunity that you are pursuing.

2. The Target Audience

The second element is the target audience for your purpose statement. This should be a clear and specific description of the group of people who will benefit from your work.

3. The Solution

The third element is the solution that you are proposing. This should be a clear and specific description of the action that you will take to address the problem or pursue the opportunity.

4. The Benefits

The fourth element is the benefits that your solution will provide. This should be a clear and specific description of the positive outcomes that your work will achieve.

5. The Action Plan

The fifth element is the action plan that you will follow to implement your solution. This should be a clear and specific description of the steps that you will take to achieve your goals.

Part 2 How to Write a Purpose Statement Step-by-Step

Writing a purpose statement is an essential part of any research project. It helps to clarify the purpose of your study and provides direction for your research. Here are some steps to follow when writing a purpose statement:

• Start with a clear research question: The first step in writing a purpose statement is to have a clear research question. This question should be specific and focused on the topic you want to research.
• Identify the scope of your study: Once you have a clear research question, you need to identify the scope of your study. This involves determining what you will and will not include in your research.
• Define your research objectives: Your research objectives should be specific, measurable, achievable, relevant, and time-bound. They should also be aligned with your research question and the scope of your study.
• Determine your research design: Your research design will depend on the nature of your research question and the scope of your study. You may choose to use a qualitative, quantitative, or mixed-methods approach.
• Write your purpose statement: Your purpose statement should be a clear and concise statement that summarizes the purpose of your study. It should include your research question, the scope of your study, your research objectives, and your research design.

Research question: What are the effects of social media on teenage mental health?

Scope of study: This study will focus on teenagers aged 13-18 in the United States.

Research objectives: To determine the prevalence of social media use among teenagers, to identify the types of social media used by teenagers, to explore the relationship between social media use and mental health, and to provide recommendations for parents, educators, and mental health professionals.

Research design: This study will use a mixed-methods approach, including a survey and interviews with teenagers and mental health professionals.

Purpose statement: The purpose of this study is to examine the effects of social media on teenage mental health among teenagers aged 13-18 in the United States. The study will use a mixed-methods approach, including a survey and interviews with teenagers and mental health professionals. The research objectives are to determine the prevalence of social media use among teenagers, to identify the types of social media used by teenagers, to explore the relationship between social media use and mental health, and to provide recommendations for parents, educators, and mental health professionals.

Part 3 Section 1: Identifying Your Goals

Before you start writing your purpose statement, it’s important to identify your goals. To do this, ask yourself the following questions:

• What do I want to achieve?
• What problem do I want to solve?
• What impact do I want to make?

Once you have a clear idea of your goals, you can start crafting your purpose statement. Your purpose statement should be a clear and concise statement that outlines the purpose of your work.

For example, if you’re writing a purpose statement for a business, your statement might look something like this:

“Our purpose is to provide high-quality products and services that improve the lives of our customers and contribute to the growth and success of our company.”

If you’re writing a purpose statement for a non-profit organization, your statement might look something like this:

“Our purpose is to improve the lives of underserved communities by providing access to education, healthcare, and other essential services.”

Remember, your purpose statement should be specific, measurable, and achievable. It should also be aligned with your values and goals, and it should inspire and motivate you to take action.

Part 4 Section 2: Defining Your Audience

Once you have established the purpose of your statement, it’s important to consider who your audience is. The audience for your purpose statement will depend on the context in which it will be used. For example, if you’re writing a purpose statement for a research paper, your audience will likely be your professor or academic peers. If you’re writing a purpose statement for a business proposal, your audience may be potential investors or clients.

Defining your audience is important because it will help you tailor your purpose statement to the specific needs and interests of your readers. You want to make sure that your statement is clear, concise, and relevant to your audience.

To define your audience, consider the following questions:

• Who will be reading your purpose statement?
• What is their level of knowledge or expertise on the topic?
• What are their needs and interests?
• What do they hope to gain from reading your purpose statement?

Once you have a clear understanding of your audience, you can begin to craft your purpose statement with their needs and interests in mind. This will help ensure that your statement is effective in communicating your goals and objectives to your readers.

For example, if you’re writing a purpose statement for a research paper on the effects of climate change on agriculture, your audience may be fellow researchers in the field of environmental science. In this case, you would want to make sure that your purpose statement is written in a way that is clear and concise, using technical language that is familiar to your audience.

Or, if you’re writing a purpose statement for a business proposal to potential investors, your audience may be less familiar with the technical aspects of your project. In this case, you would want to make sure that your purpose statement is written in a way that is easy to understand, using clear and concise language that highlights the benefits of your proposal.

The key to defining your audience is to put yourself in their shoes and consider what they need and want from your purpose statement.

Part 5 Section 3: Outlining Your Methods

After you have identified the purpose of your statement, it is time to outline your methods. This section should describe how you plan to achieve your goal and the steps you will take to get there. Here are a few tips to help you outline your methods effectively:

• Start with a general overview: Begin by providing a brief overview of the methods you plan to use. This will give your readers a sense of what to expect in the following paragraphs.
• Break down your methods: Break your methods down into smaller, more manageable steps. This will make it easier for you to stay organized and for your readers to follow along.
• Use bullet points: Bullet points can help you organize your ideas and make your methods easier to read. Use them to list the steps you will take to achieve your goal.
• Be specific: Make sure you are specific about the methods you plan to use. This will help your readers understand exactly what you are doing and why.
• Provide examples: Use examples to illustrate your methods. This will make it easier for your readers to understand what you are trying to accomplish.

Part 6 Section 4: Stating the Expected Outcomes

After defining the problem and the purpose of your research, it’s time to state the expected outcomes. This is where you describe what you hope to achieve by conducting your research. The expected outcomes should be specific and measurable, so you can determine if you have achieved your goals.

It’s important to be realistic when stating your expected outcomes. Don’t make exaggerated or false claims, and don’t promise something that you can’t deliver. Your expected outcomes should be based on your research question and the purpose of your study.

Here are some examples of expected outcomes:

• To identify the factors that contribute to employee turnover in the company.
• To develop a new marketing strategy that will increase sales by 20% within the next year.
• To evaluate the effectiveness of a new training program for improving customer service.
• To determine the impact of social media on consumer behavior.

When stating your expected outcomes, make sure they align with your research question and purpose statement. This will help you stay focused on your goals and ensure that your research is relevant and meaningful.

In addition to stating your expected outcomes, you should also describe how you will measure them. This could involve collecting data through surveys, interviews, or experiments, or analyzing existing data from sources such as government reports or industry publications.

Part 7 Purpose Statement Example for a Research Paper

If you are writing a research paper, your purpose statement should clearly state the objective of your study. Here is an example of a purpose statement for a research paper:

The purpose of this study is to investigate the effects of social media on the mental health of teenagers in the United States.

This purpose statement clearly states the objective of the study and provides a specific focus for the research.

Part 8 Purpose Statement Example For Personal Goals

When writing a purpose statement for your personal goals, it’s important to clearly define what you want to achieve and why. Here’s a template that can help you get started:

“I want to [goal] so that [reason]. I will achieve this by [action].”

Example: “I want to lose 10 pounds so that I can feel more confident in my body. I will achieve this by going to the gym three times a week and cutting out sugary snacks.”

Remember to be specific and realistic when setting your goals and actions, and to regularly review and adjust your purpose statement as needed.

Part 9 Purpose Statement Example For Business Objectives

If you’re writing a purpose statement for a business objective, this template can help you get started:

[Objective] [Action verb] [Target audience] [Outcome or benefit]

Here’s an example using this template:

Increase online sales by creating a more user-friendly website for millennial shoppers.

This purpose statement is clear and concise. It identifies the objective (increase online sales), the action verb (creating), the target audience (millennial shoppers), and the outcome or benefit (a more user-friendly website).

Part 10 Purpose Statement Example For an Essay

“The purpose of this essay is to examine the causes and consequences of climate change, with a focus on the role of human activities, and to propose solutions that can mitigate its impact on the environment and future generations.”

This purpose statement clearly states the subject of the essay (climate change), what aspects will be explored (causes, consequences, human activities), and the intended outcome (proposing solutions). It provides a clear roadmap for the reader and sets the direction for the essay.

Part 11 Purpose Statement Example For a Proposal

“The purpose of this proposal is to secure funding and support for the establishment of a community garden in [Location], aimed at promoting sustainable urban agriculture, fostering community engagement, and improving local access to fresh, healthy produce.”

Why this purpose statement is effective:

• The subject of the proposal is clear: the establishment of a community garden.
• The specific goals of the project are outlined: promoting sustainable urban agriculture, fostering community engagement, and improving local access to fresh produce.
• The overall objective of the proposal is evident: securing funding and support.

Part 12 Purpose Statement Example For a Report

“The purpose of this report is to analyze current market trends in the electric vehicle (EV) industry, assess consumer preferences and buying behaviors, and provide strategic recommendations to guide [Company Name] in entering this growing market segment.”

• The subject of the report is provided: market trends in the electric vehicle industry.
• The specific goals of the report are analysis of market trends, assessment of consumer preferences, and strategic recommendations.
• The overall objective of the report is clear: providing guidance for the company’s entry into the EV market.

Part 13 Purpose Statement Example For a Project

“The purpose of this project is to design and implement a new employee wellness program that promotes physical and mental wellbeing in the workplace.”

This purpose statement clearly outlines the objective of the project, which is to create a new employee wellness program. The program is designed to promote physical and mental wellbeing in the workplace, which is a key concern for many employers. By implementing this program, the company aims to improve employee health, reduce absenteeism, and increase productivity. The purpose statement is concise and specific, providing a clear direction for the project team to follow. It highlights the importance of the project and its potential benefits for the company and its employees.

Part 14 Purpose Statement Templates

When writing a purpose statement, it can be helpful to use a template to ensure that you cover all the necessary components:

Template 1: To [action] [target audience] in order to [outcome]

This template is a straightforward way to outline your purpose statement. Simply fill in the blanks with the appropriate information:

• The purpose of […] is
• To [action]: What action do you want to take?
• [Target audience]: Who is your target audience?
• In order to [outcome]: What outcome do you hope to achieve?

For example:

• The purpose of our marketing campaign is to increase brand awareness among young adults in urban areas, in order to drive sales and revenue growth.
• The purpose of our employee training program is to improve customer service skills among our frontline staff, in order to enhance customer satisfaction and loyalty.
• The purpose of our new product launch is to expand our market share in the healthcare industry, by offering a unique solution to the needs of elderly patients with chronic conditions.

Template 2: This [project/product] is designed to [action] [target audience] by [method] in order to [outcome].

This template is useful for purpose statements that involve a specific project or product. Fill in the blanks with the appropriate information:

• This [project/product]: What is your project or product?
• Is designed to [action]: What action do you want to take?
• By [method]: What method will you use to achieve your goal?
• This app is designed to provide personalized nutrition advice to athletes by analyzing their training data in order to optimize performance.

Frequently Asked Questions

What are the key elements of a purpose statement.

A purpose statement should clearly communicate the main goal or objective of your writing. It should be concise and specific, providing a clear direction for your work. The key elements of a purpose statement include the topic or subject matter, the intended audience, and the overall goal or objective of your writing.

How can a purpose statement benefit your writing?

A purpose statement can help you stay focused and on track when writing. It can also help you to avoid going off-topic or getting bogged down in unnecessary details. By clearly identifying the main goal or objective of your writing, a purpose statement can help you to stay organized and ensure that your writing is effective and impactful.

What are some common mistakes to avoid when writing a purpose statement?

One common mistake is being too vague or general in your purpose statement. Another mistake is making your purpose statement too long or complex, which can make it difficult to understand. Additionally, it’s important to avoid including unnecessary information or details that are not directly relevant to your main goal or objective.

How can you tailor your purpose statement to your audience?

When writing a purpose statement, it’s important to consider your audience and their needs. You should tailor your purpose statement to your audience by using language and terminology that they will understand. You should also consider their level of knowledge or expertise on the subject matter and adjust your purpose statement accordingly.

What are some effective templates for writing a purpose statement?

There are many effective templates for writing a purpose statement, but one common approach is to use the following structure: “The purpose of this writing is to [insert goal or objective] for [insert audience] regarding [insert topic or subject matter].”

Can you provide examples of successful purpose statements?

• “The purpose of this report is to provide an analysis of the current market trends and make recommendations for future growth strategies for our company.”
• “The purpose of this essay is to explore the impact of social media on modern communication and its implications for society.”
• “The purpose of this proposal is to secure funding for a new community center that will provide educational and recreational opportunities for local residents.”
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6.1 Purpose, Audience, Tone, and Content

Learning objectives.

• Identify the four common academic purposes.
• Identify audience, tone, and content.
• Apply purpose, audience, tone, and content to a specific assignment.

Imagine reading one long block of text, with each idea blurring into the next. Even if you are reading a thrilling novel or an interesting news article, you will likely lose interest in what the author has to say very quickly. During the writing process, it is helpful to position yourself as a reader. Ask yourself whether you can focus easily on each point you make. One technique that effective writers use is to begin a fresh paragraph for each new idea they introduce.

Paragraphs separate ideas into logical, manageable chunks. One paragraph focuses on only one main idea and presents coherent sentences to support that one point. Because all the sentences in one paragraph support the same point, a paragraph may stand on its own. To create longer assignments and to discuss more than one point, writers group together paragraphs.

Three elements shape the content of each paragraph:

• Purpose . The reason the writer composes the paragraph.
• Tone . The attitude the writer conveys about the paragraph’s subject.
• Audience . The individual or group whom the writer intends to address.

Figure 6.1 Purpose, Audience, Tone, and Content Triangle

The assignment’s purpose, audience, and tone dictate what the paragraph covers and how it will support one main point. This section covers how purpose, audience, and tone affect reading and writing paragraphs.

Identifying Common Academic Purposes

The purpose for a piece of writing identifies the reason you write a particular document. Basically, the purpose of a piece of writing answers the question “Why?” For example, why write a play? To entertain a packed theater. Why write instructions to the babysitter? To inform him or her of your schedule and rules. Why write a letter to your congressman? To persuade him to address your community’s needs.

In academic settings, the reasons for writing fulfill four main purposes: to summarize, to analyze, to synthesize, and to evaluate. You will encounter these four purposes not only as you read for your classes but also as you read for work or pleasure. Because reading and writing work together, your writing skills will improve as you read. To learn more about reading in the writing process, see Chapter 8 “The Writing Process: How Do I Begin?” .

Eventually, your instructors will ask you to complete assignments specifically designed to meet one of the four purposes. As you will see, the purpose for writing will guide you through each part of the paper, helping you make decisions about content and style. For now, identifying these purposes by reading paragraphs will prepare you to write individual paragraphs and to build longer assignments.

Summary Paragraphs

A summary shrinks a large amount of information into only the essentials. You probably summarize events, books, and movies daily. Think about the last blockbuster movie you saw or the last novel you read. Chances are, at some point in a casual conversation with a friend, coworker, or classmate, you compressed all the action in a two-hour film or in a two-hundred-page book into a brief description of the major plot movements. While in conversation, you probably described the major highlights, or the main points in just a few sentences, using your own vocabulary and manner of speaking.

Similarly, a summary paragraph condenses a long piece of writing into a smaller paragraph by extracting only the vital information. A summary uses only the writer’s own words. Like the summary’s purpose in daily conversation, the purpose of an academic summary paragraph is to maintain all the essential information from a longer document. Although shorter than the original piece of writing, a summary should still communicate all the key points and key support. In other words, summary paragraphs should be succinct and to the point.

A summary of the report should present all the main points and supporting details in brief. Read the following summary of the report written by a student:

Notice how the summary retains the key points made by the writers of the original report but omits most of the statistical data. Summaries need not contain all the specific facts and figures in the original document; they provide only an overview of the essential information.

Analysis Paragraphs

An analysis separates complex materials in their different parts and studies how the parts relate to one another. The analysis of simple table salt, for example, would require a deconstruction of its parts—the elements sodium (Na) and chloride (Cl). Then, scientists would study how the two elements interact to create the compound NaCl, or sodium chloride, which is also called simple table salt.

Analysis is not limited to the sciences, of course. An analysis paragraph in academic writing fulfills the same purpose. Instead of deconstructing compounds, academic analysis paragraphs typically deconstruct documents. An analysis takes apart a primary source (an essay, a book, an article, etc.) point by point. It communicates the main points of the document by examining individual points and identifying how the points relate to one another.

Take a look at a student’s analysis of the journal report.

Notice how the analysis does not simply repeat information from the original report, but considers how the points within the report relate to one another. By doing this, the student uncovers a discrepancy between the points that are backed up by statistics and those that require additional information. Analyzing a document involves a close examination of each of the individual parts and how they work together.

Synthesis Paragraphs

A synthesis combines two or more items to create an entirely new item. Consider the electronic musical instrument aptly named the synthesizer. It looks like a simple keyboard but displays a dashboard of switches, buttons, and levers. With the flip of a few switches, a musician may combine the distinct sounds of a piano, a flute, or a guitar—or any other combination of instruments—to create a new sound. The purpose of the synthesizer is to blend together the notes from individual instruments to form new, unique notes.

The purpose of an academic synthesis is to blend individual documents into a new document. An academic synthesis paragraph considers the main points from one or more pieces of writing and links the main points together to create a new point, one not replicated in either document.

Take a look at a student’s synthesis of several sources about underage drinking.

Notice how the synthesis paragraphs consider each source and use information from each to create a new thesis. A good synthesis does not repeat information; the writer uses a variety of sources to create a new idea.

Evaluation Paragraphs

An evaluation judges the value of something and determines its worth. Evaluations in everyday experiences are often not only dictated by set standards but also influenced by opinion and prior knowledge. For example, at work, a supervisor may complete an employee evaluation by judging his subordinate’s performance based on the company’s goals. If the company focuses on improving communication, the supervisor will rate the employee’s customer service according to a standard scale. However, the evaluation still depends on the supervisor’s opinion and prior experience with the employee. The purpose of the evaluation is to determine how well the employee performs at his or her job.

An academic evaluation communicates your opinion, and its justifications, about a document or a topic of discussion. Evaluations are influenced by your reading of the document, your prior knowledge, and your prior experience with the topic or issue. Because an evaluation incorporates your point of view and reasons for your point of view, it typically requires more critical thinking and a combination of summary, analysis, and synthesis skills. Thus evaluation paragraphs often follow summary, analysis, and synthesis paragraphs. Read a student’s evaluation paragraph.

Notice how the paragraph incorporates the student’s personal judgment within the evaluation. Evaluating a document requires prior knowledge that is often based on additional research.

When reviewing directions for assignments, look for the verbs summarize , analyze , synthesize , or evaluate . Instructors often use these words to clearly indicate the assignment’s purpose. These words will cue you on how to complete the assignment because you will know its exact purpose.

Read the following paragraphs about four films and then identify the purpose of each paragraph.

• This film could easily have been cut down to less than two hours. By the final scene, I noticed that most of my fellow moviegoers were snoozing in their seats and were barely paying attention to what was happening on screen. Although the director sticks diligently to the book, he tries too hard to cram in all the action, which is just too ambitious for such a detail-oriented story. If you want my advice, read the book and give the movie a miss.
• During the opening scene, we learn that the character Laura is adopted and that she has spent the past three years desperately trying to track down her real parents. Having exhausted all the usual options—adoption agencies, online searches, family trees, and so on—she is on the verge of giving up when she meets a stranger on a bus. The chance encounter leads to a complicated chain of events that ultimately result in Laura getting her lifelong wish. But is it really what she wants? Throughout the rest of the film, Laura discovers that sometimes the past is best left where it belongs.
• To create the feeling of being gripped in a vice, the director, May Lee, uses a variety of elements to gradually increase the tension. The creepy, haunting melody that subtly enhances the earlier scenes becomes ever more insistent, rising to a disturbing crescendo toward the end of the movie. The desperation of the actors, combined with the claustrophobic atmosphere and tight camera angles create a realistic firestorm, from which there is little hope of escape. Walking out of the theater at the end feels like staggering out of a Roman dungeon.
• The scene in which Campbell and his fellow prisoners assist the guards in shutting down the riot immediately strikes the viewer as unrealistic. Based on the recent reports on prison riots in both Detroit and California, it seems highly unlikely that a posse of hardened criminals will intentionally help their captors at the risk of inciting future revenge from other inmates. Instead, both news reports and psychological studies indicate that prisoners who do not actively participate in a riot will go back to their cells and avoid conflict altogether. Examples of this lack of attention to detail occur throughout the film, making it almost unbearable to watch.

Collaboration

Share with a classmate and compare your answers.

Writing at Work

Thinking about the purpose of writing a report in the workplace can help focus and structure the document. A summary should provide colleagues with a factual overview of your findings without going into too much specific detail. In contrast, an evaluation should include your personal opinion, along with supporting evidence, research, or examples to back it up. Listen for words such as summarize , analyze , synthesize , or evaluate when your boss asks you to complete a report to help determine a purpose for writing.

Consider the essay most recently assigned to you. Identify the most effective academic purpose for the assignment.

My assignment: ____________________________________________

My purpose: ____________________________________________

Identifying the Audience

Imagine you must give a presentation to a group of executives in an office. Weeks before the big day, you spend time creating and rehearsing the presentation. You must make important, careful decisions not only about the content but also about your delivery. Will the presentation require technology to project figures and charts? Should the presentation define important words, or will the executives already know the terms? Should you wear your suit and dress shirt? The answers to these questions will help you develop an appropriate relationship with your audience, making them more receptive to your message.

Now imagine you must explain the same business concepts from your presentation to a group of high school students. Those important questions you previously answered may now require different answers. The figures and charts may be too sophisticated, and the terms will certainly require definitions. You may even reconsider your outfit and sport a more casual look. Because the audience has shifted, your presentation and delivery will shift as well to create a new relationship with the new audience.

In these two situations, the audience—the individuals who will watch and listen to the presentation—plays a role in the development of presentation. As you prepare the presentation, you visualize the audience to anticipate their expectations and reactions. What you imagine affects the information you choose to present and how you will present it. Then, during the presentation, you meet the audience in person and discover immediately how well you perform.

Although the audience for writing assignments—your readers—may not appear in person, they play an equally vital role. Even in everyday writing activities, you identify your readers’ characteristics, interests, and expectations before making decisions about what you write. In fact, thinking about audience has become so common that you may not even detect the audience-driven decisions.

For example, you update your status on a social networking site with the awareness of who will digitally follow the post. If you want to brag about a good grade, you may write the post to please family members. If you want to describe a funny moment, you may write with your friends’ senses of humor in mind. Even at work, you send e-mails with an awareness of an unintended receiver who could intercept the message.

In other words, being aware of “invisible” readers is a skill you most likely already possess and one you rely on every day. Consider the following paragraphs. Which one would the author send to her parents? Which one would she send to her best friend?

Last Saturday, I volunteered at a local hospital. The visit was fun and rewarding. I even learned how to do cardiopulmonary resuscitation, or CPR. Unfortunately, I think caught a cold from one of the patients. This week, I will rest in bed and drink plenty of clear fluids. I hope I am well by next Saturday to volunteer again.

OMG! You won’t believe this! My advisor forced me to do my community service hours at this hospital all weekend! We learned CPR but we did it on dummies, not even real peeps. And some kid sneezed on me and got me sick! I was so bored and sniffling all weekend; I hope I don’t have to go back next week. I def do NOT want to miss the basketball tournament!

Most likely, you matched each paragraph to its intended audience with little hesitation. Because each paragraph reveals the author’s relationship with her intended readers, you can identify the audience fairly quickly. When writing your own paragraphs, you must engage with your audience to build an appropriate relationship given your subject. Imagining your readers during each stage of the writing process will help you make decisions about your writing. Ultimately, the people you visualize will affect what and how you write.

While giving a speech, you may articulate an inspiring or critical message, but if you left your hair a mess and laced up mismatched shoes, your audience would not take you seriously. They may be too distracted by your appearance to listen to your words.

Similarly, grammar and sentence structure serve as the appearance of a piece of writing. Polishing your work using correct grammar will impress your readers and allow them to focus on what you have to say.

Because focusing on audience will enhance your writing, your process, and your finished product, you must consider the specific traits of your audience members. Use your imagination to anticipate the readers’ demographics, education, prior knowledge, and expectations.

• Demographics. These measure important data about a group of people, such as their age range, their ethnicity, their religious beliefs, or their gender. Certain topics and assignments will require these kinds of considerations about your audience. For other topics and assignments, these measurements may not influence your writing in the end. Regardless, it is important to consider demographics when you begin to think about your purpose for writing.
• Education. Education considers the audience’s level of schooling. If audience members have earned a doctorate degree, for example, you may need to elevate your style and use more formal language. Or, if audience members are still in college, you could write in a more relaxed style. An audience member’s major or emphasis may also dictate your writing.
• Prior knowledge. This refers to what the audience already knows about your topic. If your readers have studied certain topics, they may already know some terms and concepts related to the topic. You may decide whether to define terms and explain concepts based on your audience’s prior knowledge. Although you cannot peer inside the brains of your readers to discover their knowledge, you can make reasonable assumptions. For instance, a nursing major would presumably know more about health-related topics than a business major would.
• Expectations. These indicate what readers will look for while reading your assignment. Readers may expect consistencies in the assignment’s appearance, such as correct grammar and traditional formatting like double-spaced lines and legible font. Readers may also have content-based expectations given the assignment’s purpose and organization. In an essay titled “The Economics of Enlightenment: The Effects of Rising Tuition,” for example, audience members may expect to read about the economic repercussions of college tuition costs.

On your own sheet of paper, generate a list of characteristics under each category for each audience. This list will help you later when you read about tone and content.

1. Your classmates

• Demographics ____________________________________________
• Education ____________________________________________
• Prior knowledge ____________________________________________
• Expectations ____________________________________________

2. Your instructor

3. The head of your academic department

4. Now think about your next writing assignment. Identify the purpose (you may use the same purpose listed in Note 6.12 “Exercise 2” ), and then identify the audience. Create a list of characteristics under each category.

My audience: ____________________________________________

Please share with a classmate and compare your answers.

Keep in mind that as your topic shifts in the writing process, your audience may also shift. For more information about the writing process, see Chapter 8 “The Writing Process: How Do I Begin?” .

Also, remember that decisions about style depend on audience, purpose, and content. Identifying your audience’s demographics, education, prior knowledge, and expectations will affect how you write, but purpose and content play an equally important role. The next subsection covers how to select an appropriate tone to match the audience and purpose.

Selecting an Appropriate Tone

Tone identifies a speaker’s attitude toward a subject or another person. You may pick up a person’s tone of voice fairly easily in conversation. A friend who tells you about her weekend may speak excitedly about a fun skiing trip. An instructor who means business may speak in a low, slow voice to emphasize her serious mood. Or, a coworker who needs to let off some steam after a long meeting may crack a sarcastic joke.

Just as speakers transmit emotion through voice, writers can transmit through writing a range of attitudes, from excited and humorous to somber and critical. These emotions create connections among the audience, the author, and the subject, ultimately building a relationship between the audience and the text. To stimulate these connections, writers intimate their attitudes and feelings with useful devices, such as sentence structure, word choice, punctuation, and formal or informal language. Keep in mind that the writer’s attitude should always appropriately match the audience and the purpose.

Read the following paragraph and consider the writer’s tone. How would you describe the writer’s attitude toward wildlife conservation?

Many species of plants and animals are disappearing right before our eyes. If we don’t act fast, it might be too late to save them. Human activities, including pollution, deforestation, hunting, and overpopulation, are devastating the natural environment. Without our help, many species will not survive long enough for our children to see them in the wild. Take the tiger, for example. Today, tigers occupy just 7 percent of their historical range, and many local populations are already extinct. Hunted for their beautiful pelt and other body parts, the tiger population has plummeted from one hundred thousand in 1920 to just a few thousand. Contact your local wildlife conservation society today to find out how you can stop this terrible destruction.

Think about the assignment and purpose you selected in Note 6.12 “Exercise 2” , and the audience you selected in Note 6.16 “Exercise 3” . Now, identify the tone you would use in the assignment.

My tone: ____________________________________________

Choosing Appropriate, Interesting Content

Content refers to all the written substance in a document. After selecting an audience and a purpose, you must choose what information will make it to the page. Content may consist of examples, statistics, facts, anecdotes, testimonies, and observations, but no matter the type, the information must be appropriate and interesting for the audience and purpose. An essay written for third graders that summarizes the legislative process, for example, would have to contain succinct and simple content.

Content is also shaped by tone. When the tone matches the content, the audience will be more engaged, and you will build a stronger relationship with your readers. Consider that audience of third graders. You would choose simple content that the audience will easily understand, and you would express that content through an enthusiastic tone. The same considerations apply to all audiences and purposes.

Match the content in the box to the appropriate audience and purpose. On your own sheet of paper, write the correct letter next to the number.

• Whereas economist Holmes contends that the financial crisis is far from over, the presidential advisor Jones points out that it is vital to catch the first wave of opportunity to increase market share. We can use elements of both experts’ visions. Let me explain how.
• In 2000, foreign money flowed into the United States, contributing to easy credit conditions. People bought larger houses than they could afford, eventually defaulting on their loans as interest rates rose.
• The Emergency Economic Stabilization Act, known by most of us as the humungous government bailout, caused mixed reactions. Although supported by many political leaders, the statute provoked outrage among grassroots groups. In their opinion, the government was actually rewarding banks for their appalling behavior.

Audience: An instructor

Purpose: To analyze the reasons behind the 2007 financial crisis

Content: ____________________________________________

Audience: Classmates

Purpose: To summarize the effects of the $700 billion government bailout

Audience: An employer

Purpose: To synthesize two articles on preparing businesses for economic recovery

Using the assignment, purpose, audience, and tone from Note 6.18 “Exercise 4” , generate a list of content ideas. Remember that content consists of examples, statistics, facts, anecdotes, testimonies, and observations.

My content ideas: ____________________________________________

Key Takeaways

• Paragraphs separate ideas into logical, manageable chunks of information.
• The content of each paragraph and document is shaped by purpose, audience, and tone.
• The four common academic purposes are to summarize, to analyze, to synthesize, and to evaluate.
• Identifying the audience’s demographics, education, prior knowledge, and expectations will affect how and what you write.
• Devices such as sentence structure, word choice, punctuation, and formal or informal language communicate tone and create a relationship between the writer and his or her audience.
• Content may consist of examples, statistics, facts, anecdotes, testimonies, and observations. All content must be appropriate and interesting for the audience, purpose and tone.

Writing for Success Copyright © 2015 by University of Minnesota is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

Understanding Your Purpose

The first question for any writer should be, "Why am I writing?" "What is my goal or my purpose for writing?" For many writing contexts, your immediate purpose may be to complete an assignment or get a good grade. But the long-range purpose of writing is to communicate to a particular audience. In order to communicate successfully to your audience, understanding your purpose for writing will make you a better writer.

A Definition of Purpose

Purpose is the reason why you are writing . You may write a grocery list in order to remember what you need to buy. You may write a laboratory report in order to carefully describe a chemistry experiment. You may write an argumentative essay in order to persuade someone to change the parking rules on campus. You may write a letter to a friend to express your excitement about her new job.

Notice that selecting the form for your writing (list, report, essay, letter) is one of your choices that helps you achieve your purpose. You also have choices about style, organization, kinds of evidence that help you achieve your purpose

Focusing on your purpose as you begin writing helps you know what form to choose, how to focus and organize your writing, what kinds of evidence to cite, how formal or informal your style should be, and how much you should write.

Types of Purpose

Don Zimmerman, Journalism and Technical Communication Department I look at most scientific and technical writing as being either informational or instructional in purpose. A third category is documentation for legal purposes. Most writing can be organized in one of these three ways. For example, an informational purpose is frequently used to make decisions. Memos, in most circles, carry key information.

When we communicate with other people, we are usually guided by some purpose, goal, or aim. We may want to express our feelings. We may want simply to explore an idea or perhaps entertain or amuse our listeners or readers. We may wish to inform people or explain an idea. We may wish to argue for or against an idea in order to persuade others to believe or act in a certain way. We make special kinds of arguments when we are evaluating or problem solving . Finally, we may wish to mediate or negotiate a solution in a tense or difficult situation.

Remember, however, that often writers combine purposes in a single piece of writing. Thus, we may, in a business report, begin by informing readers of the economic facts before we try to persuade them to take a certain course of action.

In expressive writing, the writer's purpose or goal is to put thoughts and feelings on the page. Expressive writing is personal writing. We are often just writing for ourselves or for close friends. Usually, expressive writing is informal, not intended for outside readers. Journal writing, for example, is usually expressive writing.

However, we may write expressively for other readers when we write poetry (although not all poetry is expressive writing). We may write expressively in a letter, or we may include some expressive sentences in a formal essay intended for other readers.

Entertaining

As a purpose or goal of writing, entertaining is often used with some other purpose--to explain, argue, or inform in a humorous way. Sometimes, however, entertaining others with humor is our main goal. Entertaining may take the form of a brief joke, a newspaper column, a television script or an Internet home page tidbit, but its goal is to relax our reader and share some story of human foibles or surprising actions.

Writing to inform is one of the most common purposes for writing. Most journalistic writing fits this purpose. A journalist uncovers the facts about some incident and then reports those facts, as objectively as possible, to his or her readers. Of course, some bias or point-of-view is always present, but the purpose of informational or reportorial writing is to convey information as accurately and objectively as possible. Other examples of writing to inform include laboratory reports, economic reports, and business reports.

Writing to explain, or expository writing, is the most common of the writing purposes. The writer's purpose is to gather facts and information, combine them with his or her own knowledge and experience, and clarify for some audience  who or what something is ,  how it happened or should happen, and/or  why something happened .

Explaining the whos, whats, hows, whys, and wherefores requires that the writer analyze the subject (divide it into its important parts) and show the relationship of those parts. Thus, writing to explain relies heavily on definition, process analysis, cause/effect analysis, and synthesis.

Explaining versus Informing : So how does explaining differ from informing? Explaining goes one step beyond informing or reporting. A reporter merely reports what his or her sources say or the data indicate. An expository writer adds his or her particular understanding, interpretation, or  thesis  to that information. An expository writer says this is the  best or most accurate  definition of literacy, or the  right  way to make lasagne, or the  most relevant  causes of an accident.

An arguing essay attempts to convince its audience to believe or act in a certain way. Written arguments have several key features:

• A debatable claim or thesis . The issue must have some reasonable arguments on both (or several) sides.
• A focus on one or more of the four types of claims : Claim of fact ,  claim of cause and effect ,  claim of value , and/or  claim of policy  (problem solving).
• A fair representation of opposing arguments  combined with arguments against the opposition and for the overall claim.
• An argument based on evidence presented in a reasonable tone . Although appeals to character and to emotion may be used, the primary appeal should be to the reader's logic and reason.

Although the terms  argument  and  persuasion  are often used interchangeably, the terms do have slightly different meanings. Argument  is a special kind of persuasion that follows certain ground rules. Those rules are that opposing positions will be presented accurately and fairly, and that appeals to logic and reason will be the primary means of persuasion.  Persuasive writing  may, if it wishes, ignore those rules and try any strategy that might work. Advertisements are a good example of persuasive writing. They usually don't fairly represent the competing product, and they appeal to image, to emotion, to character, or to anything except logic and the facts--unless those facts are in the product's favor.

Writing to evaluate a person, product, thing, or policy is a frequent purpose for writing. An evaluation is really a specific kind of argument: it argues for the merits of the subject and presents evidence to support the claim. A  claim of value --the thesis in an evaluation--must be supported by criteria (the appropriate standards of judgment) and supporting evidence (the facts, statistics, examples, or testimonials).

Writers often use a  three-column log  to set up criteria for their subject, collect relevant evidence, and reach judgments that support an overall claim of value. Writing a three-column log is an excellent way to organize an evaluative essay. First, think about your possible criteria. Remember: criteria are the standards of judgment (the ideal case) against which you will measure your particular subject.  Choose criteria which your readers will find valid, fair, and appropriate . Then, collect evidence for each of your selected criteria. Consider the following example of a restaurant evaluation:

Overall claim of value : This Chinese restaurant provides a high quality dining experience.

Problem Solving

Problem solving is a special kind of arguing essay: the writer's purpose is to persuade his audience to adopt a solution to a particular problem. Often called "policy" essays because they recommend the readers adopt a policy to resolve a problem, problem-solving essays have two main components:  a description of a serious problem  and an argument for  specific recommendations that will solve the problem .

The thesis of a problem-solving essay becomes a  claim of policy : If the audience follows the suggested recommendations, the problem will be reduced or eliminated. The essay must support the policy claim by persuading readers that the recommendations are feasible, cost-effective, efficient, relevant to the situation, and better than other possible alternative solutions.

Traditional argument , like a debate, is confrontational. The argument often becomes a kind of "war" in which the writer attempts to "defeat" the arguments of the opposition.

Non-traditional kinds  of argument use a variety of strategies to reduce the confrontation and threat in order to open up the debate.

• Mediated argument  follows a plan used successfully in labor negotiations to bring opposing parties to agreement. The writer of a mediated argument provides a middle position that helps negotiate the differences of the opposing positions.
• Rogerian argumen t also wishes to reduce confrontation by encouraging mutual understanding and working toward common ground and a compromise solution.
• Feminist argument  tries to avoid the patriarchal conventions in traditional argument by emphasizing personal communication, exploration, and true understanding.

Combining Purposes

Often, writers use multiple purposes in a single piece of writing. An essay about illiteracy in America may begin by expressing your feelings on the topic. Then it may report the current facts about illiteracy. Finally, it may argue for a solution that might correct some of the social conditions that cause illiteracy. The  ultimate purpose  of the paper is to argue for the solution, but the writer uses these other purposes along the way.

Similarly, a scientific paper about gene therapy may begin by reporting the current state of gene therapy research. It may then explain how a gene therapy works in a medical situation. Finally, it may argue that we need to increase funding for primary research into gene therapy.

Purposes and Strategies

A purpose is the aim or goal of the writer or the written product; a strategy is a means of achieving that purpose. For example, our purpose may be to explain something, but we may use definitions, examples, descriptions, and analysis in order to make our explanation clearer. A variety of strategies are available for writers to help them find ways to achieve their purpose(s).

Writers often use definition for key terms of ideas in their essays. A formal definition , the basis of most dictionary definitions, has three parts: the term to be defined, the class to which the term belongs, and the features that distinguish this term from other terms in the class.

Look at your own topic. Would definition help you analyze and explain your subject?

Illustration and Example

Examples and illustrations are a basic kind of evidence and support in expository and argumentative writing.

In her essay about anorexia nervosa, student writer Nancie Brosseau uses several examples to develop a paragraph:

Another problem, lying, occurred most often when my parents tried to force me to eat. Because I was at the gym until around eight o'clock every night, I told my mother not to save me dinner. I would come home and make a sandwich and feed it to my dog. I lied to my parents every day about eating lunch at school. For example, I would bring a sack lunch and sell it to someone and use the money to buy diet pills. I always told my parents that I ate my own lunch.

Look at your own topic. What examples and illustrations would help explain your subject?

Classification

Classification is a form of analyzing a subject into types. We might classify automobiles by types: Trucks, Sport Utilities, Sedans, Sport Cars. We can (and do) classify college classes by type: Science, Social Science, Humanities, Business, Agriculture, etc.

Look at your own topic. Would classification help you analyze and explain your subject?

Comparison and Contrast

Comparison and contrast can be used to organize an essay. Consider whether either of the following two outlines would help you organize your comparison essay.

Block Comparison of A and B

• Intro and Thesis
• Description of A
• Description of B (and how B is similar to/different from A)

Alternating Comparison of A and B

• Aspect One: Comparison/contrast of A and B
• Aspect Two: Comparison/contrast of A and B
• Aspect Three: Comparison/contrast of A and B

Look at your own topic. Would comparison/contrast help you organize and explain your subject?

Analysis is simply dividing some whole into its parts. A library has distinct parts: stacks, electronic catalog, reserve desk, government documents section, interlibrary loan desk, etc. If you are writing about a library, you may need to know all the parts that exist in that library.

Look at your own topic. Would analysis of the parts help you understand and explain your subject?

Description

Although we usually think of description as visual, we may also use other senses--hearing, touch, feeling, smell-- in our attempt to describe something for our readers.

Notice how student writer Stephen White uses multiple senses to describe Anasazi Indian ruins at Mesa Verde:

I awoke this morning with a sense of unexplainable anticipation gnawing away at the back of my mind, that this chilly, leaden day at Mesa Verde would bring something new . . . . They are a haunting sight, these broken houses, clustered together down in the gloom of the canyon. The silence is broken only by the rush of the wind in the trees and the trickling of a tiny stream of melting snow springing from ledge to ledge. This small, abandoned village of tiny houses seems almost as the Indians left it, reduced by the passage of nearly a thousand years to piles of rubble through which protrude broken red adobe walls surrounding ghostly jet black openings, undisturbed by modern man.

Look at your own topic. Would description help you explain your subject?

Process Analysis

Process analysis is analyzing the chronological steps in any operation. A recipe contains process analysis. First, sift the flour. Next, mix the eggs, milk, and oil. Then fold in the flour with the eggs, milk and oil. Then add baking soda, salt and spices. Finally, pour the pancake batter onto the griddle.

Look at your own topic. Would process analysis help you analyze and explain your subject?

Narration is possibly the most effective strategy essay writers can use. Readers are quickly caught up in reading any story, no matter how short it is. Writers of exposition and argument should consider where a short narrative might enliven their essay. Typically, this narrative can relate some of your own experiences with the subject of your essay. Look at your own topic. Where might a short narrative help you explain your subject?

Cause/Effect Analysis

In cause and effect analysis, you map out possible causes and effects. Two patterns for doing cause/effect analysis are as follows:

Several causes leading to single effect: Cause 1 + Cause 2 + Cause 3 . . . => Effect

One cause leading to multiple effects: Cause => Effect 1 + Effect 2 + Effect 3 ...

Look at your own topic. Would cause/effect analysis help you understand and explain your subject?

How Audience and Focus Affect Purpose

All readers have expectations. They assume what they read will meet their expectations. As a writer, your job is to make sure those expectations are met, while at the same time, fulfilling the purpose of your writing.

Once you have determined what type of purpose best conveys your motivations, you will then need to examine how this will affect your readers. Perhaps you are explaining your topic when you really should be convincing readers to see your point. Writers and readers may approach a topic with conflicting purposes. Your job, as a writer, is to make sure both are being met.

Purpose and Audience

Often your audience will help you determine your purpose. The beliefs they hold will tell you whether or not they agree with what you have to say. Suppose, for example, you are writing to persuade readers against Internet censorship. Your purpose will differ depending on the audience who will read your writing.

Audience One: Internet Users

If your audience is computer users who surf the net daily, you could appear foolish trying to persuade them to react against Internet censorship. It's likely they are already against such a movement. Instead, they might expect more information on the topic.

Audience Two: Parents

If your audience is parents who don't want their small children surfing the net, you'll need to convince them that censorship is not the solution to the problem. You should persuade this audience to consider other options.

Purpose and Focus

Your focus (otherwise known as thesis, claim, main idea, or problem statement) is a reflection of your purpose. If these two do not agree, you will not accomplish what you set out to do. Consider the following examples below:

Focus One: Informing

Suppose your purpose is to inform readers about relationships between Type A personalities and heart attacks. Your focus could then be: Type A personalities do not have an abnormally high risk of suffering heart attacks.

Focus Two: Persuading

Suppose your purpose is to persuade readers not to quarantine AIDS victims. Your focus could then be: Children afflicted with AIDS should not be prevented from attending school.

Writer and Reader Goals

Kate Kiefer, English Department Readers and writers both have goals when they engage in reading and writing. Writers typically define their goals in several categories-to inform, persuade, entertain, explore. When writers and readers have mutually fulfilling goals-to inform and to look for information-then writing and reading are most efficient. At times, these goals overlap one another. Many readers of science essays are looking for science information when they often get science philosophy. This mismatch of goals tends to leave readers frustrated, and if they communicate that frustration to the writer, then the writer feels misunderstood or unsuccessful.

Donna Lecourt, English Department Whatever reality you are writing within, whatever you chose to write about, implies a certain audience as well as your purpose for writing. You decide you have something to write about, or something you care about, then purpose determines audience.

Writer Versus Reader Purposes

Steve Reid, English Department A general definition of purpose relates to motivation. For instance, "I'm angry, and that's why I'm writing this." Purposes, in academic writing, are intentions the writer hopes to accomplish with a particular audience. Often, readers discover their own purpose within a text. While the writer may have intended one thing, the text actually does another, according to its readers.

Purpose and Writing Assignments

Instructors often state the purpose of a writing assignment on the assignment sheet. By carefully examining what it is you are asked to do, you can determine what your writing's purpose is.

Most assignment sheets ask you to perform a specific task. Key words listed on the assignment can help you determine why you are writing. If your instructor has not provided an assignment sheet, consider asking what the purpose of the assignment is.

Read over your assignment sheet. Make a note of words asking you to follow a specific task. For example, words such as:

These words require you to write about a topic in a specific way. Once you know the purpose of your writing, you can begin planning what information is necessary for that purpose.

Example Assignment

Imagine you are an administrator for the school district. In light of the Columbus controversy, you have been assigned to write a set of guidelines for teaching about Columbus in the district's elementary and junior high schools. These guidelines will explain official policy to parents and teachers in teaching children about Columbus and the significance of his voyages. They will also draw on arguments made on both sides of the controversy, as well as historical facts on which both sides agree.

The purpose of this assignment is to explain the official policy about teaching Columbus' voyages to parents and teachers.

Steve Reid, English Department Keywords in writing assignments give teachers and students direction about why we are writing. For instance, many assignments ask students to "describe" something. The word "describe" specifically indicated the writer is supposed to describe something visually. This is very general. Often, assignments are looking for something more specific. Maybe there is an argument the instructor intends be formulated. Maybe there is an implied thesis, but often teachers use general words such as "Write about" or "Describe" something, when they should use more specific words like, "Define" or "Explain" or "Argue" or "Persuade."

Purpose and Thesis

Writers choose from a variety of purposes for writing. They may write to express their thoughts in a personal letter, to explain concepts in a physics class, to explore ideas in a philosophy class, or to argue a point in a political science class.

Once they have their purpose in mind (and an audience for whom they are writing), writers may more clearly formulate their thesis. The thesis , claim , or main idea of an essay is related to the purpose. It is the sentence or sentences that fulfill the purpose and that state the exact point of the essay.

For example, if a writer wants to argue that high schools should strengthen foreign language training, her thesis sentence might be as follows:

"Because Americans are so culturally isolated, we need a national policy that supports increased foreign language instruction in elementary and secondary schools."

How Thesis is Related to Purpose

The following examples illustrate how subject, purpose and thesis are related. The subject is the most general statement of the topic. The purpose narrows the focus by indicating whether the writer wishes to express or explore ideas or actually explain or argue about the topic. The thesis sentence, claim, or main idea narrows the focus even farther. It is the sentence or sentences which focuses the topic for the writer and the reader.

Citation Information

Stephen Reid and Dawn Kowalski. (1994-2024). Understanding Your Purpose. The WAC Clearinghouse. Colorado State University. Available at https://wac.colostate.edu/repository/writing/guides/.

Copyright Information

Copyright © 1994-2024 Colorado State University and/or this site's authors, developers, and contributors . Some material displayed on this site is used with permission.

How to Write a Statement of Purpose for Graduate School

Congrats! You’ve chosen a graduate program , read up on tips for applying to grad school , and even wrote a focused grad school resumé . But if you’re like many students, you’ve left the most daunting part of the application process for last—writing a statement of purpose. The good news is, the task doesn’t have to feel so overwhelming, as long as you break the process down into simple, actionable steps. Below, learn how to write a strong, unique statement of purpose that will impress admissions committees and increase your chances of getting into your dream school.

What is a statement of purpose?

A statement of purpose (SOP), sometimes referred to as a personal statement, is a critical piece of a graduate school application that tells admissions committees who you are, what your academic and professional interests are, and how you’ll add value to the graduate program you’re applying to.

Jared Pierce, associate director of enrollment services at Northeastern University, says a strong statement of purpose can be the deciding factor in a graduate student’s admission.  

“Your statement of purpose is where you tell your story about who you are and why you deserve to be a part of the [university’s] community. It gives the admissions committee the chance to get to know you and understand how you’ll add value to the classroom,” he says.

How long should a statement of purpose be?

“A statement of purpose should be between 500 and 1,000 words,” Pierce says, noting that it should typically not exceed a single page. He advises that students use a traditional font at a readable size (11- or 12-pt) and leave enough whitespace in the margins to make the statement easy-to-read. Make sure to double-space the statement if the university has requested it, he adds. 

Interested in learning more about Northeastern’s graduate programs?

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How to Write a Statement of Purpose: A Step-by-Step Guide

Now that you understand how to format a statement of purpose, you can begin drafting your own. Getting started can feel daunting, but Pierce suggests making the process more manageable by breaking down the writing process into four easy steps.

1. Brainstorm your ideas.

First, he says, try to reframe the task at hand and get excited for the opportunity to write your statement of purpose. He explains:

“Throughout the application process, you’re afforded few opportunities to address the committee directly. Here is your chance to truly speak directly to them. Each student arrives at this process with a unique story, including prior jobs, volunteer experience, or undergraduate studies. Think about what makes you you and start outlining.”

When writing your statement of purpose, he suggests asking yourself these key questions:

• Why do I want this degree?
• What are my expectations for this degree?
• What courses or program features excite me the most?
• Where do I want this degree to take me, professionally and personally?
• How will my unique professional and personal experiences add value to the program?

Jot these responses down to get your initial thoughts on paper. This will act as your starting point that you’ll use to create an outline and your first draft.

2. Develop an outline.

Next, you’ll want to take the ideas that you’ve identified during the brainstorming process and plug them into an outline that will guide your writing. 

An effective outline for your statement of purpose might look something like this:

• An attention-grabbing hook
• A brief introduction of yourself and your background as it relates to your motivation behind applying to graduate school 
• Your professional goals as they relate to the program you’re applying to
• Why you’re interested in the specific school and what you can bring to the table
• A brief summary of the information presented in the body that emphasizes your qualifications and compatibility with the school

An outline like the one above will give you a roadmap to follow so that your statement of purpose is well-organized and concise. 

3. Write the first draft.

Your statement of purpose should communicate who you are and why you are interested in a particular program, but it also needs to be positioned in a way that differentiates you from other applicants. 

Admissions professionals already have your transcripts, resumé, and test scores; the statement of purpose is your chance to tell your story in your own words.

When you begin drafting content, make sure to:

• Provide insight into what drives you , whether that’s professional advancement, personal growth, or both.
• Demonstrate your interest in the school by addressing the unique features of the program that interest you most. For Northeastern, he says, maybe it’s experiential learning; you’re excited to tackle real-world projects in your desired industry. Or perhaps it’s learning from faculty who are experts in your field of study.
• Be yourself. It helps to keep your audience in mind while writing, but don’t forget to let your personality shine through. It’s important to be authentic when writing your statement to show the admissions committee who you are and why your unique perspective will add value to the program.

4. Edit and refine your work.

Before you submit your statement of purpose:

• Make sure you’ve followed all directions thoroughly , including requirements about margins, spacing, and font size.
• Proofread carefully for grammar, spelling, and punctuation.
• Remember that a statement of purpose should be between 500 and 1,000 words. If you’ve written far more than this, read through your statement again and edit for clarity and conciseness. Less is often more; articulate your main points strongly and get rid of any “clutter.”
• Walk away and come back later with a fresh set of eyes. Sometimes your best ideas come when you’re not sitting and staring at your computer.
• Ask someone you trust to read your statement before you submit it.

Making a Lasting Impression

Your statement of purpose can leave a lasting impression if done well, Pierce says. It provides you with the opportunity to highlight your unique background and skills so that admissions professionals understand why you’re the ideal candidate for the program that you’re applying to. If nothing else, stay focused on what you uniquely bring to the classroom, the program, and the campus community. If you do that, you’ll excel.

To learn more tricks and tips for submitting an impressive graduate school application, explore our related Grad School Success articles .

Editor’s note: This article was originally published in March 2017. It has since been updated for thoroughness and accuracy.

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Essay Writing: A complete guide for students and teachers

P LANNING, PARAGRAPHING AND POLISHING: FINE-TUNING THE PERFECT ESSAY

Essay writing is an essential skill for every student. Whether writing a particular academic essay (such as persuasive, narrative, descriptive, or expository) or a timed exam essay, the key to getting good at writing is to write. Creating opportunities for our students to engage in extended writing activities will go a long way to helping them improve their skills as scribes.

But, putting the hours in alone will not be enough to attain the highest levels in essay writing. Practice must be meaningful. Once students have a broad overview of how to structure the various types of essays, they are ready to narrow in on the minor details that will enable them to fine-tune their work as a lean vehicle of their thoughts and ideas.

In this article, we will drill down to some aspects that will assist students in taking their essay writing skills up a notch. Many ideas and activities can be integrated into broader lesson plans based on essay writing. Often, though, they will work effectively in isolation – just as athletes isolate physical movements to drill that are relevant to their sport. When these movements become second nature, they can be repeated naturally in the context of the game or in our case, the writing of the essay.

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Planning an essay

The Boys Scouts’ motto is famously ‘Be Prepared’. It’s a solid motto that can be applied to most aspects of life; essay writing is no different. Given the purpose of an essay is generally to present a logical and reasoned argument, investing time in organising arguments, ideas, and structure would seem to be time well spent.

Given that essays can take a wide range of forms and that we all have our own individual approaches to writing, it stands to reason that there will be no single best approach to the planning stage of essay writing. That said, there are several helpful hints and techniques we can share with our students to help them wrestle their ideas into a writable form. Let’s take a look at a few of the best of these:

BREAK THE QUESTION DOWN: UNDERSTAND YOUR ESSAY TOPIC.

Whether students are tackling an assignment that you have set for them in class or responding to an essay prompt in an exam situation, they should get into the habit of analyzing the nature of the task. To do this, they should unravel the question’s meaning or prompt. Students can practice this in class by responding to various essay titles, questions, and prompts, thereby gaining valuable experience breaking these down.

Have students work in groups to underline and dissect the keywords and phrases and discuss what exactly is being asked of them in the task. Are they being asked to discuss, describe, persuade, or explain? Understanding the exact nature of the task is crucial before going any further in the planning process, never mind the writing process .

BRAINSTORM AND MIND MAP WHAT YOU KNOW:

Once students have understood what the essay task asks them, they should consider what they know about the topic and, often, how they feel about it. When teaching essay writing, we so often emphasize that it is about expressing our opinions on things, but for our younger students what they think about something isn’t always obvious, even to themselves.

Brainstorming and mind-mapping what they know about a topic offers them an opportunity to uncover not just what they already know about a topic, but also gives them a chance to reveal to themselves what they think about the topic. This will help guide them in structuring their research and, later, the essay they will write . When writing an essay in an exam context, this may be the only ‘research’ the student can undertake before the writing, so practicing this will be even more important.

RESEARCH YOUR ESSAY

The previous step above should reveal to students the general direction their research will take. With the ubiquitousness of the internet, gone are the days of students relying on a single well-thumbed encyclopaedia from the school library as their sole authoritative source in their essay. If anything, the real problem for our students today is narrowing down their sources to a manageable number. Students should use the information from the previous step to help here. At this stage, it is important that they:

●      Ensure the research material is directly relevant to the essay task

●      Record in detail the sources of the information that they will use in their essay

●      Engage with the material personally by asking questions and challenging their own biases

●      Identify the key points that will be made in their essay

●      Group ideas, counterarguments, and opinions together

●      Identify the overarching argument they will make in their own essay.

Once these stages have been completed the student is ready to organise their points into a logical order.

WRITING YOUR ESSAY

There are a number of ways for students to organize their points in preparation for writing. They can use graphic organizers , post-it notes, or any number of available writing apps. The important thing for them to consider here is that their points should follow a logical progression. This progression of their argument will be expressed in the form of body paragraphs that will inform the structure of their finished essay.

The number of paragraphs contained in an essay will depend on a number of factors such as word limits, time limits, the complexity of the question etc. Regardless of the essay’s length, students should ensure their essay follows the Rule of Three in that every essay they write contains an introduction, body paragraphs, and a conclusion.

Generally speaking, essay paragraphs will focus on one main idea that is usually expressed in a topic sentence that is followed by a series of supporting sentences that bolster that main idea. The first and final sentences are of the most significance here with the first sentence of a paragraph making the point to the reader and the final sentence of the paragraph making the overall relevance to the essay’s argument crystal clear. 

Though students will most likely be familiar with the broad generic structure of essays, it is worth investing time to ensure they have a clear conception of how each part of the essay works, that is, of the exact nature of the task it performs. Let’s review:

Common Essay Structure

Introduction: Provides the reader with context for the essay. It states the broad argument that the essay will make and informs the reader of the writer’s general perspective and approach to the question.

Body Paragraphs: These are the ‘meat’ of the essay and lay out the argument stated in the introduction point by point with supporting evidence.

Conclusion: Usually, the conclusion will restate the central argument while summarising the essay’s main supporting reasons before linking everything back to the original question.

ESSAY WRITING PARAGRAPH WRITING TIPS

●      Each paragraph should focus on a single main idea

●      Paragraphs should follow a logical sequence; students should group similar ideas together to avoid incoherence

●      Paragraphs should be denoted consistently; students should choose either to indent or skip a line

●      Transition words and phrases such as alternatively , consequently , in contrast should be used to give flow and provide a bridge between paragraphs.

HOW TO EDIT AN ESSAY

Students shouldn’t expect their essays to emerge from the writing process perfectly formed. Except in exam situations and the like, thorough editing is an essential aspect in the writing process. 

Often, students struggle with this aspect of the process the most. After spending hours of effort on planning, research, and writing the first draft, students can be reluctant to go back over the same terrain they have so recently travelled. It is important at this point to give them some helpful guidelines to help them to know what to look out for. The following tips will provide just such help: 

One Piece at a Time: There is a lot to look out for in the editing process and often students overlook aspects as they try to juggle too many balls during the process. One effective strategy to combat this is for students to perform a number of rounds of editing with each focusing on a different aspect. For example, the first round could focus on content, the second round on looking out for word repetition (use a thesaurus to help here), with the third attending to spelling and grammar.

Sum It Up: When reviewing the paragraphs they have written, a good starting point is for students to read each paragraph and attempt to sum up its main point in a single line. If this is not possible, their readers will most likely have difficulty following their train of thought too and the paragraph needs to be overhauled.

Let It Breathe: When possible, encourage students to allow some time for their essay to ‘breathe’ before returning to it for editing purposes. This may require some skilful time management on the part of the student, for example, a student rush-writing the night before the deadline does not lend itself to effective editing. Fresh eyes are one of the sharpest tools in the writer’s toolbox.

Read It Aloud: This time-tested editing method is a great way for students to identify mistakes and typos in their work. We tend to read things more slowly when reading aloud giving us the time to spot errors. Also, when we read silently our minds can often fill in the gaps or gloss over the mistakes that will become apparent when we read out loud.

Phone a Friend: Peer editing is another great way to identify errors that our brains may miss when reading our own work. Encourage students to partner up for a little ‘you scratch my back, I scratch yours’.

Use Tech Tools: We need to ensure our students have the mental tools to edit their own work and for this they will need a good grasp of English grammar and punctuation. However, there are also a wealth of tech tools such as spellcheck and grammar checks that can offer a great once-over option to catch anything students may have missed in earlier editing rounds.

Putting the Jewels on Display: While some struggle to edit, others struggle to let go. There comes a point when it is time for students to release their work to the reader. They must learn to relinquish control after the creation is complete. This will be much easier to achieve if the student feels that they have done everything in their control to ensure their essay is representative of the best of their abilities and if they have followed the advice here, they should be confident they have done so.

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Personal Statements & Statements of Purpose

Personal statements and statements of purpose are carefully crafted essays for academic applications, like graduate schools or fellowships, meant to effectively communicate to the admissions committee who you are, your motivations, your goals and how you prepared for graduate school.

Personal Statement vs. Statement of Purpose

While the terms might be used interchangeably, the two are subtly distinct from one another.

A personal statement is commonly written for scholarly fields in academia and professional fields like medicine and law. While it includes information about academic and career goals, it typically includes information about yourself as a person and your motivation for your chosen field. A strong personal statement demonstrates how much genuine motivation you have to pursue this field of study and that you have the necessary skills and background to be successful. It is typically a personal narrative.

A statement of purpose is written largely for science-oriented disciplines and typically describes your preparation to pursue your chosen field, your academic and research experience, and your career goals. A strong statement demonstrates how you have advanced your academic interests and how you plan to successfully pursue your goals. When writing a statement of purpose, you are making a case that you are a preferred candidate. Be logical, concise and clear in your writing for the best results.

Basic Content

Regardless of which version you are requested to write, a basic framework can be a good starting point. Keep in mind that your essay should be a reflection of your goals and illustrate your ability to write well. Take time to refine your personal statement and be sure to include transitional sentences between paragraphs. A good flow to your essay and story is essential to keeping your reader’s attention!

A personal statement or statement of purpose should answer the following 5 questions:

• Why do you want to go to graduate school?
• How have you prepared for graduate school?
• Why will you be a strong and successful graduate student?
• What are you career goals and how will this degree help you achieve them?
• Why do you want to attend this particular graduate program? Make sure you personalize your essay for each program and describe why the particular program or faculty is a good fit for you.

Getting Started

Do you feel like you don’t know what to focus on or don’t have experiences that will help you stand out? Try these activities to help you get started.

Brainstorming Activity

Select one of the following prompts and free write on the topic for 5 minutes.

• Think about a time you overcame an obstacle.
• Write about a person who inspires you. What qualities do they possess?
• Write about a time you acted as a leader.
• Think about key moments when you realised you wanted to pursue graduate school.
• What qualities do individuals in your field of study possess? Write about how you have demonstrated one of these qualities.

Once you have finished your free writing, have a friend read over the statement and highlight the one sentence that most interests them. Then free write for five minutes on that sentence. You will find this may help you narrow down your focus.

Call a Friend

Some people have a harder time writing than they do talking. If this sounds like you, have a conversation with a friend or family member about why you want to go to grad school and how you have prepared. Make sure to make an audio recording of your conversation and then type up when you said. This will give you some content you can start shaping for your statement.

Diving Deep into the Components

Committee members will read through hundreds of applications — How will you help yours stand out? Make sure to put significant thought into every section of your essay and that you’ve answered the 5 basic content questions above.

Introduction

Learn how to write in an engaging fashion that will bring your story to life. Avoid clichés like “ I have always wanted to be a... ” and instead paint a picture that creates connection to the reader.

The opening paragraph for a personal statement typically introduces the reader to your personal and/or professional motivations. Here are two examples:

For twenty-three years, my grandmother (a veterinarian and an epidemiologist) ran the Communicable Disease Department of a mid-sized urban public health department. The stories of Grandma Betty doggedly tracking down the named sexual partners of the infected are part of our family lore. Grandma Betty would persuade people to be tested for sexually transmitted diseases, encourage safer sexual practices, document the spread of infection and strive to contain and prevent it. Indeed, due to the large gay population in the city where she worked, Grandma Betty was at the forefront of the AIDS crisis, and her analysis contributed greatly towards understanding how the disease was contracted and spread. My grandmother has always been a huge inspiration to me, and the reason why a career in public health was always on my radar.

The brain, to me, is such a complex and sovereign organism that has influence over the internal mechanisms and this has always allured to me. My true fascination has manifested from observing the external factors that can affect the function of the brain. From a young age I have been exposed to addiction; a factor which I believe has incited a passion within me to pursue a neurological career. I have witnessed the physical and psychological effects that an alcohol addiction has over an individual, and in my seventeen years the greatest thing that I have observed is the pattern of habits that relapse and evolve with an addiction. Although this can be a truly upsetting environment to have been around, I have learnt that people and their minds are incredibly resilient. This is something I wish to delve deeper into in during a Master’s in Counseling.

On the other hand, opening paragraphs for statements of purpose should grab the reader’s attention in a straight-forward manner, since the reader is not expecting that you stray too far from your academic or professional field. Openings involving research experience, classroom experience or other specifics related to the field of study are common. Here are two examples:

I might not have learned about Professor Norman Roland’s lab if it had not been for the Freshman Research Initiative. This innovative program at The University of Texas at Austin introduces high-achieving freshman to university research. As a result, I worked for two semesters with Professor Roland’s team on the mutation rates and genetic interactions of bacteria. As a young Texan from a very “business-oriented” family in El Paso, I found myself in new territory. Those first two semesters were pivotal in defining my career direction. They gave me the foundation to pursue undergraduate assistantships in two additional research labs at UT Austin, which helped me identify my own specific research interests and the motivation to pursue a Ph.D. in cell and molecular biology.

While assisting in field biology research in Prince William Sound, Alaska, I was intrigued to see that when a colony of 16,000 blacklegged kittiwakes was flushed by a predator, they made a particular descending warble vocalisation. In fact, this distinct call seemed to be the only coordinated activity in which I ever saw them participate. Later that afternoon, I practiced making the “flush call” for hours. Finally, I climbed onto the colony and did my best imitation. The thunder of the entire colony lifting off, as other birds picked up the call, cemented my long-held intention: I want to work with sound. My purpose for undertaking doctoral work in acoustics and animal behaviour is twofold. First, my professional goal is to contribute to the existing research on biological systems, which use sound. Second, my personal goal is to convey in-depth understanding and love of these systems to the students I teach.

Experiences

Admissions committees want to know where your interests originated, how they have evolved over time, and what experiences you have had in college to prepare you for success in their program. Don’t try to cram every experience on your resume into your statement. Instead, pick 2-4 of the most impactful experiences you had to describe in greater detail and how each of those experiences prepared you for graduate school.

Research or Academic Experiences

If you have had research experience or school-related activities (e.g., projects, papers, presentations) that have been influential to your goals, focus more on what you learned from these experiences if you are writing a personal statement, and more on describing the project or research study in detail if you are writing a statement of purpose. This paragraph would also be the place to mention any personal qualities that would make you a successful student in their program. Be sure to back up those statements with specific examples documenting your abilities in these areas.

Internships & Work Experience

Internships and work experience is extremely valuable when applying to graduate school. Make sure you include these in your statement especially if they are related to your field of interest.

Co-curricular Activities

Involvement outside the classroom can offer valuable experiences to your personal and professional development. This may be particularly important in business and law, where leadership qualities are given priority. For instance, being an officer in a student organization or editing the college newspaper can show programs the leadership qualities you possess. Again, do not simply describe your experiences. Thoughtfully analyze your activities and look for ways to set yourself apart from the crowd.

Career Goals

Although you do not need to have your life mapped out in detail, be able to identify some general career goals and indicate how you plan to use your graduate training. Admissions committees want to see that you can conceptualize your future. Point out how your goals are congruent with the training you would receive from that program. Keep in mind that no one in the graduate program will remember what you put for your career goals in your admissions essay so it is okay if these goals change in the future.

Goodness of Fit

Before making their admissions decisions, the committee first needs to determine if you are a good match for them and if they are a good match for you. Your academic record and exam scores, reference letters and personal statement all help them assess if you could be a successful student in their program. By pointing out what attributes about their program appeal to you and/or how the research by certain faculty is in line with your interests, you demonstrate to them your motivation to learn from their specific program. This is most appropriate when applying to a scholarly or research program and not for applied fields like law. Here is an example:

During my graduate training, I want to enhance my research skills, further my knowledge of pharmacology, and learn how to successfully and independently investigate complex research questions. I believe UTSW will provide the necessary training and resources to achieve my goals because of cutting-edge technology and a collaborative work environment. Outstanding faculty research, like the efforts to understand mechanisms of neurodevelopmental and neurodegenerative diseases by Dr. Maria Chahrourand and Dr. Gang Yu, respectively, support my research interests and career goals of working in neurological diseases. Acceptance into UTSW’s graduate school would be the first step in achieving my career goal of becoming a successful research scientist.

In your final paragraph of the essay, briefly summarize your main points and remind the committee members that you are eager to be a part of their graduate program. Be mindful to not sound repetitive. A nice touch could be to return to the theme of your catchy intro and have your story conclude full circle.

Extenuating Circumstances

The statement can also provide an opportunity to explain extenuating circumstances or particulars about your background. Clarifying the reason you had a low GPA, for instance, can help the admissions committee understand your application better. The important thing is to explain, not make excuses for, your situation. We strongly recommend making an appointment with a CNS Career Coach to talk about the best way to frame your situation in your statement.

Tips and Mistakes

Our CNS Career Coaching team reads hundreds of essays each year. Here are our top tips and most common mistakes to help you be successful writing your admissions essays. 

• Focus on you : Graduate school committees are interested in knowing more about you as a person and whether or not you’re a good fit for their program.
• Follow word and/or character limits .
• Proofread : Keep in mind that these essays are a sample of your communication skills. Triple check for grammatical errors, typos and unclear passages before you submit your essays.
• Be concise and relevant : Admissions committees read hundreds of application each cycle. Keep their attention with concise and relevant writing.
• Finish before the deadline : Give yourself time to draft, revise and edit multiple times. Your recommendation letter writers will likely want to see a draft of your statement as well — another good reason to start early!
• Consider your audience : Most admissions committee members are professors in the department of the program you are applying to. 
• Create a holistic picture : Your statement should complement your resume/CV, but both documents should be understandable without the other.
• Have multiple people review your draft : CNS Career Coaches, faculty,  graduate students and the University Writing Center can all provide feedback.
• Only you will know when you are done .

Common Mistakes

• Breadth over depth : Focus on in-depth description of 2 or 3 key experiences as opposed to briefly mentioning everything you have done.
• Telling your life story : Instead, selectively mention key experiences that are most relevant to the application and you future field of study.
• Dramatic generalizations : These usually take the shape of “I always knew...” Don’t proclaim your passion. Demonstrate it.
• Not focusing on you : Make sure you hone in on what makes you uniquely qualified for this particular graduate program and how you can be an asset.
• Incomplete : Make sure your essay answers the question(s) or prompt provided by the application committee. If there is no prompt, then review our 5 questions your statement should answer at the top of this page.
• Dishonesty : Don’t just say what you think the admissions committee wants to hear. You don’t know what they want to hear. They will sense dishonesty and you lose credibility.
• Be careful with quotes: Admissions committees want to hear your story in your words. Avoid quotes unless there’s absolutely no way to tell your particular story without it.
• Mixing up schools : This usually happens when applying to more than one school. Carefully check which statement is going to whom and that any mention of the program you’re applying to is correct in the essay.

Want Help with Your Statement?

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Authors and audiences both have a wide range of purposes for communicating. The importance of purpose in rhetorical situations cannot be overstated. It is the varied purposes of a rhetorical situation that determine how an author communicates a text and how audiences receive a text. Rhetorical situations rarely have only one purpose. Authors and audiences tend to bring their own purposes (and often multiple purposes each) to a rhetorical situation, and these purposes may conflict or complement each other depending on the efforts of both authors and audiences.

Authors’ purposes

In the textbook Writing Today , Johnson-Sheehan and Paine discuss purpose more specifically in terms of the author of a text. They suggest that most texts written in college or in the workplace often fill one of two broader purposes: to be informative or to be persuasive. Under each of these two broad purposes, they identify a host of more specific purposes. The following table is not exhaustive; authors could easily have purposes that are not listed on this table.

Table: Author Purposes

(Johnson-Sheehan & Paine 17)

Audiences’ purposes

Authors’ purposes tend to be almost exclusive active if only because authors conscientiously create texts for specific audiences. But audiences’ purposes may range from more passive purpose to more active purposes.

Table: Audience Purposes

The Role of Purposes

Authors’ and audiences’ purposes in communicating determine the basic rationale behind other decisions both authors and audiences make (such as what to write or speak about, or whom to listen to, or what medium to use, or what setting to read in, among others). An author’s purpose in communicating could be to instruct, persuade, inform, entertain, educate, startle, excite, sadden, enlighten, punish, console, or many, many others. Like authors, audiences have varied purposes for reading, listening to, or otherwise appreciating pieces of communication. Audiences may seek to be instructed, persuaded, informed, entertained, educated, startled, excited, saddened, enlightened, punished, consoled, or many, many others. Authors’ and audiences’ purposes are only limited to what authors and audiences want to accomplish in their moments of communication. There are as many purposes for communicating as there are words to describe those purposes.

Attitude is related to purpose and is a much-overlooked element of rhetorical situations. But attitude affects a great deal of how a rhetorical situation unfolds. Consider if an author communicates with a flippant attitude as opposed to a serious attitude, or with drama as opposed to comedy, or calmly as opposed to excitedly. Depending on authors’ purposes, audiences’ specific qualities, the nature of the context, and other factors, any of these attitudes could either help or hinder authors in their efforts to communicate depending on the other factors in any given rhetorical situation. Like authors, audiences bring diverse attitudes to how they appreciate different pieces of communication. The audience’s attitude while reading, listening, observing, or whatnot affects how they receive and process the communication they receive.

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How to Write a Statement of Purpose: Tips, Guidelines, and Statement of Purpose Examples

Success in college and grad school applications begins with knowing how to write a statement of purpose. A statement of purpose should succinctly express your goals, stand out among others, and convince the selection committee that you are well-suited for the program.

According to Statista, the projected number of master’s degree recipients for the 2022 to 2023 academic year is 836,000. The statement of purpose examples provided in this guide will help you shine in your college application and get into the graduate program of your dreams. Keep reading to learn some quick tips for beginning and ending a good statement of purpose.

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What is a statement of purpose.

A statement of purpose is a graduate school application essay that articulates one’s interests, academic and professional experience, career goals, accomplishments, and reason for applying to the program. It is written by the prospective student and is a prerequisite for graduate and undergraduate college admissions.

A statement of purpose is your chance to tell the admissions committee who you are, how you can impact the academic community, and why you are an attractive candidate. If you want to get accepted into a good college , it is necessary to learn how to write a statement of purpose.

What Are the Parts of a Statement of Purpose?

• Introduction. You should start your statement of purpose by introducing yourself. Focus on your academic interests and what motivated you to pick your particular field. The admissions team has a large number of applications to review, so it’s vital to highlight your background and interest in your program of choice.
• A summary of your academic journey. Your academic record is a vital part of your statement of purpose. To qualify for a graduate program and start your chosen career path, you must state where you obtained your undergraduate degree. Place attention on your undergraduate thesis and how it has impacted your academic and career choices.
• A description of relevant experiences and accomplishments. Discuss relevant personal experience you have in your fields such as jobs, internships, or volunteer work, and indicate what your responsibilities were. This part of your essay should be original as it’s your chance to show a more personal side of yourself to the selection committee.
• Conclusion. End your statement of purpose by briefly stating your long-term goals . Explain how the program will prepare you to accomplish your future plans. Be clear and precise when you articulate your professional goals and ensure they relate to your program of choice.

How to Write a Statement of Purpose: Beginning and Ending

As with any piece of writing, it can be difficult to decide how to begin or end a statement of purpose. Read the guidelines below to learn how to keep your reader engaged from start to finish.

How to Begin a Statement of Purpose

If you’ve ever written a personal statement, writing a statement of purpose might seem quite similar. However, a statement of purpose is a formal academic piece that tells the reader about your career plans, not about who you are. It requires a slightly different approach. Your statement of purpose needs to stand out.

Your opening paragraph helps readers form their first impression of you and assess your academic proficiency. Starting with a famous short quote is a fun way to relate to the program or tell the committee relevant details about yourself. You want to highlight your academic interest, your passion for the field of study, and the motivating factor behind your choice of program.

How to End a Statement of Purpose

The closing paragraph must convey a sense of completeness and flow from the central theme of your essay. You should end your statement of purpose by restating its strongest points. Make sure not to include any information that shifts from the contents of the main body of the essay.

Show some enthusiasm by ending your statement of purpose on a positive note. Show the reader that you’re excited about the program and are prepared to take on the responsibilities that it entails. Ending your essay is just as important as starting it as it’s the impression that will linger for the admissions team.

How to Write a Statement of Purpose: 5 More Useful Tips

Don’t Tell Your Life Story

While you may be trying to intrigue the reader and catch their attention, avoid excessive storytelling in your essay. The admissions committee prefer concise essays that explain a person’s academic goals and career objectives, so don’t waste time sharing personal experiences that are irrelevant to your application.

Customize Your Essay

A common mistake many students make is using one essay as a template for all of their different school applications. Every school has diverse characteristics and requirements, so it’s important to customize your statement of purpose to suit each school or program. You want to show the team that you’re attentive to detail and not cutting corners.

Show Your Qualifications

You want to convince the reader that you are an ideal candidate for the program, so be elaborate and specific about the area of study you are interested in and show your qualifications. Include a summary of your academic journey, relevant extracurricular activities, accomplishments, and work experiences that relate to the program.

Use a Formal but Conversational Tone

You want to use a formal yet conversational tone when writing a statement of purpose. Although you want to be professional, your essay should also be conversational and engaging. Do your best to maintain a balance between incorporating the required information in a formal and concise way and letting the reader get a sense of your personality.

Proofread Your Essay

Proofreading is a critical phase in any writing process. Read over your statement of purpose several times to spot any grammatical errors or writing inconsistencies. We recommend having someone else proofread your essay to gain a third-person perspective and be prepared.

Statement of Purpose Examples to Help You Get Accepted Into College or Graduate School

Now that you’ve learned how to write a statement of purpose, we’ve drafted a few examples to help you write a strong statement of purpose and nail your graduate school application.

Statement of Purpose Example 1: Culinary Arts Statement of Purpose

“A recipe has no soul. You as the cook must bring soul to the recipe.” I was eight years old and the youngest at the kid’s culinary camp when I first heard this quote by Thomas Keller. I remember writing it down and immediately picturing what it would look like engraved on the wall of my restaurant. That’s the day I knew I wanted to be a cook. My high school days exposed me to recreational cooking classes where I gained hands-on experience and knowledge about different elements of the food industry. My interest in culinary arts was further fueled by encounters I had with culinary entrepreneurs from around the world, from winemakers in France and chefs in Mexico to local food truck owners across my street.

I developed my leadership skills when I started a cooking club at my high school. I followed this ambition to college where I hosted the school’s first mini chef-style competition. My culinary journey continued when I took up cooking as a community service project and volunteered at a homeless shelter in California. I learned about flavors from different cultures, which I hope to share with guests at my restaurant, someday. This experience motivated me to take a course in sustainable food and agriculture, fulfilling my intellectual curiosity about food and nutritional security.

One of the driving factors behind seeking admission into your culinary program is the prospect of working with Chef André. His intriguing recipes and diet planners are promising areas for advanced study on sustainable diet and food security. I would be thrilled to work with him and explore my interest in these topics. I am also drawn to your extensive curriculum featuring culinary innovations, and your yearly seminars and conferences that bring together the best culinary experts from around the world. With my academic background, experience, and passion for culinary arts, I believe I am a perfect candidate for your program.

I am very proud of my ability to carry my passion for culinary arts from my childhood to this stage with the limited resources that I had. When I visit the cities of New York and California, I feel connected with my culinary journey, which further fuels my passion. With this program, I aim to acquire skills that are crucial to the evolution of my practice as a professional chef and restaurant owner.

Statement of Purpose Example 2: Mechanical Engineering Statement of Purpose

My journey to mechanical engineering began with an obsession with taking apart and rebuilding random objects around my family house. Soon after, this curiosity metamorphosed into an overarching desire to become a part of the engineering community. My passion for building began to evolve into creating. I was modifying everyday objects to make them look less conventional. By the time I was 17, I had built a remote-control mini drone.

My undergraduate studies in the Department of Mechanical Engineering at the Denver Institute of Technology have provided me with vast knowledge about different areas of the engineering field, such as thermodynamics, fluid mechanics, and machinery kinetics. In college, I was focused on creating designs that improved the efficiency and safety of objects rather than just modifying their appearance. For my undergraduate project, I designed and fabricated a burglary-proof door. For about a year and a half, I worked as a junior engineer at Hawks Automobile. My responsibilities involved research before I was transferred to the design team after a few months. Some of my designs were integrated into their inventions and I hope to create more designs for future innovations across top-level engineering companies.

With my experience in both the academic and industry aspects of mechanical engineering, I look forward to working with experts to design prototypes that solve more complex human problems. I am certain that your master’s program will give me the skills and knowledge I need to excel as a trained professional in the engineering industry. The insights I will have learned from your program will equip me to tackle industry-level challenges with interdisciplinary solutions. This will help me gain a competitive advantage in the mechanical engineering job field.

Engineering has been an essential part of my life. I look forward to deepening my understanding of engineering concepts from a research perspective to reinforce my drive and natural predisposition to the field of mechanical engineering.

How to Use Statement of Purpose Examples to Write Your Own

Using a sample statement provided, you should be able to write a powerful statement of purpose that will leave a lasting impression on the admissions officers. Follow the guidelines and steps outlined in this article to write an original, motivating and truthful statement of purpose.

Now that you know how to write an effective statement of purpose, you’re one step closer to confidently acing the admissions process and walking through the gates of your dream school. We recommend you get acquainted with commonly asked college interview questions and have a look at the US Bureau of Labor Statistics’ employment outlook for graduate-level occupations .

How to Write a Statement of Purpose FAQ

No, a statement of purpose does not require any title or labels. The most important function of a statement of purpose is to express the candidate’s academic interest, future career goals, and reasons for wanting to join their program of choice.

A typical statement of purpose has an average word count of 800-1000 words and should not go beyond one to two pages. However, the range of 800-1000 words is not the standard word count, as some schools set their minimum word count to 500 and the maximum word count to 1200 words. Make sure to read the application instructions carefully.

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No, you don’t need to write your name on a statement of purpose unless otherwise stated in the application instructions. Your essay is one part of the admissions bundle required by the admissions office during the application process. Your application already contains your name, so you do not need to include it in the statement of purpose.

A statement of purpose is important because it’s a requisite for prospective students. It helps articulate your interests and goals and is one of the defining factors in whether or not you’re admitted into your dream school. For these reasons, it’s important to have a carefully crafted statement of purpose.

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Applying to Graduate Programs

• Writing Statements of Purpose and Other Application Essays

As noted in the application qualifications and admissions criteria section of this website, the statement of purpose (in other words, the primary application essay; sometimes also called personal statement , background statement , and other names) can play a major role in determining whether an applicant is invited to interview and in final selection decisions.  Specifically, the statement can be used to assess the applicant’s fit with the program, match with faculty members, writing ability, and more.  Thus, spending the time to craft a well-written statement of purpose or other types of application essays is necessary in order for your application to have a chance of succeeding.  To help with this process, here we provide an overview of the process of writing such statements and other application essays. 

Types of Statements of Purpose and Other Application Essays

Depending on the program, you may be required to provide a statement of purpose , application essay , autobiographical essay , personal statement , career goal statement, background statement , or other similarly named piece of writing.  Each of these commonly is your opportunity to provide information about yourself beyond that communicated in the rest of your application materials.  You may also be asked to provide supplementary essays such as a diversity statement. 

Typically, graduate applications provide an essay prompt which includes specific questions or themes that you should address in the essay.  Common themes include: 1,2

• Your long-term career plans
• Your research interests or areas of interest in psychology
• Your reasons for choosing the program that you are applying to
• Your prior research experiences
• Your academic background or objectives
• Your motivation for pursuing your field of study

It is common for programs to specify how the essay should be formatted, or at a minimum, its maximum length.  For instance, an application essay may be stated to be “no longer than 2 double-spaced pages” or no more than 500 words.  It is important to follow all directions and not exceed that limit.

Using the same exact essay for each application is not advised . 1,3   Each program typically has specific information that they are seeking, and if you do not directly address those details in your essay, your application will suffer.  You may be able to reuse different parts of your application essays, but you should expect to have to write new material for each application.

Are there example statements of purpose that I should examine?  A variety of online sources do contain example statements, and you can find links to example statements at the bottom of this page.  However, application essays in general are unique to each individual – each person has a different set of experiences and different aspects that they may wish to emphasize.  Moreover, writing an application essay that resembles someone else’s can result in that essay appearing derivative – and given the highly competitive application process, that is something you should avoid.  Thus, examples are for reference only.

How to Write a Statement of Purpose and Other Application Essays

When writing an application essay, it can be helpful to rely on the following steps.  Please note that these procedures represent a common approach for writing application essays; you may wish to adapt some of the steps, or use/add others, for best results. 1,3

1. Brainstorming/clustering

At this first stage, jot down your thoughts as you think of answers to the essay prompt.  Try to think of themes that you wish to emphasize, as well as concrete examples that you may wish to describe in the essay.  You can organize them into clusters (for example, write ideas in circles and draw connecting lines).  Remember that the overall goal of the essay is to convince the admissions committee that you are an attractive candidate and a good fit for their program.

2. Outlining

This is an optional step.  Take your brainstorming/clustering notes and organize them into an outline of how the essay will be structured.  You might have a chronological structure that begins with your earlier experiences and advances towards your more recent activities.  Alternatively, you may organize your essay around themes (for example, research topics).  A common outline involves an opening paragraph, then discussion of academic accomplishments, research experience, other experiences, future plans and suitability for the program of interest, and a concluding paragraph. 4

3. Freewriting/initial draft

Often one of the biggest hurdles is just getting words on the page.  The key here is to not worry about having your words sound perfectly the first time around.  Try drafting several sentences, a paragraph or two, and see whether your thoughts translate well into prose.  It is common at this stage to discard whole sections of text in favor of new material.  At this conclusion of this process, you should aim to have a completed first draft.

4. Revising

It is easy to get burned out on writing, so after you have completed that first draft, set it aside for a while.  Then, return with fresh eyes and read through it carefully.  You are likely to find areas that need improvement – be sure to take notes or highlight them.  It can help to read the essay out loud; a general rule is that if it sounds unusual when spoken aloud, it should be rewritten.  Then, revise the essay.

5. Solicit feedback

Have another individual or individuals read your essays critically and provide feedback.  Your mentor can be an ideal person to provide that feedback; alternatively, you might try a university writing center or your peers. 

6. Revise and finalize your essay

Using the feedback and your own thoughts while reading the essay, edit it further until it is a polished product.  Be sure to proofread, check formatting, and make sure that all aspects of the essay prompt are clearly and thoroughly addressed.

Statement of Purpose Do’s and Don’ts

Here are some recommended elements to include, strategies to try, and recommended elements or strategies to avoid. 1,3

• Do emphasize your individual strengths
• Do customize each statement to the program that you are submitting it to
• Do provide specific examples of relevant experiences (such as research, coursework, etc.)
• Do thoroughly address all aspects of the essay prompt
• Do use clear topic sentences, connective words or phrases, and paragraph transitions (for more information, please see the improving scientific writing section of this website)
• Do consider emphasizing your fit to the program that you are applying to
• Do consider discussing faculty mentors of interest

Dont’s

• Don’t use jokes, humor, or try to be funny
• Don’t excessively self-disclose personal problems
• Don’t be very general or vague in your research interests
• Don’t include complaints and criticisms
• Don’t use clichés such as “since my childhood I have always been interested in” or “I just want to help everyone”, unless you can genuinely and convincingly use them

Financial Aid, Fellowships, and Scholarship Application Essays

As you complete your graduate applications, you might also consider applying for financial aid or some sort of graduate research fellowship such as the Ford Foundation Fellowship or the National Science Foundation Graduate Research Fellowship .  Such fellowships typically require a background statement that is similar in some aspects to the statement of purpose. 

Workshops and Downloadable Resources

• For in-person discussion of the process of applying to graduate programs in psychology, neuroscience, and related fields, please consider attending this department’s “Paths to PhDs” workshop and other related events (for dates and times, please check the undergraduate workshops calendar).
• Tips for Applying to Graduate Programs in Psychology (a brief summary) [ PDF ]

Further Resources

How-To Videos     

• Applying to Grad School Videos

Recommended Reading

• American Psychological Association (2007). Getting in: a step-by-step plan for gaining admission to graduate school in psychology .  Washington, DC: American Psychological Association.
• Keith-Spiegel, P., & Wiederman, M. W. (2000). The complete guide to graduate school admission: psychology, counseling, and related professions . Mahwah, NJ: Erlbaum.
• Slideshow guide to writing winning statements of purpose from UCLA
• Guide to writing statements of purpose from Purdue Online Writing Lab
• Tips for writing the statement of purpose from UC Berkeley
• 10 tips for writing statements of purpose from USC
• 11 tips for writing powerful statements of purpose from CrunchPrep.com
• Choosing a graduate program from the Association for Psychological Science
• Smart shopping for psychology doctoral programs [PDF]

APA Videos on Graduate Applications

• Preparing and applying for graduate school in psychology [12-part video series]
• Preparing and applying for graduate school in psychology [video slides in PDF format]
• UCSD Graduate Division Statement of Purpose Prompt
• UCSD Career Center Graduate Application Process
• UCSD OASIS Language and Writing Program
• UCSD Writing Programs and Resources
• UCSD Muir College Writing Hub
• UCSD Writing Hub

1  American Psychological Association (2007).  Getting in: a step-by-step plan for gaining admission to graduate school in psychology . 

2  norcross, j. c., & hogan, t. p. (2016).  preparing and applying for graduate school in psychology: 12 modules. american psychological association [video workshop]., 3  keith-spiegel, p., & wiederman, m. w. (2000). the complete guide to graduate school admission: psychology, counseling, and related professions . psychology press., 4  rutgers university camden college of arts and sciences.  writing a personal statement ., prepared by s. c. pan for ucsd psychology, graphic adapted with permission from leoncastro under creative commons attribution-share alike 4.0 international license..

• Finding and Choosing Graduate Programs of Interest
• Timelines for the Graduate Application Process
• Applicant Qualifications, Admissions Criteria, and Acceptance Rates
• Requesting Letters of Recommendation
• Preparing for the Graduate Record Examination
• Graduate Admissions Interviews
• Applying to Clinical Psychology Programs
• Applying to Medical School and Professional Health Programs
• Accepting Graduate Admissions Offers

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How to Write a Statement of Purpose

Last Updated: February 26, 2024 Fact Checked

This article was co-authored by Stacy Blackman . Stacy Blackman is an Admissions Consultant and the Founder of Stacy Blackman Consulting (SBC), a company that specializes in consulting individuals who want to earn Master of Business Administration (MBA) degrees. SBC offers a video series, runs live and virtual workshops, and has a publishing arm, with 25+ e-guides covering different aspects of the MBA admissions process. Stacy has professional experience working in private equity at Prudential Capital Group, launching Stryke Club, and evaluating businesses as a Resident Entrepreneur at idealab!. She earned a BS in Economics from the Wharton School at the University of Pennsylvania and an MBA from the Kellogg Graduate School of Management at Northwestern University. There are 7 references cited in this article, which can be found at the bottom of the page. This article has been fact-checked, ensuring the accuracy of any cited facts and confirming the authority of its sources. This article has been viewed 1,394,062 times.

If you're applying to grad school, you'll probably have to write a statement of purpose. Usually two or three pages in length, your statement of purpose can make or break your application. If you focus on conveying your interests and experiences using specific, vivid details, however, you can create a statement of purpose that stands out and excites admissions committees.

Creating an Outline

• Brainstorm particular factors that led to your decision to pursue graduate study. Make these as interesting as possible, but truthful and believable.
• For instance, maybe your interest in studying Italian grew out of that time you got stranded at the airport in Rome for 24 hours. Or maybe you decided to study entomology because you can remember your grandparents telling stories about how devastating the boll weevil infestations were.

• Your undergraduate thesis, senior project, or other major research work.
• Time interning in a lab, with a cultural foundation, etc.
• Any publications you have produced or contributed to.
• Major presentations, talks, posters, or exhibits you have been involved in.

• Do your research. Study the webpages of the department you are interested in applying to as well as its faculty members. Their research interests don’t have to be exactly the same as yours, but they should be related.

Drafting Your Statement

• You can pose interests as a question. This makes your writing engaging, and shows your ability to formulate research questions.
• For instance, you might write something like “the question I keep turning to in my research is: How did gender-based concerns shape the epistolary novel and related genres in eighteenth-century France?”

• For instance, write something more than “I gained significant experience as an intern in a chemical engineering lab that I will apply to my graduate study.”
• Instead, try something like “While interning at the UC Berkeley Chemical Engineering Lab, I discovered a new method for crystallizing citric acid. In my article published in the New England Journal of Chemistry, I explained how this can potentially transform the industrial production of this compound. I intend to pursue research on these applications during my graduate study.”
• Don’t be afraid to use the technical lingo of your field. Remember you are writing to your peers who want to know you are knowledgeable.

• This means don't settle for something like “As an undergraduate, I excelled academically.”
• Instead, show specific evidence of your accomplishments: “A $2000 grant from the Louisiana Historical Society to fund my research on material culture in Antebellum African American daily life. The senior thesis I wrote reporting my findings earned the LSU Library Undergraduate Research Award.”

• If you don’t yet have anyone specific in mind, that’s ok. Instead, you can mention the department’s or university’s strengths and how you would benefit from them: “As a practicing translator, I would enthusiastically contribute to UD’s Center for Intercultural Communications.”
• Be honest in talking about your interests, and don’t feel as though you can only discuss working with big names.
• Keep in mind that sometimes the most famous professors in a department might not work with many graduate students.

• For instance, you might say “After completing my undergraduate degree, I spent two years as an assistant to the Port Authority of New York and New Jersey, an experience that will inform my graduate studies in public administration.”
• If you have an academic issue to address, try something like “After selecting my senior research topic, my sense of focus was heightened. My GPA increased significantly, and I received a High Pass on my senior thesis.”

• If the application specifically asks you to write a statement that is less than 500 words or more than 1000, however, follow the directions.

Reviewing Your Statement

• Mark any problem spots as you read your statement of purpose outloud, then revise them.

• If they have any suggestions to improve your statement, revise it and ask them to read it again.

• Don’t rely on your word processor’s spelling and grammar check tools, since they might not catch everything.

• If you have multiple applications, make sure that you’ve matched the right statement of purpose with the right application. You don’t want to send in a statement of purpose that mentions the wrong school!

How Do You Write a Statement Of Purpose For Grad School?

Sample Statement

Expert Q&A

You Might Also Like

• ↑ https://www.esu.edu/writing-studio/guides/hook.cfm
• ↑ https://grad.berkeley.edu/admissions/apply/statement-purpose/
• ↑ https://caw.ceu.edu/writing-a-statement-of-purpose
• ↑ https://caw.ceu.edu/writing-statement-purpose
• ↑ https://grad.ucla.edu/asis/agep/advsopstem.pdf
• ↑ https://education.uw.edu/sites/default/files/admissions/docs/Tips%20on%20Writing%20a%20Successful.pdf
• ↑ https://writingcenter.unc.edu/tips-and-tools/editing-and-proofreading/

About This Article

To write a statement of purpose, start by explaining what led you to pursue graduate study in your chosen field. Then, highlight your specific interests and undergraduate achievements, using specific examples, like awards you received. Next, be specific about why you want to attend the program, and provide names of professors or laboratories you want to work in and why you'd be an asset to them. Finally, if you’ve taken time off since college, describe what you’ve learned during this time and how it will inform your graduate studies. In general, try to keep your statement between 500 and 1,000 words. To learn how to outline and edit your statement, keep reading! Did this summary help you? Yes No

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Informative Essay — Purpose, Structure, and Examples

What is informative writing?

Informative writing educates the reader about a certain topic. An informative essay may explain new information, describe a process, or clarify a concept. The provided information is objective, meaning the writing focuses on presentation of fact and should not contain personal opinion or bias.

Informative writing includes description, process, cause and effect, comparison, and problems and possible solutions:

Describes a person, place, thing, or event using descriptive language that appeals to readers’ senses

Explains the process to do something or how something was created

Discusses the relationship between two things, determining how one ( cause ) leads to the other ( effect ); the effect needs to be based on fact and not an assumption

Identifies the similarities and differences between two things; does not indicate that one is better than the other

Details a problem and presents various possible solutions ; the writer does not suggest one solution is more effective than the others

Purpose of informative writing

The purpose of an informative essay depends upon the writer’s motivation, but may be to share new information, describe a process, clarify a concept, explain why or how, or detail a topic’s intricacies.

Informative essays may introduce readers to new information .

Summarizing a scientific/technological study

Outlining the various aspects of a religion

Providing information on a historical period

Describe a process or give step-by-step details of a procedure.

How to write an informational essay

How to construct an argument

How to apply for a job

Clarify a concept and offer details about complex ideas.

Explain why or how something works the way that it does.

Describe how the stock market impacts the economy

Illustrate why there are high and low tides

Detail how the heart functions

Offer information on the smaller aspects or intricacies of a larger topic.

Identify the importance of the individual bones in the body

Outlining the Dust Bowl in the context of the Great Depression

Explaining how bees impact the environment

How to write an informative essay

Regardless of the type of information, the informative essay structure typically consists of an introduction, body, and conclusion.

Introduction

Background information

Explanation of evidence

Restated thesis

Review of main ideas

Closing statement

Informative essay introduction

When composing the introductory paragraph(s) of an informative paper, include a hook, introduce the topic, provide background information, and develop a good thesis statement.

If the hook or introduction creates interest in the first paragraph, it will draw the readers’ attention and make them more receptive to the essay writer's ideas. Some of the most common techniques to accomplish this include the following:

Emphasize the topic’s importance by explaining the current interest in the topic or by indicating that the subject is influential.

Use pertinent statistics to give the paper an air of authority.

A surprising statement can be shocking; sometimes it is disgusting; sometimes it is joyful; sometimes it is surprising because of who said it.

An interesting incident or anecdote can act as a teaser to lure the reader into the remainder of the essay. Be sure that the device is appropriate for the informative essay topic and focus on what is to follow.

Directly introduce the topic of the essay.

Provide the reader with the background information necessary to understand the topic. Don’t repeat this information in the body of the essay; it should help the reader understand what follows.

Identify the overall purpose of the essay with the thesis (purpose statement). Writers can also include their support directly in the thesis, which outlines the structure of the essay for the reader.

Informative essay body paragraphs

Each body paragraph should contain a topic sentence, evidence, explanation of evidence, and a transition sentence.

A good topic sentence should identify what information the reader should expect in the paragraph and how it connects to the main purpose identified in the thesis.

Provide evidence that details the main point of the paragraph. This includes paraphrasing, summarizing, and directly quoting facts, statistics, and statements.

Explain how the evidence connects to the main purpose of the essay.

Place transitions at the end of each body paragraph, except the last. There is no need to transition from the last support to the conclusion. A transition should accomplish three goals:

Tell the reader where you were (current support)

Tell the reader where you are going (next support)

Relate the paper’s purpose

Informative essay conclusion

Incorporate a rephrased thesis, summary, and closing statement into the conclusion of an informative essay.

Rephrase the purpose of the essay. Do not just repeat the purpose statement from the thesis.

Summarize the main idea found in each body paragraph by rephrasing each topic sentence.

End with a clincher or closing statement that helps readers answer the question “so what?” What should the reader take away from the information provided in the essay? Why should they care about the topic?

Informative essay example

The following example illustrates a good informative essay format:

Get science-backed answers as you write with Paperpal's Research feature

How to Write an Essay Introduction (with Examples)   

The introduction of an essay plays a critical role in engaging the reader and providing contextual information about the topic. It sets the stage for the rest of the essay, establishes the tone and style, and motivates the reader to continue reading. 

Table of Contents

What is an essay introduction , what to include in an essay introduction, how to create an essay structure , step-by-step process for writing an essay introduction , how to write an introduction paragraph , how to write a hook for your essay , how to include background information , how to write a thesis statement .

• Argumentative Essay Introduction Example: 
• Expository Essay Introduction Example 

Literary Analysis Essay Introduction Example

Check and revise – checklist for essay introduction , key takeaways , frequently asked questions .

An introduction is the opening section of an essay, paper, or other written work. It introduces the topic and provides background information, context, and an overview of what the reader can expect from the rest of the work. 1 The key is to be concise and to the point, providing enough information to engage the reader without delving into excessive detail. 

The essay introduction is crucial as it sets the tone for the entire piece and provides the reader with a roadmap of what to expect. Here are key elements to include in your essay introduction: 

• Hook : Start with an attention-grabbing statement or question to engage the reader. This could be a surprising fact, a relevant quote, or a compelling anecdote. 
• Background information : Provide context and background information to help the reader understand the topic. This can include historical information, definitions of key terms, or an overview of the current state of affairs related to your topic. 
• Thesis statement : Clearly state your main argument or position on the topic. Your thesis should be concise and specific, providing a clear direction for your essay. 

Before we get into how to write an essay introduction, we need to know how it is structured. The structure of an essay is crucial for organizing your thoughts and presenting them clearly and logically. It is divided as follows: 2  

• Introduction:  The introduction should grab the reader’s attention with a hook, provide context, and include a thesis statement that presents the main argument or purpose of the essay.  
• Body:  The body should consist of focused paragraphs that support your thesis statement using evidence and analysis. Each paragraph should concentrate on a single central idea or argument and provide evidence, examples, or analysis to back it up.  
• Conclusion:  The conclusion should summarize the main points and restate the thesis differently. End with a final statement that leaves a lasting impression on the reader. Avoid new information or arguments. 

Here’s a step-by-step guide on how to write an essay introduction: 

• Start with a Hook : Begin your introduction paragraph with an attention-grabbing statement, question, quote, or anecdote related to your topic. The hook should pique the reader’s interest and encourage them to continue reading. 
• Provide Background Information : This helps the reader understand the relevance and importance of the topic. 
• State Your Thesis Statement : The last sentence is the main argument or point of your essay. It should be clear, concise, and directly address the topic of your essay. 
• Preview the Main Points : This gives the reader an idea of what to expect and how you will support your thesis. 
• Keep it Concise and Clear : Avoid going into too much detail or including information not directly relevant to your topic. 
• Revise : Revise your introduction after you’ve written the rest of your essay to ensure it aligns with your final argument. 

Here’s an example of an essay introduction paragraph about the importance of education: 

Education is often viewed as a fundamental human right and a key social and economic development driver. As Nelson Mandela once famously said, “Education is the most powerful weapon which you can use to change the world.” It is the key to unlocking a wide range of opportunities and benefits for individuals, societies, and nations. In today’s constantly evolving world, education has become even more critical. It has expanded beyond traditional classroom learning to include digital and remote learning, making education more accessible and convenient. This essay will delve into the importance of education in empowering individuals to achieve their dreams, improving societies by promoting social justice and equality, and driving economic growth by developing a skilled workforce and promoting innovation. 

This introduction paragraph example includes a hook (the quote by Nelson Mandela), provides some background information on education, and states the thesis statement (the importance of education). 

This is one of the key steps in how to write an essay introduction. Crafting a compelling hook is vital because it sets the tone for your entire essay and determines whether your readers will stay interested. A good hook draws the reader in and sets the stage for the rest of your essay.  

• Avoid Dry Fact : Instead of simply stating a bland fact, try to make it engaging and relevant to your topic. For example, if you’re writing about the benefits of exercise, you could start with a startling statistic like, “Did you know that regular exercise can increase your lifespan by up to seven years?” 
• Avoid Using a Dictionary Definition : While definitions can be informative, they’re not always the most captivating way to start an essay. Instead, try to use a quote, anecdote, or provocative question to pique the reader’s interest. For instance, if you’re writing about freedom, you could begin with a quote from a famous freedom fighter or philosopher. 
• Do Not Just State a Fact That the Reader Already Knows : This ties back to the first point—your hook should surprise or intrigue the reader. For Here’s an introduction paragraph example, if you’re writing about climate change, you could start with a thought-provoking statement like, “Despite overwhelming evidence, many people still refuse to believe in the reality of climate change.” 

Including background information in the introduction section of your essay is important to provide context and establish the relevance of your topic. When writing the background information, you can follow these steps: 

• Start with a General Statement:  Begin with a general statement about the topic and gradually narrow it down to your specific focus. For example, when discussing the impact of social media, you can begin by making a broad statement about social media and its widespread use in today’s society, as follows: “Social media has become an integral part of modern life, with billions of users worldwide.” 
• Define Key Terms : Define any key terms or concepts that may be unfamiliar to your readers but are essential for understanding your argument. 
• Provide Relevant Statistics:  Use statistics or facts to highlight the significance of the issue you’re discussing. For instance, “According to a report by Statista, the number of social media users is expected to reach 4.41 billion by 2025.” 
• Discuss the Evolution:  Mention previous research or studies that have been conducted on the topic, especially those that are relevant to your argument. Mention key milestones or developments that have shaped its current impact. You can also outline some of the major effects of social media. For example, you can briefly describe how social media has evolved, including positives such as increased connectivity and issues like cyberbullying and privacy concerns. 
• Transition to Your Thesis:  Use the background information to lead into your thesis statement, which should clearly state the main argument or purpose of your essay. For example, “Given its pervasive influence, it is crucial to examine the impact of social media on mental health.” 

A thesis statement is a concise summary of the main point or claim of an essay, research paper, or other type of academic writing. It appears near the end of the introduction. Here’s how to write a thesis statement: 

• Identify the topic:  Start by identifying the topic of your essay. For example, if your essay is about the importance of exercise for overall health, your topic is “exercise.” 
• State your position:  Next, state your position or claim about the topic. This is the main argument or point you want to make. For example, if you believe that regular exercise is crucial for maintaining good health, your position could be: “Regular exercise is essential for maintaining good health.” 
• Support your position:  Provide a brief overview of the reasons or evidence that support your position. These will be the main points of your essay. For example, if you’re writing an essay about the importance of exercise, you could mention the physical health benefits, mental health benefits, and the role of exercise in disease prevention. 
• Make it specific:  Ensure your thesis statement clearly states what you will discuss in your essay. For example, instead of saying, “Exercise is good for you,” you could say, “Regular exercise, including cardiovascular and strength training, can improve overall health and reduce the risk of chronic diseases.” 

Examples of essay introduction 

Here are examples of essay introductions for different types of essays: 

Argumentative Essay Introduction Example:  

Topic: Should the voting age be lowered to 16? 

“The question of whether the voting age should be lowered to 16 has sparked nationwide debate. While some argue that 16-year-olds lack the requisite maturity and knowledge to make informed decisions, others argue that doing so would imbue young people with agency and give them a voice in shaping their future.” 

Expository Essay Introduction Example  

Topic: The benefits of regular exercise 

“In today’s fast-paced world, the importance of regular exercise cannot be overstated. From improving physical health to boosting mental well-being, the benefits of exercise are numerous and far-reaching. This essay will examine the various advantages of regular exercise and provide tips on incorporating it into your daily routine.” 

Text: “To Kill a Mockingbird” by Harper Lee 

“Harper Lee’s novel, ‘To Kill a Mockingbird,’ is a timeless classic that explores themes of racism, injustice, and morality in the American South. Through the eyes of young Scout Finch, the reader is taken on a journey that challenges societal norms and forces characters to confront their prejudices. This essay will analyze the novel’s use of symbolism, character development, and narrative structure to uncover its deeper meaning and relevance to contemporary society.” 

• Engaging and Relevant First Sentence : The opening sentence captures the reader’s attention and relates directly to the topic. 
• Background Information : Enough background information is introduced to provide context for the thesis statement. 
• Definition of Important Terms : Key terms or concepts that might be unfamiliar to the audience or are central to the argument are defined. 
• Clear Thesis Statement : The thesis statement presents the main point or argument of the essay. 
• Relevance to Main Body : Everything in the introduction directly relates to and sets up the discussion in the main body of the essay. 

Writing a strong introduction is crucial for setting the tone and context of your essay. Here are the key takeaways for how to write essay introduction: 3  

• Hook the Reader : Start with an engaging hook to grab the reader’s attention. This could be a compelling question, a surprising fact, a relevant quote, or an anecdote. 
• Provide Background : Give a brief overview of the topic, setting the context and stage for the discussion. 
• Thesis Statement : State your thesis, which is the main argument or point of your essay. It should be concise, clear, and specific. 
• Preview the Structure : Outline the main points or arguments to help the reader understand the organization of your essay. 
• Keep it Concise : Avoid including unnecessary details or information not directly related to your thesis. 
• Revise and Edit : Revise your introduction to ensure clarity, coherence, and relevance. Check for grammar and spelling errors. 
• Seek Feedback : Get feedback from peers or instructors to improve your introduction further. 

The purpose of an essay introduction is to give an overview of the topic, context, and main ideas of the essay. It is meant to engage the reader, establish the tone for the rest of the essay, and introduce the thesis statement or central argument.  

An essay introduction typically ranges from 5-10% of the total word count. For example, in a 1,000-word essay, the introduction would be roughly 50-100 words. However, the length can vary depending on the complexity of the topic and the overall length of the essay.

An essay introduction is critical in engaging the reader and providing contextual information about the topic. To ensure its effectiveness, consider incorporating these key elements: a compelling hook, background information, a clear thesis statement, an outline of the essay’s scope, a smooth transition to the body, and optional signposting sentences.  

The process of writing an essay introduction is not necessarily straightforward, but there are several strategies that can be employed to achieve this end. When experiencing difficulty initiating the process, consider the following techniques: begin with an anecdote, a quotation, an image, a question, or a startling fact to pique the reader’s interest. It may also be helpful to consider the five W’s of journalism: who, what, when, where, why, and how.   For instance, an anecdotal opening could be structured as follows: “As I ascended the stage, momentarily blinded by the intense lights, I could sense the weight of a hundred eyes upon me, anticipating my next move. The topic of discussion was climate change, a subject I was passionate about, and it was my first public speaking event. Little did I know , that pivotal moment would not only alter my perspective but also chart my life’s course.” 

Crafting a compelling thesis statement for your introduction paragraph is crucial to grab your reader’s attention. To achieve this, avoid using overused phrases such as “In this paper, I will write about” or “I will focus on” as they lack originality. Instead, strive to engage your reader by substantiating your stance or proposition with a “so what” clause. While writing your thesis statement, aim to be precise, succinct, and clear in conveying your main argument.  

To create an effective essay introduction, ensure it is clear, engaging, relevant, and contains a concise thesis statement. It should transition smoothly into the essay and be long enough to cover necessary points but not become overwhelming. Seek feedback from peers or instructors to assess its effectiveness. 

References  

• Cui, L. (2022). Unit 6 Essay Introduction.  Building Academic Writing Skills . 
• West, H., Malcolm, G., Keywood, S., & Hill, J. (2019). Writing a successful essay.  Journal of Geography in Higher Education ,  43 (4), 609-617. 
• Beavers, M. E., Thoune, D. L., & McBeth, M. (2023). Bibliographic Essay: Reading, Researching, Teaching, and Writing with Hooks: A Queer Literacy Sponsorship. College English, 85(3), 230-242. 

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• The Scientist University

How to Write a Good Introduction Section

A strong narrative is as integral a part of science writing as it is for any other form of communication..

Nathan Ni holds a PhD from Queens University. He is a science editor for The Scientist’s Creative Services Team who strives to better understand and communicate the relationships between health and disease.

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Learn about our editorial policies.

First impressions are important. Scientists need to make their work stand out among a sea of others. However, many mistakenly believe that first impressions are formed based only on titles and abstracts. In actuality, the introduction section is critical to making a real impression on the audience. The introduction is where authors outline their research topic and describe their study. It is where they provide background information and showcase their writing and argumentation styles. For these reasons, the introduction engages the audience in a deeper way than the formalities and rigidities of the title and abstract can afford. To use a fishing analogy: if the title and the abstract serve as the hook and the bait, then the introduction is the process of actually reeling the fish into the boat.

Good Introductions Are Important Guides

In contrast to the constraints placed on the title and abstract, the introduction is the first real opportunity for the scientist to engage with their audience and showcase and convey their passions and motivations for the study in question. This opportunity is somewhat of a double-edged sword. Study authors inevitably have a treasure trove of knowledge and expertise when it comes to their projects and their fields. However, they must remember that the audience does not necessarily have this background information—and that they are only engaging with their audience for a finite amount of time. Despite the urge to excitedly write about all of the different aspects and intricacies of the project, it is very important that authors keep their introductions simple and well organized. 

Therefore, the introduction should move from broad scopes to narrow focuses as the audience reads further. The author should direct the reader along this journey, focusing on topics with direct relevance to what was investigated in the study. A broad fact introduced early on should be linked or paired with a more specific fact along the same lines of thought, eventually culminating in how this information led to the motivation behind the study itself. It is vital to not go off on tangents or talk about things that are too esoteric. A confused audience is an audience that tends not to read further.

Applying Common Principles Across Well-Known and Niche Subjects

Writers can apply these principles in more specialized manuscripts focusing on a single entity rather than a well-known pathology. Consider the following example from a manuscript by cell biologist Luis R. Cruz-Vera’s research team from the University of Alabama in Huntsville, published in the Journal of Biological Chemistry. 1

Here, they divide the opening paragraph of their introduction into four distinct sections. First, they explain what ribosome arresting peptides (RAPs) are and what they do.

Ribosome arresting peptides (RAPs) are nascent polypeptides that act in cis on the translating ribosome to control the expression of genes by inducing ribosome arrest during translation elongation or termination. RAPs commonly sense external forces or low molecular weight compounds in the environment that spatially and temporally contribute to the expression of genes. 

Then they introduce the two different types of RAPs.

RAPs such as SecM that sense external forces on the ribosome are typically large, because these nascent peptides have a domain that functions outside of the ribosome. In contrast, those that sense small molecules inside of the ribosome, such as TnaC are smaller. 

They describe how each type works via a different mechanism.

Typically, larger RAPs interact with cellular factors that can control their capacity for arresting ribosomes. Because of their size and proximity to ribosomal components, large RAPs clearly show two structural domains, a sensor domain and an arresting domain. At the moment of the arrest for the large RAPs, the sensor domain is located outside the ribosome exit tunnel, whereas the arresting domain remains inside the tunnel. The short RAPs currently characterized interact with the compounds that they sense by using the ribosome exit tunnel as a binding surface. For these short RAPs, it has been determined that conserved amino acid residues are necessary to induce arrest by either directly binding the effector molecule or by acting at the peptidyl-transferase center (PTC) during ribosome arrest. 

And finally, they conclude by highlighting a knowledge gap in how small RAPs operate versus what is already known about large RAPs.

However, because the size of short RAPs ranges from only a few to a couple of dozen amino acids, as in the case of TnaC, it has remained unclear whether short RAPs are constituted by the two independent sensor and stalling domains, as it has been observed with larger RAPs.

In this way, the authors make a natural progression from “why this topic is important” to “what is known about this topic,” setting the stage for “what is unknown about this topic and why it should be studied.” 

Gradually Moving from Broad to Narrow

These principles can be further transferred towards the introductory section as a whole. The first paragraph should serve as an introduction to the field and the topic. The middle paragraph(s) provide exposition and detail regarding what is known and unknown, and what has already been done and still remains to do, and the final paragraph outlines the study and its principle findings, providing a transition into either the materials and methods or the results section. 

For example, this work by radiation oncologist Eric Deutsch’s group at Université Paris-Saclay, published in PLoS One , 2 opens by succinctly explaining a scientific problem: “ the threat of extensive dispersion of radioactive isotopes within populated areas that would have an unfortunate effect on human health has increased drastically .” It then offers the call to action necessitated by this problem: “ the development of a decorporating agent capable of effectively mitigating the effects of a wide range of isotopes is critical .”

In the next two paragraphs, the study authors provide information on how and why dispersion of radioactive isotopes are a problem—“ the FDA has approved only three compounds (only one of which is used as a preventative therapy) for the treatment of exposure to specific radioactive elements ”—and highlights the strengths and weaknesses of what is currently available. They then introduce the focal point of their own work, chitosan@DOTAGA, within this context, explaining its potential as a solution to the problem they previously introduced: “ After oral administration to rodents over several days, no signs of acute or chronic toxicity were observed, and DOTAGA did not enter the blood stream and was fully eliminated from the gastrointestinal tract within 24 hours of administration. ”

Finally, the introduction concludes by listing the study objective—“ explore the potential of this polymer for use in the decorporation of a wide range of radioactive isotopes ”—and the motivations and rationale behind the study objective—“ there are no suitable countermeasures available for uranium poisoning. […] This innovative approach aims to directly chelate the radioactive cations, specifically uranium, within the gastrointestinal tract prior to their systemic absorption, which ensures their prompt elimination and mitigation of the associated toxicities. ”

The Introduction Engages with the Reader

The introduction section is often overlooked in favor of the title and the abstract, but it serves two important functions. First, it gives the audience all of the information that it needs to contextualize the yet-to-be-presented data within the context of the problem that needs to be solved or the scientific question that needs to be addressed. Second, and more importantly, it justifies the importance of the study, of its initiative, rationale, and purpose. The introduction is the author’s best—and arguably only real—opportunity to convince the audience that their study is worth reading.  

Looking for more information on scientific writing? Check out  The Scientist’s   TS SciComm  section. Looking for some help putting together a manuscript, a figure, a poster, or anything else?    The Scientist’s   Scientific Services  may have the professional help that you need.

• Judd HNG, et al. Functional domains of a ribosome arresting peptide are affected by surrounding nonconserved residues . J Biol Chem . 2024;300(3):105780.
• Durand A, et al. Enhancing radioprotection: A chitosan-based chelating polymer is a versatile radioprotective agent for prophylactic and therapeutic interventions against radionuclide contamination . PLoS One . 2024;19(4):e0292414.

Related community Research Resources

Building a Scientific Narrative

Where Books Meet Bacteria

The Fundamentals of Academic Science Writing

Narrative Essays

Narrative: The spoken or written account of connected events; a story

Narrative Introductions

The introduction of a narrative essay sets the scene for the story that follows. Interesting introductions—for any kind of writing—engage and draw readers in because they want to know more.

Since narratives tell a story and involve events, the introduction of a narrative quite often starts in the middle of the action in order to bring the reader into the story immediately, as shown in examples 1, 3, and 5 below. Other effective introductions briefly provide background for the point of the story—often the lesson learned—as in 4 below and the first example on the reverse side.

Below are some strategies for writing effective openings. Remember your introduction should be interesting and draw your reader in. It should make your audience want to read more. If it's a person , begin with a description of the person and then say why that person mattered. If it's an event , begin with the action or begin by reflecting back on why the event mattered, then go into the narrative.

• "Potter...take off!" my coach yelled as I was cracking yet another joke during practice.
• Why do such a small percentage of high school athletes play Division One sports?
• It was a cold, rainy night, under the lights on the field. I lined up the ball on the penalty line under the wet grass. After glancing up at the tied score, I stared into the goalkeeper's eyes.
• My heart pounds in my chest. My stomach full of nervous butterflies. I hear the crowd talking and names being cheered.
• Slipping the red and white uniform over my head for the first time is a feeling I will never forget.
• "No football." Those words rang in my head for hours as I thought about what a stupid decision I had made three nights before.
• "SNAP!" I heard the startling sound of my left knee before I ever felt the pain.
• According to the NCAA, there are over 400,000 student-athletes in the United States.

Narrative Story

• Unified: Ensure all actions in your story develop a central idea or argument.
• Interesting: Draw your readers into your scene(s), making them feel as if they're experiencing them first-hand.
• Coherent: Indicate changes in time, location, and characters clearly (even if your story is not chronological).
• Climactic: Include a moment (the climax) when your ending is revealed or the importance of events is made clear.
• Remember the 5 W's : Who? What? When? Where? Why?
• Write vividly : Include significant sensory information in the scene (sight, sound, touch, smell, taste) to make readers feel they are there
• Develop " Thick Descriptions "

Clifford Geertz describes thick descriptions as accounts that include not only facts but also commentary and interpretation . The goal is to vividly describe an action or scene, often through the use of metaphors, analogies, and other forms of interpretation that can emote strong feelings and images in your readers' minds.

"The flatness of the Delta made the shack, the quarters, and the railroad tracks nearby seem like some tabletop model train set. Like many Mississippi shacks, this one looked as if no one had lived there since the birth of the blues. Four sunflowers leaned alongside a sagging porch. When the front door creaked open, cockroaches bigger than pecans scurried for cover [...] walls wept with mildew."

—from Bruce Watson's Freedom Summer

Narrative Checklist

• Does the story have a clear and unifying idea? If not, what could that idea be?
• If the story doesn't include a thesis sentence, is the unifying idea of the story clear without it?
• Is the story unified, with all the details contributing to the central idea?
• Is the story arranged chronologically? If not, is the organization of ideas and events still effective and clear?
• Do the transitions show the movement from idea to idea and scene to scene?
• Are there enough details?
• Is there dialogue at important moments?
• Is there a climax to the story—moment at which the action is resolved or a key idea is revealed?

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How to Write an Essay – Best Method Explained

B efore we dive into this article, we highly recommend you check out bestessaywriter.net if you are looking to get your essay written by highly qualified writers with over 30 years of experience. 

Are you passionate about a topic and eager to share it? Write an essay! Do you disagree with a common viewpoint and want to persuade others to see it your way? Write an essay! Are you required to submit a piece of writing to get into your dream college? Write an essay! 

Writing essays is a powerful way to express your thoughts, challenge prevailing opinions, and fulfill academic requirements. Whether you're driven by passion or necessity, crafting a well-thought-out essay can make a significant impact. 

The term "essay" broadly describes any written piece where the author presents their viewpoint on a topic. This can be academic, editorial, or even humorous in nature. Despite the vast number of approaches and topics available, successful essay writing generally adheres to a consistent framework. 

Good essays are structured effectively to guide the reader through the author's arguments and insights. Whether you're exploring complex theories or sharing personal experiences, a clear, logical structure is key to making your essay compelling and coherent. 

In the following sections, we'll dive into that framework and explain how you can apply it to your essays, regardless of their type. But first, let's begin with a basic overview of essay writing. 

How to Write an Essay 

If you are having trouble writing an essay, you can hire an essay writer from BestEssayWriter.net but if you want to learn how to write an essay on your own, we will lay down the exact steps in this guide.  

Steps to write an essay: 

• Generate Ideas and Choose a Type of Essay : Start by brainstorming potential topics and deciding on the type of essay you want to write, whether it's persuasive, descriptive, expository, or another style. 
• Outline Your Essay : Plan your essay by outlining each paragraph. This helps organize your thoughts and ensures a logical flow of information. 
• Write a Rough Draft : Begin with a rough draft, focusing on getting your ideas down on paper. Don't worry about perfect word choice or grammar at this stage. 
• Edit and Revise : After completing your rough draft, go back and refine it. Pay attention to details like word choice, sentence structure, and overall coherence. 
• Proofread : Finally, review your essay for any typos, errors, or other issues that might detract from your message. 

We'll explore each of these steps in more detail below, but first, let's focus on a crucial element of any effective essay: choosing the right topic. 

Crafting Your Essay's Thesis Statement 

Before you start writing your essay, there are three critical aspects to consider: 

• Thesis  
• Type  
• Audience  

Among these, the thesis is the most crucial. It represents the core argument or main point of your essay. For instance, Bertrand Russell's thesis in "In Praise of Idleness" argues that society overly prioritizes work, neglecting the value of leisure. 

Your thesis statement should encapsulate this central idea. It's what you want your readers to remember most when they finish reading. If you're struggling to define your thesis, ask yourself: "What's the one thing I want my readers to remember?" 

It's best to state your thesis early, ideally in the first few sentences, and to reiterate it throughout your essay, particularly in the conclusion. This repetition ensures that your central idea is clear and resonant. 

The rest of your essay should support this thesis. You can use various forms of evidence to bolster your argument, including empirical data, testimonials, logical reasoning, or persuasive language. The key is to consistently build upon your initial thesis without veering off into unrelated topics. 

The Essay-Writing Process 

Writing encompasses a range of formats, from essays and research papers to novels, poems, screenplays, and blog articles. No matter the format, following an efficient writing process is essential. Even if you begin with a stream-of-consciousness style for your rough draft, a structured system is crucial for revision and refinement. 

Here’s a five-step writing process recommended for essay writing:  

• Brainstorming : Start by gathering your thoughts. Based on your prompt or thesis, generate as many ideas as you can. This is your chance to think freely and note down everything that comes to mind, knowing you can later discard what doesn’t fit. 
• Preparing : In this stage, you filter and organize your ideas. Select those that best support your thesis and arrange them logically. This phase also involves outlining your essay’s structure and gathering resources for evidence. If your essay requires citations, now is the time to collect these, following the appropriate style guide (MLA, APA, or Chicago) depending on your academic or publication requirements. 
• Drafting : Now, you write your first draft. Don’t aim for perfection. The goal is to get your ideas down on paper. Focusing too much on perfecting each word can detract from the overall flow of your essay. 
• Revising : This involves multiple drafts. Here, refine your essay by enhancing word choice, clarity, and overall flow. Avoid common pitfalls like passive voice and run-on sentences. Tools like Grammarly can be particularly helpful in this stage, offering suggestions for sentence structure and clarity to ensure your writing is concise and readable. 
• Proofreading : After revising, the final step is proofreading. This is your chance to catch any misspellings, grammatical errors, or formatting issues. Using a tool like Grammarly’s AI-powered writing assistant can be beneficial for catching these common mistakes, providing instant feedback to refine your essay further. 

This structured approach helps maintain focus throughout the writing process, ensuring that each part of your essay contributes effectively to the whole. 

Essay Structure: An Overview 

The structure of an essay typically adheres to a simple format of introduction, body, and conclusion. However, the content within these sections is what truly makes an essay effective. 

Introduction : The introduction sets the stage for your essay. It follows general writing guidelines but places extra emphasis on presenting the thesis statement prominently, ideally within the first few sentences. By the end of your introductory paragraph, the reader should clearly understand the topic of your essay. Following conventional best practices for writing an introduction will ensure a strong start. 

Body Paragraphs : The body forms the bulk of your essay. Here, each paragraph supports your thesis with evidence. How you organize these paragraphs is crucial. In cases where arguments build on each other, a logical progression ensures clarity and enhances the reader's understanding. It's important to remember that the reader may not be as familiar with the subject as you are, so the structure should aid their comprehension. 

When writing an argumentative essay, the organization of points can vary. You might start with your own argument, presenting evidence before introducing opposing views, or you might begin by addressing the opposition's views and then refute them. The arrangement depends on the strategy you choose: 

• Aristotelian (Classical) : Focuses on establishing the validity of your position. 
• Rogerian : Acknowledges the opposing perspectives before presenting a middle ground. 
• Toulmin : Breaks down arguments into their fundamental parts, including counter-arguments and supporting evidence. 

For simpler essays, a straightforward approach can be effective: 

• Your Point : Clearly state your argument. 
• Counterpoint : Introduce opposing viewpoints. 
• Evidence : Provide evidence that supports your point and/or refutes the counterpoint. 

This basic framework ensures that your essay is not only structured and coherent but also persuasive and comprehensive. 

Conclusion: Wrapping Up Your Essay 

The conclusion of an essay serves to effectively summarize and reinforce your thesis, making it digestible and memorable for the reader. It's the final opportunity to solidify your arguments and leave a lasting impression. 

A good conclusion will: 

• Restate the Thesis : Reiterate your main argument to remind the reader of its importance and relevance. 
• Summarize Key Points : Briefly recap the major arguments or evidence presented in the body paragraphs to reinforce the thesis. 
• Offer Closure : Provide a final statement that signals the essay is coming to an end, often linking back to the broader implications of your argument. 

While it's tempting to introduce new ideas or fresh perspectives in the conclusion, it's important to avoid presenting new evidence or arguments that weren't previously discussed. Instead, you can: 

• Provide Context : Expand on the implications of your thesis in a broader context, suggesting areas for further exploration or the potential impact of your findings. 
• Reflect on the Journey : Acknowledge any changes in perspective or insights gained through the process of writing the essay. 

The conclusion should leave the reader with a clear understanding of your central thesis and the confidence that the essay has fully explored and supported that thesis. By effectively wrapping up your essay, you ensure that your ideas resonate with the reader long after they finish reading. 

The Five-Paragraph Essay: A Simple Structure 

The five-paragraph essay is a straightforward and efficient structure ideal for short, time-constrained writing tasks. This format is especially useful during exams or when a quick response is required. Here’s how it breaks down: 

• Introduction Paragraph : This is where you introduce the topic and present your thesis statement. The introduction sets the stage for the discussion and aims to grab the reader's interest. 
• Three Body Paragraphs : Each paragraph should focus on a single main idea that supports your thesis, elaborated with examples, facts, or arguments. This is the core section where you develop your thesis and make your case to the reader. 
• Conclusion Paragraph : The conclusion summarizes the main points and restates the thesis in light of the evidence presented. It should bring a sense of closure and completeness to the essay, reinforcing your initial argument and perhaps suggesting broader implications or future considerations. 

While the five-paragraph essay structure may not accommodate more complex or nuanced topics, its simplicity and clarity make it highly effective for straightforward subjects and settings where clarity and brevity are essential. This structure ensures that your essay is organized and coherent, making it easier for the reader to follow and understand your points quickly. 

Understanding Your Essay's Audience 

Knowing who will read your essay is crucial—it influences everything from the tone to the complexity of your language. Your audience can range from a teacher or admissions counselor to your peers or a broader internet audience. Each group has different expectations and preferences that should guide how you write. 

Formality : The level of formality required often depends on your readers. Academic and professional settings typically demand a formal tone, precise word choice, and a structured approach. In contrast, a blog post or a piece for your peers might allow for a more relaxed style. 

Language and Style : Consider the familiarity of your audience with the subject matter. This understanding will determine how much background information you need to provide and how complex your vocabulary should be. For example, technical jargon might be appropriate for a specialist audience but confusing for general readers. 

Use of Language Devices : Devices like emojis can enhance a casual piece by adding personality and aiding emotional expression. However, they are generally inappropriate in formal essays where they can seem unprofessional and out of place. 

Tailoring your essay to your audience not only makes your writing more effective but also ensures that it is received and understood as intended. Whether you’re drafting a formal research paper or a casual blog post, considering your audience’s expectations will lead to clearer, more effective communication. 

Exploring the Six Common Types of Essays 

Essays can vary significantly in style and purpose, often dictated by the assignment or the writer's intent. Understanding the different types of essays can enhance your ability to choose the most effective approach for your writing. Here are six common types of essays that you might encounter: 

Argumentative Essay 

Argumentative essays are foundational in academic settings, primarily aiming to assert and defend a position. These essays require you to present a strong case for your viewpoint, making them a staple in many school assignments, especially in college. 

Admissions Essay 

Used in college applications, admissions essays ask you to explain why you are interested in a particular school. This type of essay is your opportunity to communicate your passion, goals, and suitability for a college program. 

Persuasive Essay 

Similar to argumentative essays, persuasive essays aim to convince the reader of a specific viewpoint. However, the key difference lies in the intent; persuasive essays not only present an argument but also seek to persuade the reader to adopt this perspective, often through emotional appeal and logical reasoning. 

Compare-and-Contrast Essay 

This format is ideal for discussing two opposing viewpoints or different aspects of a topic, giving equal attention to each. Compare-and-contrast essays are excellent for exploring the similarities and differences between two subjects, providing a balanced view without bias toward one side. 

Personal Essay 

Personal essays are narrative in nature, often relaying anecdotes or personal experiences. Writers like David Sedaris excel in this form, offering stories that resonate on a personal level. While these essays may have a thesis, it is often more interpretive, reflecting personal growth or insights. 

Expository Essay 

Expository essays are informative, explaining a topic in detail to enhance the reader's understanding. Unlike argumentative or persuasive essays, they maintain an objective tone, presenting facts without personal bias. 

Each type of essay serves a different purpose and requires a specific approach. Whether you're arguing a point, sharing a personal story, or providing an objective explanation, understanding these distinctions can help you craft more effective, tailored content. 

Enhancing Your Essay Writing Skills 

Mastering the fundamentals .

To excel in essay writing, especially in academic settings, mastering the fundamentals is crucial. Understanding essay structure and the writing process is essential, but your ability to apply these concepts is what will truly make your essays stand out. Focus on developing your thesis logically and coherently, using an appropriate language style, and ensuring that your references and citations are reliable. For advanced tips that build on these basics, consider exploring more detailed guides on improving your essay skills. 

Getting Feedback 

One of the best ways to improve your writing is to seek feedback. Having someone else review your work can provide new insights and catch errors that you might have missed. This is because working on the same piece can lead to tunnel vision. If possible, exchange essays with a friend for mutual editing, utilize writing centers, or join online writing communities. If these options aren't available, taking a break and revisiting your work with fresh eyes can also be very beneficial. 

The Importance of Grammar and Form 

How you present your ideas can be as important as the ideas themselves. Even a strong, clear thesis can be undermined by poor grammar, confusing structure, or unclear writing. For essays that need to make a strong impact, consider tools like Grammarly Premium, which offers sentence restructuring for clarity, grammar corrections, and readability enhancements. These tools are also invaluable for non-native English speakers looking to refine their language skills. 

Focusing on these elements will not only improve the clarity and persuasiveness of your essays but also enhance your overall writing skills, making your arguments more compelling and your points clearer to your reader. 

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Exploring the art and craft of story

Narrative News

May 2, 2024, how to stop “performing” and write as only you can write, author, journalist and narrative teacher steve almond offers self-aware writing advice in a new "diy manual for the construction of stories".

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By Ruth Tam

The results of his efforts are described in his latest book, “Truth Is The Arrow, Mercy Is The Bow: A DIY Manual for the Construction of Stories.”

When I asked Almond, after publishing his book, if he likes talking about his failures, he said he prefers it to “tooting his own horn.”

“I’m not interested in the social media posts that are like, ‘Look at this beautiful sunset. Look at this beautiful family. I finished my book. I got a big award.’ I personally can’t really participate in that other than by being envious or skeptical,” he told me. “But if somebody tells me they’re struggling or they screwed something up or they’re feeling doubt or uncertainty, I can participate in that all day.”

While Almond offers tips for all kinds of writers, here is his most useful advice for journalists and writers of narrative non-fiction, gleaned from his book and our conversation.

Drop the performance

Vanity is often the root cause of the ailments that afflict creatives, whether that’s writer’s block, overwrought metaphors or run-on sentences.

“All bad decisions at the keyboard arise from insecurity,” Almond writes in “Truth Is The Arrow.”

When self-doubt creeps in, writers begin making decisions to soothe their ego rather than to serve the story. Instead of having a crystal-clear idea of whom they are writing about, what motivates them, what sabotages them and if they can be redeemed, writers shackled by insecurity wind up overthinking their position in the universe of other writers. Almond writes that they become mired in self-serving questions like ‘Will this metaphor impress the reader? Am I smart enough to pull this off? Funny enough? Deep enough?’

When you begin performing for the reader, or other writers, the story suffers. And when you publish, the universe of writers escalates in noise but it doesn’t gain dimension.

There is much to gain when you drop the facade of “Serious Investigative Journalist” or “Great Chronicler Of The Human Condition.” Instead of miming other writers, you can become something no one else can fully ape: yourself.

Steve Almond

“Voice is what emerges when you stop performing,” writes Almond. It’s “when your voice on the page flows from your voice off the page, its particular rhythms and vernacular and sensibility.”

Ideas, too, flow when you aren’t trying to mirror the work of others.

When you catch yourself preoccupied by what kind of article or book you should be writing, Almond writes that a more useful question to ask is What kind of article or book do I want to write?

Real curiosity and excitement lead to better questions, deeper inquiry and a richer story.

Own your writing decisions

In the Q&A section of his book, Almond admits he avoids telling people he is a writer. He prefers focusing instead on what he does. To that end, the term “word decider” feels more appropriate to him.

Almond’s preferred title underscores the fact that everything that shows up on the page or the screen is a personal choice made by the writer.

“Writing is decision-making,” he says in his book. “What word? Where to place the comma? How to shape the paragraph? Which characters to undress and in what manner? It’s relentless.”

Take chronology, for example. In his chapter on chronology, Almond poses two crucial and related questions for writers:

• Where, in the larger flow of events, have I chosen to enter the story?
• How did my central character arrive at this moment, and what’s at stake for her?

The same is true for characterization. Whether it’s indirect or direct, the facts we include in the description of a character, their life and their actions is a choice.

Almond goes even further, at one point, to say that storytelling is an act of seizure. When you write, you seize the right to share with the world your version of something that took place.

So make your writing decisions with intention. Whether you’ve decided to start a story with a childhood memory of the main character, or you’ve decided to include a description of how she styles her hair, it should be done with a purpose that feels obvious to the reader.

If you’re the one driving the story bus, set a course for an unforgettable destination, and invite the reader to join you by sharing the route you’re taking.

Tap into mercy

Most journalists and non-fiction writers can develop the skills to address the who, what, when, and where of a story. But often the trickiest question to answer is “Why?”

Answering the “why” of a story requires us to locate the motives of people we may not know or like.

It’s common to hear calls for empathy in journalism , which Lauren Kessler described in Nieman Storyboard in 2022, as “the ongoing challenge to try to understand another person’s point of view.”

But the word “empathy” only makes one appearance in Almond’s book. To him, the engine that powers understanding others is love. Love is expressed through writing when writers tap into mercy — to not just attempt to understand why someone acts a certain way, but to avoid issuing a verdict.

Almond is quick to clarify that writing mercifully doesn’t mean that you can’t arbitrate the truth of what someone has said. It also doesn’t mean that you grant your subjects moral absolution.

“Mercy is the bow and truth is the arrow,” Almond told me, echoing his book’s title. “Your intention is to travel as far into the truth as you can, which requires withholding judgment.

“That’s the best kind of journalism people can do,” he said. “It’s not designed to agitate or provoke or dig you deeper into whatever your dogma is. It’s actually supposed to morally complicate your worldview and make you feel like the person next to you has a rich, complex inner life that has something to do with yours.”

Documenting the lives of your subjects requires a commitment to telling the truth about them, Almond writes. And, he asks, “Is (your) compulsion to tell the truth stronger than (your) fear of the consequences?”

Telling the truth mercifully might require you to spend time understanding a person your readers disdain. In his book, Almond shares one of his favorite stories of how the novelist Claire Messud responded to a critic of her work. At the center of her 2014 novel, “The Woman Upstairs,” Messud constructed a bitter and furious protagonist named Nora. When Messud was asked by a critic if she would want to be friends with Nora, Messud dismissed the idea outright .

“If you’re reading to find friends, you’re in deep trouble,” Messud said. “We read to find life, in all its possibilities. The relevant question isn’t ‘Is this a potential friend for me?’ But ‘Is this character alive?’”

Messud’s story is a reminder, Almond writes, that your job isn’t to coddle your subjects or to present them in the most flattering light. It is to “witness and interrogate” who they are and what they do. Only then can you understand the “why” at the heart of their story.

Ruth Tam is a writer, illustrator and podcast host. A 2023 Nieman Fellow, her work has been published by NPR, The Washington Post and The New Yorker.

Further Reading

Steve almond and “bad stories: what the hell just happened to our country”, by christine mungai, a retired newspaper man finds a new writing voice in the solitude of wilderness, by chuck haga, the power and purpose of a writer’s voice, by madeline bodin.

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Guest Essay

I Was an Attorney at the D.A.’s Office. This Is What the Trump Case Is Really About.

By Rebecca Roiphe

Ms. Roiphe is a former assistant district attorney in the Manhattan District Attorney’s Office.

Now that the lawyers are laying out their respective theories of the case in the criminal prosecution of Donald Trump in New York, it would be understandable if people’s heads are spinning. The defense lawyers claimed this is a case about hush money as a legitimate tool in democratic elections, while the prosecutors insisted it is about “a criminal scheme to corrupt the 2016 presidential election.”

Yet this case is not really about election interference, nor is it a politically motivated attempt to criminalize a benign personal deal. Boring as it may sound, it is a case about business integrity.

It’s not surprising that the lawyers on both sides are trying to make this about something sexier. This is a narrative device used to make the jurors and the public side with them, but it has also created confusion. On the one hand, some legal experts claim that the conduct charged in New York was the original election interference. On the other hand, some critics think the criminal case is a witch hunt, and others claim it is trivial at best and at worst the product of selective prosecution.

As someone who worked in the Manhattan district attorney’s office and enforced the laws that Mr. Trump is accused of violating, I stand firmly in neither camp. It is an important and straightforward case, albeit workmanlike and unglamorous. In time, after the smoke created by lawyers has cleared, it will be easy to see why the prosecution is both solid and legitimate.

It would hardly make for a dramatic opening statement or cable news sound bite, but the case is about preventing wealthy people from using their businesses to commit crimes and hide from accountability. Manhattan prosecutors have long considered it their province to ensure the integrity of the financial markets. As Robert Morgenthau, a former Manhattan district attorney, liked to say , “You cannot prosecute crime in the streets without prosecuting crime in the suites.”

Lawmakers in New York, the financial capital of the world, consider access to markets and industry in New York a privilege for businesspeople. It is a felony to abuse that privilege by doctoring records to commit or conceal crimes, even if the businessman never accomplishes the goal and even if the false records never see the light of day. The idea is that an organization’s records should reflect an honest accounting. It is not a crime to make a mistake, but lying is a different story. It is easy to evade accountability by turning a business into a cover, providing a false trail for whichever regulator might care to look. The law ( falsification of business records ) deprives wealthy, powerful businessmen of the ability to do so with impunity, at least when they’re conducting business in the city.

Prosecutors and New York courts have interpreted this law generously, with its general purpose in mind. The element of intent to defraud carries a broad meaning, which is not limited to the intent of cheating someone out of money or property. Further, intent is often proved with circumstantial evidence, as is common in white-collar cases. After presenting evidence, prosecutors ask jurors to use their common sense to infer what the possible intent may be, and New York jurors frequently conclude that a defendant must have gone to the trouble of creating this false paper trail for a reason.

Mr. Trump is accused of creating 11 false invoices, 12 false ledger entries and 11 false checks and check stubs, with the intent to violate federal election laws, state election laws or state tax laws. The number of lies it took to create this false record itself helps prove intent. His defense attorneys will claim that he was merely trying to bury a false story to protect his family from embarrassment. The timing of the payments — immediately after the potentially damaging “Access Hollywood” tape was released and right before the election — makes that claim implausible.

As many have pointed out, Michael Cohen, Mr. Trump’s former lawyer and fixer, is a witness with a remarkable amount of baggage. But as with most business records cases, his testimony will largely add color to the tweets, handwritten notes, bank documents and shell corporations. Documents don’t lie.

More important, jurors are particularly good at applying common sense. Mr. Trump didn’t go to all this trouble just to protect his family members, who might have known about accusations of his involvement with the porn star Stormy Daniels or similar ones. We may never learn which crime the jurors believe Trump was seeking to commit or cover up, but they can still conclude beyond a reasonable doubt that this was his intent.

It is not unusual for lawyers to give narrative arcs to their legal theories, reasons to care about the evidence and animating thoughts that may make jurors more inclined to convict or acquit.

When the jurors deliberate, they will weigh the warring narratives in light of the evidence, and the judge will instruct them in the law. Then the narrative frames should recede into the background. The key is to offer one that is both captivating and closely tied to the facts so that when the jurors put the pieces of evidence together, it is the story they believe.

If one side promises too much, it risks losing the jurors. In their opening remarks, Mr. Trump’s lawyers insisted that he was innocent, that all the witnesses were liars. Such a sweeping theory is a dangerous strategy because if the jurors believe part of the prosecution’s case, just one or two of the witnesses, then the jurors may lose faith in the defense altogether.

For the prosecution, the elements of the crime in this case do not require a finding that Mr. Trump interfered with the 2016 election. Nor does it matter whether he had sex with Ms. Daniels. Instead, the real elements concern the way Mr. Trump used his business for a cover-up. By emphasizing the crime he was intending to conceal rather than the false business records, the prosecution also risks confusing the jury into thinking about whether the lies affected the election. It might lead them to wonder why Mr. Trump wasn’t charged with this alleged election crime by the federal government — a talking point that he has promoted publicly.

Even if the case seems simpler in this light, we are still left with the question: Is it really worth charging a former president for this? While the New York business records law is important, it is no doubt true that the conduct pales in comparison with the effort to overthrow the 2020 election, at issue in the special counsel Jack Smith’s Jan. 6 prosecution of Mr. Trump.

Taking this case on its own terms as a business records case offers a different and arguably more convincing way to defend its legitimacy. It is a simple case that is similar to hundreds of other cases brought in New York. The simplicity and run-of-the-mill nature of the prosecution make it easier to defend against claims of politicization in the following sense: Mr. Trump was a businessman for many years in New York long before he was president. If others would be prosecuted for this conduct and no man is above the law, then he should be, too.

So by all means, listen to the stories that the lawyers tell, soak up the drama of hush-money payments and the alternate universe in which Hillary Clinton won the election. But just as the jurors should ultimately consider the facts and the law, it would be wise for everyone else to focus on what the case is really about.

Rebecca Roiphe, a former assistant district attorney in the Manhattan District Attorney’s Office, is a law professor at New York Law School.

The Times is committed to publishing a diversity of letters to the editor. We’d like to hear what you think about this or any of our articles. Here are some tips . And here’s our email: [email protected] .

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How to reinvigorate company culture through purpose and values.

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Jeff Schmitz, Chief People Officer, Zebra Technologies .

When Zebra Technologies acquired the Motorola Solutions’ Enterprise business in 2014, our then-CEO and now Executive Chairman Anders Gustafsson made the strategic decision to define a new culture. He and our leaders had the foresight to prioritize people and culture in the early days following the acquisition. Every employee attended an in-person, multi-day cultural training so they could understand and engage in our new company values, including integrity, teamwork, agility, accountability and innovation.

Last year, when Bill Burns became our new CEO, he established culture as one of his top three priorities. Given the growth of our business, increased diversity of our workforce and expanded scope of our offerings, it was time to define a formal purpose statement and update our values to be more inspirational.

Building a stronger company culture or facing the challenge of aligning different teams as part of an acquisition isn't a fast or easy process. But in my experience, the following actions can serve as the foundation on which your organization can drive future growth.

Defining Purpose

A formal purpose statement unifies your employees, aligning their objectives to deliver positive outcomes to your customers and partners. So, determining yours must be a very intentional endeavor.

Sony Is Making A Truly Terrible Mistake With ‘Helldivers 2’ — Update: Sony Reverses Course

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At Zebra, our process for formalizing our purpose was a collaborative, extensive effort. We engaged employees, customers and partners with various tenures and backgrounds so we'd have diverse representation. Throughout, we aimed for our purpose statement to have several elements that resonated internally and externally. First, we wanted it to inspire and motivate current and future employees and customers. It was also important that the statement was ownable to our organization and meaningfully distinct from competitors, so it had to be authentic to our company culture. Accessibility and credibility were also important elements. Finally, we wanted our purpose statement to be supportive of our company’s short- and long-term ambitions. With all this in mind, we landed on "Together, we create new ways of working that make everyday life better for organizations, their employees and those they serve."

How To Develop Your Purpose

When you're developing a purpose statement, be sure to include stakeholder engagement. As an HR leader, you play a key role in spearheading its creation, given its connection to talent retention and recruitment. The marketing team will also play a critical role in ensuring the statement aligns with the company brand. When identifying the right stakeholders to engage with, consider consulting those who are driving your performance management, leadership development, culture revitalization efforts and recognition programs.

Ultimately, you want the purpose statement to be embedded in your business strategy and reflect the impact you can make with your employees, customers and partners. Before finalizing your purpose statement, I recommend you ask questions such as: Is the statement credible? Will it stand the test of time? Is it clear and memorable, and is it easy to translate globally?

Determining Values

Alongside the development of our purpose statement, we held a series of focus groups and polls with employees to help shape our values so they aligned with the evolution of our culture. Over the last decade, our company has grown from 6,800 to nearly 10,000 employees. We also have a different generational mix, as more than half of our employees are Millennials and Gen-Zers. This shift, along with the pandemic and hybrid work, has affected our culture.

The focus group participants gave us honest feedback on what aspects of our culture make it successful today and what attributes need to be strengthened or developed to help drive our future success. As a result we aligned on a key set of attributes and received final approval from our executive leadership team who believed we could promote them in an authentic way. Today, our values are more action-oriented to continue strengthening our culture over the next decade and beyond.

How To Update Your Values

If it’s time to update your company values , consider engaging with your key stakeholders through focus groups, surveys, all-hands meetings and other activities. It’s also important to ensure your company values are actionable and embed them in executive leadership messaging, performance management and talent reviews, leadership training and recognition programs, to name a few.

Once you have alignment on the values, your talent management team can train top leaders so they become ambassadors for the value-driven culture shift. Share specific examples—we call them Values in Action—that show how individual contributors, leaders and leaders of leaders are expected to demonstrate the values through their specific roles.

I also recommend launching an internal campaign that includes employee experience challenges to help your workforce demonstrate how they bring the shared values to life. Campaign tactics can include a physical takeaway for employees to post on their desks. At Zebra, we created flipbooks that included space for employees to jot down how they plan to live our values. Videos featuring employees from across your company, describing how they strive to demonstrate the values, can also help engage your colleagues.

Recent challenges resulting from the pandemic, hybrid work and generational shifts in the workforce have affected many companies' cultures. Now is the time to engage employees with a strong purpose and values to reinvigorate company cultures and drive continued success, and as an HR leader, you'll play a vital role in this transformation.

Forbes Human Resources Council is an invitation-only organization for HR executives across all industries. Do I qualify?

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COML 1106 FWS: Robots

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In 2015, Japan's SoftBank Robotics Corporation announced the world's first robot with feelings. Many people were excited, many more disturbed. If robots are simply, as the dictionary suggests, machines "designed to function in the place of a living agent," then what is so disturbing about them? Since robots are designed to replace human labor (first economic, and now also emotional), do they represent a threat as much as they do an aid? What happens when robots exceed their purpose, and become more humanlike? How do robots read, write, and feel? How do the activities of coding and writing, or decoding and reading differ? Students will be equipped with the vocabulary and writing strategies to rigorously analyze, compare, and debate the meaning of robots in the human imagination from different epochs, countries, languages, and media. In doing so, they will write in a variety of registers about works such as the play R.U.R. by Karel Čapek, who invented the term "robot". Other materials may include philosophical texts, fiction, videogames, films, graphic novels, and hip-hop concept albums.

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Satisfies Requirement First-Year Writing Seminar.

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  FWS Session.  

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20282 COML 1106   SEM 101

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• Aug 26 - Dec 9, 2024

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